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Howie Liu, Airtable // Founding Airtable

  1. 1. Airtable Howie  Liu   Data  Driven  NYC,  April  2015
  2. 2. BACKGROUND The  story
  3. 3. People  deserve  more  than   canned  soBware SOFTWARE BUILDING BLOCKS Building  blocks  to  create  and   customize  own  soBware
  4. 4. PROGRAMMING IS NOT THE ANSWER The real computer revolution hasn’t happened
  5. 5. PROGRAMMING IS NOT THE ANSWER Software is eating the world
  6. 6. PROGRAMMING IS NOT THE ANSWER Yet creation of software is limited to a small minority
  7. 7. MARKET PROJECT MANAGEMENT ERPCRM
  8. 8. ODE TO THE SPREADSHEET 90% of spreadsheets are just tables used for organizational purposes
  9. 9. PRODUCT DEMO
  10. 10. TECHNOLOGY & ARCHITECTURE Going to great lengths to make experience simple = difficult tech and design challenges (law of conservation of complexity)
  11. 11. API More powerful when you can connect with outside world
  12. 12. ACCESSIBLE TO NORMAL END USERS TOTAL  COLUMNS  CREATED weeks
  13. 13. QUESTIONS? Airtable

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