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“Some people say – time is
money. I say – time is love”
— card. Stefan Wyszyński
Soli Deo
A c a d e m i c C a t h o l i c A s s o c i a t i o n
Octalysis Strategy Dashboard
Level 1 Certificate submission — August 2020; resubmission on December 2020
by Jędrzej Lewandowski ://jedrzej.lewandowski.doctor/
Behavioural Design of
What is Soli Deo?
• An Academic Catholic Association
• We organise events for academic community (students and
professors)
• Events of all sizes:
• Conferences, debates and themed prelection series,
on major Warsaw universities (up to 6000 participants)
• Holy Mass celebrations
• Dance parties that promote alcohol-free entertainment
(5-6 per year, 90-160 participants)
• Abroad and countrywide trips that are affordable for students
• Some facts:
• Biggest academic catholic association in Poland
• Founded in 1989 — Soli Deo was the first catholic association
registered after the communist government unbanned social
organizations
• Disclaimer: My role at Soli Deo: vice-chairman 2016/17, 2018/19
How does Soli Deo operate?
• Only the people who participate in organising the events are members.
People who attend are referred as friends.
• We maintain relatively small group of members (very strict membership
policy; quickly removing people who are not active)
• Well defined vertical and horizontal organisation structure. Division into
university-related groups and aspect-associated departments.
• We already use some forms behavioural design. We do not pay our members
so various motivational tecniques are used. For 31 years there have been
many attempts on behavioural design techniques without prior knowledge
about Octalysis.
• The biggest behavioural advantage at Soli Deo is the idea of „Field
ownership” — even the tiniest aspect of our operation has it’s “owner”. The
“owner” is a person who is responsible for that aspect of our business. An
event, relationship with university, website, catering at an event — everything
has an “owner”.
Octalysis Strategy Dashboard
Player
Feedback mechanics
Win-state
Desired actions
Incentives
Business Metrics
tracks
c
o
m
m
i
t
s
embedded
result
triggers
p
r
o
g
r
e
s
s
impact
Business metrics
# of people
attending events
01
Event quality index
(based on questionnaires as well as sub-
metrics like the dynamics of reservations)
02
# of member-
contributions
(1 member-contribution = 1 member
participating in organisation of 1 event)
03
For explanation of the order — see next slide
Our mission
The structure of goals and
values the organization holds
Key goal
Increasing volume of
spiritual space
the humanistic measure that
doesn’t change. Allows us to
tune business metrics
*explained in the Appendix
Business metrics
—may change due to observations
but the change is very unlikely
Picture: (Arrow directions and side notes explain the
BM order)
Explanation of the order of
Business Metrics
Player types
Possession
improver
Leasehold
maintainer
Traditionalist
Innovative
1
2
3
4
St Padre
Pio
St Pius X
St Francis
of Assisi
St Moher
Theresa
Player Types
• Axis Y
• Possession improver — is motivated by the feeling of “ownership” over some aspect of our operation. Cares like if it
was they’s. Tend to creatively improve what they “own”, are not afraid of changes, experimenting and creative
destruction.
• Leasehold maintainer — they have the feeling that management over some aspect of our operation (a role) was
only entrusted to they. Thus such person’s main motivation is to properly maintain and continue existing way of
operating rather than creatively improve. They often seek for rules, guidelines or ask how things were done in
previous years.
• Axis X
• Traditionalist — Cultivating the long-standing tradition gives him a sense of accomplishment
• Innovative — Inventing new types of events / other inventions make him want to work.
