eBusinessware provides various software solutions and services for financial institutions. Some of their key solution sets include Credit Dimensions for reference data management, EZ Data Manager for data extraction and validation, QuestionnaireHub for automating wealth management reporting, and SponsorSuite and IRIS Trade Manager for trading and research automation. eBusinessware focuses exclusively on the financial industry and leverages its domain expertise to help clients achieve their business objectives.

1. ebusinessware Partner
Your Best Value Knowledge
inc.

3. Indicative Niche Areas
Fixed Income & Wealth Insurance and Reference Data
Risk Management Management Annuities Management
FX Trading Digital Media Equity Trading Credit Mobile
Platform Derivatives Platform
1

4. eBusinessware Company Profile
Background Technology
eBusinessware is a Wall Street headquartered global Our Financial Engineers and Knowledge Analysts are well
outsourcing firm offering end-to-end business and trained from within our applied software engineering
technology solutions. We are the independent finance institute powered by proprietary Lesson-on-Demand, our
vertical of the MGL Group (BSE, Luxemburg) - 4,000 Learning Management System.
employees globally.
Founding members have had extensive finance Business skills
background and prestigious careers a world’s top financial l and Credit risk management, Reporting,
Market
institutions and consulting firms. Mapping, Measurement and Modeling.
lderivatives, Trading and Straight-through
Credit
Mission processing.
We help our clients achieve their business and financial
objectives by providing technology and process l Fixed income derivatives and Global trading
FX and
outsourcing solutions. Since we have a deep investment in systems.
IP-oriented offerings, our clients “get to market” faster, l funds and Prime brokerage.
Hedge
save money and reduce risk.
Electronic trade management and Order routing.
l
Service offerings l reconciliation services.
Portfolio
l application development and integration.
Custom l Institutional and Private client asset and Wealth
management.
Production support.
l
l accounts, Money management, and Securities
Managed
Application architecture and design.
l lending.
l assurance and testing.
Quality l measurement and Performance solutions.
Portfolio
Re-engineering and migration services.
l Fixed and Variable annuities business.
l
l engineering and UML documentation.
Reverse Sales CRM, Data warehousing and Business
l
l application web enablement.
Legacy intelligence.
l data management services.
Financial land Reference data counterparty.
Credit
Knowledge process outsourcing (KPO).
l l Management.
Strategy
Help desk support.
l
Staff supplementation services.
l
2

5. eBusinessware Company Profile
Your Best Value Our value proposition
Our combination of in-depth industry expertise, coupled
Knowledge Partner with an ability to rapidly scale on- and off-shore
development, analyst and business processing teams on
short notice helps our clients to get their projects done on
time and within budget. Our technical professionals are
experienced in a broad range of technologies ranging from
Centers of Excellence legacy systems to cutting edge technology, enabling us to
succeed in a wide variety of challenging assignments. Our
business processing professionals are experienced in
SOFTWARE ENGINEERING
PROJECT MANAGEMENT
specific areas of data management and transaction
QUALITY ASSURANCE
processing, reducing learning curves and increasing
BUSINESS ANALYSIS
productivity.
Our industry specific configurable solution sets
We demonstrate our commitment to industry specialization
by creating Solutions Sets which include basic components
that solve relevant industry issues. Over the past 10 years,
ebw has created an impressive array of solution sets which
our clients use to get to market faster, while reducing risk.
TM
lDimensions
Credit
Your next step to l Manager
EZ Data
TM
Questionnaire Hub
l
SUCCESS!
“ SponsorSuite
l
TM
IRIS Trade Manager
l
“
Cell Agility
l
We help our clients to save money,
l Process Assurance (BPA)
Business
enhance quality and lower the risk of
IT projects. l On Demand
Lesson
Unifacebook
l
l Applications
Intranet
3

6. EBW key differentiators from large outsourcing firms
Exclusive Focus on Financial Industry Center of Financial Domain Excellence
We are one of the fastest growing financial services Our unique blend of offerings to our World's most
companies in the world with an exclusive focus on the exclusive clients enables our Centers of Excellence to
financial services sector. To our clients' delight, we provide provide a fast track career growth for our professionals.
a unique value proposition which also includes a portfolio Our professionals leverage the unique features of our CoE
of advanced products. These proprietary high-end products to propel their knowledge and experience to an
include Fixed Income and Equity trading platforms, unparalleled growth path.
Wealth management research and analytics suite, State of
the art scalable Mobile devices platform, Niche Document Flexible structuring to suit clients’ convenience
management platform, and Financial Data research and When you have to staff mission-critical projects and meet
analysis suite of products and tool kit. In addition to such tight deadlines, you may prefer to bring on our consultants
Critical Product offerings, we support our clients with with an option to hire. If your plans change, you are under
outsourcing services in the advanced Financial Services no obligation to hire fulltime. This gives you the flexibility
Industry offerings. to execute priority projects as you see fit. The business
climate changes rapidly, and we're here to make it easier
Chemistry between client and our professionals for you with a customizable collection of services to fit
Our deep subject matter understanding in areas that are your needs.
critical to our clients' business combined with utmost
process focus to ensure efficient communication between Top-10 Niche Outsourcing Firms
our teams and our clients' teams, resulting in high quality, Extracted fromGartner Group 2007August report on Offshore Providers.
cost-effective and timely implementations. We are market
Niche Players
driven, and have the necessary technology and business Softtek
skills to make our customers succeed.
Sapient
Scalable operations MGL / eBusinessware
Our ability to rapidly scale multi-shore development, Deloitte
analyst and business processing teams on short notice Keane
helps our clients to get their projects done on time and Bearing Point
within budget. Our technical professionals are experienced
in a broad range of technologies ranging from legacy Vision
Unisys “
“
systems to cutting edge, enabling us to succeed in a wide Today, clients that want influence and flexibility in
variety of challenging assignments. addition to quality and efficiency,without spending $100
million per year, are looking at the increasingly
impressive array of mid-tier providers.
Forrester - Jul, 2007
4