• St Pius X — traditionalist & possession improver
• St Francis of Assisi — innovative & possession improver
• St Padre Pio — traditionalist & leasehold maintainer
• St Mother Theresa — innovative & leasehold maintainer
- Feel comfortable defining new goals and strategies
- Strongly motivated by developing projects
- Believe in the calling that was assigned to they
- Motivated by the cumulative effect of action of many
people more than by tradition
- ”Calling” mode of CD1
- Are students lost in life and seeking their own impact on
world
- Are keen to create new projects
- Like to get feedback on their creative ideas rather than
plain duty fulfilling actions
- Love working on empty ground and creating brand new
solutions
- Because of feeling strong ownership over a project they are
not afraid of creative destruction
- Constantly improve the field that they “own”
- Take ‘owner’s’ responsibility for the Church
- Believe that guarding the tradition is their duty
- They particularly feel the ownership over their local church
- They like ‘showing off’ their beliefs and rituals
- Seek belonging to a group
- Seek acceptance of own beliefs
- Want mentoring
- Like delegating jobs
- Like assigning new roles
- Keen to lead groups
- Are motivated by the huge amount of work it takes to
complete a project
- Are afraid of the inability to cope with the ownership duties
- Afraid of failing the mission
- Are curious to see effects of new projects
- Like meeting new people in unexpected contexts
- Like recruiting new people to their own projects
1
Desired Actions — scaffolding phase
1. Come to event planning meeting
2. Suggest own ideas at the brainstorming
3. Apply for a role / accept a role at the event
4. Submit a plan for fulfilling the role and discuss it with event owner
5. Promote the event among personal channels (friends, they's university, they's blog)
6. Fulfil the planned duties
7. Update tasks statuses and report to the event owner
8. Submit the post-event documentation (financial, guidelines for the future organisers of the
same type of events, publish photos and thanks)
9. Suggest ideas for new events based on the current experience/analysis
Analysis of
current
experience
- Competing (in the matter of event quality) against other
present events and against previous events of the same
type
- Yearly certificate/diploma ceremony
- Issuing official documents listing achievements of a
member — the document is attached to the CV
- Fulfilling the duty of the Apostolate of the Laity
- Organising event cycles with long tradition (some are
organised yearly since 1989)
- Cultivating catholic tradition and traditionalism through our
events
- Our chronicles collect member achievements forever
- When organising big event: personal access to famous
speakers
- Encouraging members to care for own field in a creative
manner (the culture of doing things different way each
year)
- Receiving peer feedback on the organised event
- Creating new content, posters and graphics
- Limited resources motivate organisers to creatively
optimize (especially marketing)
- Ability to use Association’s financial/technical/human
resources to implement own ideas
- Friendly environment to test new social inventions
- Vertical structure built of many “organizational fields”. Each
field has it’s owner so effectively >75% of members own
something — this is the strongest and best developed
motivator at Soli Deo
- Holding an access to organization/rented property (for one
day event organizers can be owners of some of the biggest
halls in Warsaw)
- Mentorship for each role at organising an event
- We create an opportunity to manage real people to
newbies (experienced members often allow to be leaded by
the newbie ones)
- Task delegation, creating new roles
- Working together on a project is one of the best ways to
establish friendships
- Only people who actively participate in organising the
events can be members of Soli Deo
- Organizing events is forbidden during academic holidays
period (there is a need to wait)
- Organizing entertaining events (e.g. dance parties) is
forbidden during the Lent and the Advent.
- Fear of missing the opportunity to gain experience
- Failures are discussed within the crew, but it is publicly
known who had which role so it can be indirectly inferred
who failed or put inadequate effort
- Curiosity on who is going to participate in organising the
event with me
- Curious what role will I be assigned to
Brain-
storming
Name Description CDs
Patron-theme
1. Theme our operations. Use the theme to invent names as well as create visuals for internal
use. The theme: Life, books and sayings of our patron, card. Stefan Wyszynski as well as other.
Rethink existing names of places, roles, departments to meet the theme.
CD1#10-narrative
Beginner-
unique-skills
2. Identify unique skills/predispositions of a new members. Offer them roles based on their
skills at organising nearest event
CD1#23-beginners-
luck
Event-building-
blocks
3. Building events out of predefined "Blocks". Block is a guide that you can use to compose into
an original event. Each Block has it’s owner. A block can be for example: "Stage Lighting”. You
can add stage lighting to any kind of event you want. Example composition: "Key speaker" +
"Hall at Warsaw University of Technology" + "Stage Lighting" + "Poster promotion". Each of
them has an "owner" who helps you with preparing that particular aspect. Designed for
scaffolding/endgame while #6 is for onboarding phase
CD3, CD4#43-build-
from-scratch
Creative-
managers
4. Members that repeatedly facilitate outstanding creativity should manage departments and
thus have impact on many events at once
CD3#31-boosters
Commander-
intent
guidelines
5. Turn organisation guidelines from detailed lists into a CIs (commander intents) that state the
goals rather than ways of achieving the goals. This should praise creativity. The same result can
be achieved in multiple ways so the guidelines should suggest a few meaningful options for
each goal.
CD3#1-plant-picker-
meaningful-choices
Name Description CDs
Build-event-
from-scratch
6. Event building checklist-styled instruction. Separate instruction for each type of event.
Designed for onboarding phase, while #3 is for scaffolding/endgame
CD4#43-build-from-
scratch
Activity-
conformity-
anchor
7. Presenting average participation (in organising events) of a Soli Deo member on our internal
Facebook group as a conformity anchor
CD5#58-conformity-
anchor
Badge-social-
treasure
8. Each member gets two button badges with our logo, that can be attached to the clothes.
One can give a badge at an event to a person that fulfilled they’s role in an outstanding manner.
CD5#63-social-
treasures
Event-owner-
limit
9. A limit on being the main owner of an event. E.g. you can be a lead at 5 events a year and
then you have to mentor someone else instead. This both stimulates selecting people who
would benefit from gaining new experience as well as motivates existing excellent organisers to
be good mentors.
CD6#68-magnetic-
caps, CD5#61-
mentorship
Event-
organisation-
countdown-
timer
10. Counter showing how many days left until an event. The counter should be public, placed
on our website. Deadlines for each type of event should be also published in the internal
document system.
CD8#65-countdown-
timer
Word of thanks
I thoroughly enjoyed the opportunity to work on my level 1 submission with the support of
the videos on Octalysis Prime, the community on Slack and the Behavioural Design
Masterclass. Specifically thanks to Kinga Szczepaniak for proofreading and to Terry Paul
Pearce, Colin, Charlotte, Katarzyna, Yu-kai Chou, Sarah Le-Fevre and Chris Tomasso for
commenting on my work on the BD Masterclass and guiding me through the Octalysis Design
process. A lot of thanks to Myrte Verbaan who reviewed my initial submission and provided
me with a lot of guidance on how to improve it.
To all of you who are reading this, thank you for taking the time and energy to read my
submission. And for those of you who are willing to provide me with feedback, much obliged!
Stay excellent.
— Jędrzej
*Appendix — axiology
= why we do it?
= What drives the business metrics?
= Why is the “Volume of spiritual space” a top (zero-level) metric?
Our responsibility
+ our resources
Mission + modus
operandi
Root business
metric
On all Christians therefore is laid the preeminent
responsibility of working to make the divine
message of salvation known and
accepted by all men throughout the world
Second Vatican Council — 1965,
the Decree on the Apostolate of the Laity:
1. Responsibility of
each Laic Catholic
Our resources:
1) Time
2) Academic community
2. Things that we
(students) can donate
On all Christians therefore is laid the preeminent
responsibility of working to make the divine
message of salvation known and
accepted by all men throughout the world
Second Vatican Council — 1965,
the Decree on the Apostolate of the Laity:
Uncountable and broad
Our resources:
1) Time
2) Academic community
Our mission:
sharing the joy of the Holy Gospel among
academic students as taught by the
Magisterium of Catholic Church
Modus operandi:
Events gathering academic catholic community
=> creating spiritual space for God to work in
His manner --- in each soul
Responsibility + resources
leads to
mission + modus operandi
On all Christians therefore is laid the preeminent
responsibility of working to make the divine
message of salvation known and
accepted by all men throughout the world
Second Vatican Council — 1965,
the Decree on the Apostolate of the Laity:
Uncountable and broad
Our resources:
1) Time
2) Academic community
Our mission:
sharing the joy of the Holy Gospel among
academic students as taught by the
Magisterium of Catholic Church
Modus operandi:
Events gathering academic catholic community
=> creating spiritual space for God to work in
His manner --- in each soul
Root business metric/key goal (metric zero):
Volume of spiritual space
=
[value of an event to a participant] x [# of participants]
A key-metric to tune
Business Metrics and
desired actions
We measure it by collecting personal
(and spiritual) histories of past
members for over 30 years. Thus we
can indirectly measure our impact on
spiritual growth of past members.