7. EBW key differentiators from large outsourcing firms
Commitment Competitive Position
Our commitment to quality is legendary. Each employee at
eBusinessware is responsible for the quality of their work, Lower
but also knows that our customers have the final word on Cost Business Specific Onshore/Offshore Model:
the definition of quality. We employ inspection processes l Low Impact on Internal Business & Technology
Resources.
and equip our team members with state of the art tools. l Team Deployment.
Rapid
Commitment covers a lot of ground at eBusinessware, l High Business Process Value Added.
Wipro, TCS, etc.
whether it’s quality, on time delivery, training, continuous
improvement or any of our other focus areas.
Cost Savings
(Lower Cost/Less Knowledge) (Lower Cost/More Knowledge)
Internal Resources
Staff Augmentation Technology Vendors
Higher
Cost (Higher Cost/Less Knowledge) (Higher Cost/More Knowledge)
Less Business Specific Process and Application Knowledge More
Our Credentials
We are a Wall Street Based firm.
SEI-CMMI Level 5, TL 9000 and ISO 27001 assessed
l
quality systems.
l eBusinessware rated as top-10 Niche
MGL /
Outsourcing Provider from GartnerGroup, Founded 1999.
Coverage: US, Europe, Singapore, India, Tokyo.
l
l Trained Teams
Domain
l successful projects for top-100 banks
Over 200
and insurance companies.
5

8. Service Offerings
Management
Consulting
Software Financial
Engineering Data
Management
I
Information Architecture
Business Information
Analysis Architecture
Sa
tisf
ac
tio Ensu
n a re
nd U s
Pr er
oe
jc
t Su
cc
es
s
Quality Assurance Solutions
Centers of Excellence (CoE)
Analysis Functional tests
Design Integration tests
Coding & Integration Unit tests
Application
Development team Integration testing
Left over tasks Regression testing
Defect fixes System testing
Performance tuning Performance testing
Installation processes
E X T EN
D
Your Best Value
Knowledge Partner
CoE # 3 of 4
New York London Singapore Delhi Australia
Quality Project Our coverage of service offerings
Assurance Management mirrors all aspects of our clients’ business.
6

9. eBusinessware
SolutionSets
With a mission to delight our customers, we have a
deep investment in IP-oriented offerings.
Since we invest in our solutions, you “get to market” faster,
save money and reduce risk.
Our IP Portfolio
For Sales and Trading Areas For Wealth Managers Financial Data Management New Offerings
- IRIS Trade Manager - QuestionnaireHubTM - CreditDimensionsTM.. - CellAgility Mobile Platform
- IRIS Equity Trader - SponsorSuiteTM - EZ Data Manager - Business Process Assurance
7

10. eBusinessware Solution Sets
Credit DimensionsTM
eBusinessware’s exclusive focus on financial industry domain and reference data management makes it a “one-stop” reference data
solution for the world's leading financial services firms.
r Data Management (RDM) System
Reference
CreditDimensions (CDi) product line is a sophisticated and integrated, model-driven platform that easily adapts to changing business
and compliance requirements.
l Launched CDi as a product in 2001 to serve the financial institutions' need to address the quality
of their reference data.
Goldman
Sachs Our RDM
l operations were triggered by the initial consortium members; Barclays Capital, Credit
Royal Bank Suisse First Boston, Goldman Sachs, JP Morgan Chase, and Royal Bank of Canada.
Of Canada
Barclays l This elite industry group helped us brainstorm the best practices in the world of Reference data
Capital
management giving us stamp of approval.
JPMorgan Reuters,
Chase Bloom-
Credit
Suisse KMV, berg
First Moody’s
Boston S&P Clean
le s
Barra in
ing a
nd En
An Internal Hiera
ie r richm
ic
chy m ent
Data Set Cross anag
refere emen
Data ncing t
cons
olida
tion /
io
Distrib
ibutio
n
For more information, please refer to Reference Data Management ebook or
contact cdi-Sales@ebusinessware.com 8