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Octalysis Level 1 Certificate - Jedrzej Lewandowski - Soli Deo

  • 1. “Some people say – time is money. I say – time is love” — card. Stefan Wyszyński Soli Deo A c a d e m i c C a t h o l i c A s s o c i a t i o n Octalysis Strategy Dashboard Level 1 Certificate submission — August 2020; resubmission on December 2020 by Jędrzej Lewandowski ://jedrzej.lewandowski.doctor/ Behavioural Design of
  • 2. What is Soli Deo? • An Academic Catholic Association • We organise events for academic community (students and professors) • Events of all sizes: • Conferences, debates and themed prelection series, on major Warsaw universities (up to 6000 participants) • Holy Mass celebrations • Dance parties that promote alcohol-free entertainment (5-6 per year, 90-160 participants) • Abroad and countrywide trips that are affordable for students • Some facts: • Biggest academic catholic association in Poland • Founded in 1989 — Soli Deo was the first catholic association registered after the communist government unbanned social organizations • Disclaimer: My role at Soli Deo: vice-chairman 2016/17, 2018/19
  • 3. How does Soli Deo operate? • Only the people who participate in organising the events are members. People who attend are referred as friends. • We maintain relatively small group of members (very strict membership policy; quickly removing people who are not active) • Well defined vertical and horizontal organisation structure. Division into university-related groups and aspect-associated departments. • We already use some forms behavioural design. We do not pay our members so various motivational tecniques are used. For 31 years there have been many attempts on behavioural design techniques without prior knowledge about Octalysis. • The biggest behavioural advantage at Soli Deo is the idea of „Field ownership” — even the tiniest aspect of our operation has it’s “owner”. The “owner” is a person who is responsible for that aspect of our business. An event, relationship with university, website, catering at an event — everything has an “owner”.
  • 4. Octalysis Strategy Dashboard Player Feedback mechanics Win-state Desired actions Incentives Business Metrics tracks c o m m i t s embedded result triggers p r o g r e s s impact
  • 5. Business metrics # of people attending events 01 Event quality index (based on questionnaires as well as sub- metrics like the dynamics of reservations) 02 # of member- contributions (1 member-contribution = 1 member participating in organisation of 1 event) 03 For explanation of the order — see next slide
  • 6. Our mission The structure of goals and values the organization holds Key goal Increasing volume of spiritual space the humanistic measure that doesn’t change. Allows us to tune business metrics *explained in the Appendix Business metrics —may change due to observations but the change is very unlikely Picture: (Arrow directions and side notes explain the BM order) Explanation of the order of Business Metrics
  • 8. Player Types • Axis Y • Possession improver — is motivated by the feeling of “ownership” over some aspect of our operation. Cares like if it was they’s. Tend to creatively improve what they “own”, are not afraid of changes, experimenting and creative destruction. • Leasehold maintainer — they have the feeling that management over some aspect of our operation (a role) was only entrusted to they. Thus such person’s main motivation is to properly maintain and continue existing way of operating rather than creatively improve. They often seek for rules, guidelines or ask how things were done in previous years. • Axis X • Traditionalist — Cultivating the long-standing tradition gives him a sense of accomplishment • Innovative — Inventing new types of events / other inventions make him want to work. • St Pius X — traditionalist & possession improver • St Francis of Assisi — innovative & possession improver • St Padre Pio — traditionalist & leasehold maintainer • St Mother Theresa — innovative & leasehold maintainer
  • 9. - Feel comfortable defining new goals and strategies - Strongly motivated by developing projects - Believe in the calling that was assigned to they - Motivated by the cumulative effect of action of many people more than by tradition - ”Calling” mode of CD1 - Are students lost in life and seeking their own impact on world - Are keen to create new projects - Like to get feedback on their creative ideas rather than plain duty fulfilling actions - Love working on empty ground and creating brand new solutions - Because of feeling strong ownership over a project they are not afraid of creative destruction - Constantly improve the field that they “own” - Take ‘owner’s’ responsibility for the Church - Believe that guarding the tradition is their duty - They particularly feel the ownership over their local church - They like ‘showing off’ their beliefs and rituals - Seek belonging to a group - Seek acceptance of own beliefs - Want mentoring - Like delegating jobs - Like assigning new roles - Keen to lead groups - Are motivated by the huge amount of work it takes to complete a project - Are afraid of the inability to cope with the ownership duties - Afraid of failing the mission - Are curious to see effects of new projects - Like meeting new people in unexpected contexts - Like recruiting new people to their own projects 1
  • 10. Desired Actions — scaffolding phase 1. Come to event planning meeting 2. Suggest own ideas at the brainstorming 3. Apply for a role / accept a role at the event 4. Submit a plan for fulfilling the role and discuss it with event owner 5. Promote the event among personal channels (friends, they's university, they's blog) 6. Fulfil the planned duties 7. Update tasks statuses and report to the event owner 8. Submit the post-event documentation (financial, guidelines for the future organisers of the same type of events, publish photos and thanks) 9. Suggest ideas for new events based on the current experience/analysis
  • 12. - Competing (in the matter of event quality) against other present events and against previous events of the same type - Yearly certificate/diploma ceremony - Issuing official documents listing achievements of a member — the document is attached to the CV - Fulfilling the duty of the Apostolate of the Laity - Organising event cycles with long tradition (some are organised yearly since 1989) - Cultivating catholic tradition and traditionalism through our events - Our chronicles collect member achievements forever - When organising big event: personal access to famous speakers - Encouraging members to care for own field in a creative manner (the culture of doing things different way each year) - Receiving peer feedback on the organised event - Creating new content, posters and graphics - Limited resources motivate organisers to creatively optimize (especially marketing) - Ability to use Association’s financial/technical/human resources to implement own ideas - Friendly environment to test new social inventions - Vertical structure built of many “organizational fields”. Each field has it’s owner so effectively >75% of members own something — this is the strongest and best developed motivator at Soli Deo - Holding an access to organization/rented property (for one day event organizers can be owners of some of the biggest halls in Warsaw) - Mentorship for each role at organising an event - We create an opportunity to manage real people to newbies (experienced members often allow to be leaded by the newbie ones) - Task delegation, creating new roles - Working together on a project is one of the best ways to establish friendships - Only people who actively participate in organising the events can be members of Soli Deo - Organizing events is forbidden during academic holidays period (there is a need to wait) - Organizing entertaining events (e.g. dance parties) is forbidden during the Lent and the Advent. - Fear of missing the opportunity to gain experience - Failures are discussed within the crew, but it is publicly known who had which role so it can be indirectly inferred who failed or put inadequate effort - Curiosity on who is going to participate in organising the event with me - Curious what role will I be assigned to
  • 14. Name Description CDs Patron-theme 1. Theme our operations. Use the theme to invent names as well as create visuals for internal use. The theme: Life, books and sayings of our patron, card. Stefan Wyszynski as well as other. Rethink existing names of places, roles, departments to meet the theme. CD1#10-narrative Beginner- unique-skills 2. Identify unique skills/predispositions of a new members. Offer them roles based on their skills at organising nearest event CD1#23-beginners- luck Event-building- blocks 3. Building events out of predefined "Blocks". Block is a guide that you can use to compose into an original event. Each Block has it’s owner. A block can be for example: "Stage Lighting”. You can add stage lighting to any kind of event you want. Example composition: "Key speaker" + "Hall at Warsaw University of Technology" + "Stage Lighting" + "Poster promotion". Each of them has an "owner" who helps you with preparing that particular aspect. Designed for scaffolding/endgame while #6 is for onboarding phase CD3, CD4#43-build- from-scratch Creative- managers 4. Members that repeatedly facilitate outstanding creativity should manage departments and thus have impact on many events at once CD3#31-boosters Commander- intent guidelines 5. Turn organisation guidelines from detailed lists into a CIs (commander intents) that state the goals rather than ways of achieving the goals. This should praise creativity. The same result can be achieved in multiple ways so the guidelines should suggest a few meaningful options for each goal. CD3#1-plant-picker- meaningful-choices
  • 15. Name Description CDs Build-event- from-scratch 6. Event building checklist-styled instruction. Separate instruction for each type of event. Designed for onboarding phase, while #3 is for scaffolding/endgame CD4#43-build-from- scratch Activity- conformity- anchor 7. Presenting average participation (in organising events) of a Soli Deo member on our internal Facebook group as a conformity anchor CD5#58-conformity- anchor Badge-social- treasure 8. Each member gets two button badges with our logo, that can be attached to the clothes. One can give a badge at an event to a person that fulfilled they’s role in an outstanding manner. CD5#63-social- treasures Event-owner- limit 9. A limit on being the main owner of an event. E.g. you can be a lead at 5 events a year and then you have to mentor someone else instead. This both stimulates selecting people who would benefit from gaining new experience as well as motivates existing excellent organisers to be good mentors. CD6#68-magnetic- caps, CD5#61- mentorship Event- organisation- countdown- timer 10. Counter showing how many days left until an event. The counter should be public, placed on our website. Deadlines for each type of event should be also published in the internal document system. CD8#65-countdown- timer
  • 16. Word of thanks I thoroughly enjoyed the opportunity to work on my level 1 submission with the support of the videos on Octalysis Prime, the community on Slack and the Behavioural Design Masterclass. Specifically thanks to Kinga Szczepaniak for proofreading and to Terry Paul Pearce, Colin, Charlotte, Katarzyna, Yu-kai Chou, Sarah Le-Fevre and Chris Tomasso for commenting on my work on the BD Masterclass and guiding me through the Octalysis Design process. A lot of thanks to Myrte Verbaan who reviewed my initial submission and provided me with a lot of guidance on how to improve it. To all of you who are reading this, thank you for taking the time and energy to read my submission. And for those of you who are willing to provide me with feedback, much obliged! Stay excellent. — Jędrzej
  • 17. *Appendix — axiology = why we do it? = What drives the business metrics? = Why is the “Volume of spiritual space” a top (zero-level) metric? Our responsibility + our resources Mission + modus operandi Root business metric
  • 18. On all Christians therefore is laid the preeminent responsibility of working to make the divine message of salvation known and accepted by all men throughout the world Second Vatican Council — 1965, the Decree on the Apostolate of the Laity: 1. Responsibility of each Laic Catholic Our resources: 1) Time 2) Academic community 2. Things that we (students) can donate
  • 19. On all Christians therefore is laid the preeminent responsibility of working to make the divine message of salvation known and accepted by all men throughout the world Second Vatican Council — 1965, the Decree on the Apostolate of the Laity: Uncountable and broad Our resources: 1) Time 2) Academic community Our mission: sharing the joy of the Holy Gospel among academic students as taught by the Magisterium of Catholic Church Modus operandi: Events gathering academic catholic community => creating spiritual space for God to work in His manner --- in each soul Responsibility + resources leads to mission + modus operandi
  • 20. On all Christians therefore is laid the preeminent responsibility of working to make the divine message of salvation known and accepted by all men throughout the world Second Vatican Council — 1965, the Decree on the Apostolate of the Laity: Uncountable and broad Our resources: 1) Time 2) Academic community Our mission: sharing the joy of the Holy Gospel among academic students as taught by the Magisterium of Catholic Church Modus operandi: Events gathering academic catholic community => creating spiritual space for God to work in His manner --- in each soul Root business metric/key goal (metric zero): Volume of spiritual space = [value of an event to a participant] x [# of participants] A key-metric to tune Business Metrics and desired actions We measure it by collecting personal (and spiritual) histories of past members for over 30 years. Thus we can indirectly measure our impact on spiritual growth of past members.