11. eBusinessware Solution Sets
EZ Data Manager
eBusinessware’s Document Document
Management System allows
middle and back offices to Company Name: FinTechphone Pvt Ltd
extract data from ever expanding Tax ID 339322
variety of data sources. As a
result, you will be able to bring Mailing Address
in large amounts of data in less Street Address: 123 Technical drive
time into your database, City: Malvern State:
application or data warehouse. Country: US Postal Code:
Also, you can be more flexible in
adjusting your expanding EZ Data Manager
requirements, while protecting
and enhancing the integrity of all Tax ID=339322
City= Malvern State=
your data for operational excellence, easier decision-making Data Company Name: Fin Techphone Pvt. Ltd
and improved revenue streams.” Extraction Street Address: 123 technical drive
Postal Code:
Benefits of using EZ Data
It helps to gain efficiencies in business by automating data
extraction from legacy and current documents based data EZ Data
sources into database or standard formats. Data Validation Engine
Validation
It makes integration of document based data source with your
technical infrastructure an easy and cost effective project. It
helps you to validate and monitor information received from
various data sources. EZ Data- Exception Handling
Its ability to produce standard documents using industry Missing State,
Data Country information
standard taxonomy such as XBRL (Financial Accounting) and Handling
Invalid tax ID format
ACORD (Insurance) helps you stay ahead in your regulatory
compliance initiatives. Data Auditor
Target Database
Cleanse Data
For more information, please refer to Reference Data Management ebook or
contact EZDataManager-Sales@ebusinessware.com 9

12. eBusinessware Solution Sets
Wealth Management: QuestionnaireHubTM
TM
The eBusinessware QuestionnaireHub is a web-based service that eases the confusing and burdensome
quarterly reporting process for managers by automating it. We streamline the data-entry process, as well
as the creation of the documents that are sent to the sponsor firms for due diligence and RFPs.
Receipt & Storage Manager
Information Repository
Configuration
Analytics Documents & Attributes
T
? Questionnaires Templates Auditing & History
...............................................
.......... ....... . . .
...............
..............................
....................
.......
... ... ..
...................
............ ...
.
.. ...
..... ...
..
.
Entitlements Core Data
Sigma User Interface Asset Manager Portal
* For more information, please refer to Financial Technolgy Offerings ebook or
contact QHub-Sales@ebusinessware.com 10

13. eBusinessware Solution Sets
TM
Wealth Management: SponsorSuite
SponsorSuiteTM provides the Research
Managed Solutions Industry with SponsorSuite enables your researchers to gather and catalog
a collaborative framework to market information, construct performance streams from
organize, consolidate, and multiple sources and provide detailed reporting on analytics
distribute investment research such as performance, risk, attribution, portfolio allocation and
and product information for characteristics.
managed funds.
Marketing
Product SponsorSuite provides your marketing team with a
SponsorSuite allows your product configurable, template-driven utility to produce high quality
team to centralize program and documents. Coupled with a built-in workflow engine, Sponsor
investment information with Hub facilitates the creation, review, and publishing of your
flexibility to add and configure quality marketing materials.
new programs, generate timely marketing materials and
review analytics.
User Interface Data Load & Extract Reports & Documents
Security
JSP/Struts JME IRA Document Engine
Business Domain
Property Management Data Interface
XML RDBMS
* For more information, please refer to Financial Technolgy Offerings ebook or
contact SponsorSuite-Sales@ebusinessware.com 11

14. eBusinessware Solution Sets
IRIS Trade Manager
Iris Trade Manager™ is our Iris Trade Manager Benefits
solution for automating the Delivered and deployed in rapid timeframes, Iris Trade
middle office. Designed for Manager provides you with these near-term benefits,
global institutions and offering including:
the most comprehensive range of l Automate basket, DMA, and cash trade allocations and
functionality, Iris Trade Manager increased capacity to process an ever-greater volume of
enables firms to significantly trades.
increase the profitability of
trading operations by providing a l Automate block trade and allocation processing, and
single-solution approach for eliminate errors due to manual system entry.
multi-asset trade management and l productivity of existing staff and increase ability
Improve
processing, including automated to dramatically scale the business without additional staff.
block, DMA, and basket trade
capture and processing, allocation management, confirmation, l a trade processing platform that could be
Provide
ticketing, and audit trail generation. leveraged into multiple asset classes, including fixed income
and derivatives.
Ebw Trade Manager
PRODUCTS
Ebw Equity Trader
EBW
BUSINESS PLATFORM MANAGER
(Configuration)
TECHNOLOGY Client Core
PLATFORM Server Core
* For more information, please refer to Financial Technolgy Offerings ebook or
contact IRIS-Sales@ebusinessware.com 12

15. eBusinessware Solution Sets
eBusinessware Innovation Platform
Millions of professionals all around the globe have epiphany of unique ideas; they dream of transforming their
innovative ideas into real and tangible 21st century products. Over 99.10% of such ideas do not see light of the day due
to myriads of factors like lack of resources like time, money, man power, execution capability, contacts, and
inexperience as well as fear of unknown.
Creating a product is altogether a different ball game. Our
teams are equipped with the tools and knowledge to create
your products for you with all of these features and comforts: Our repository of proven and time
l effective and complicated innovative technologies
Highly
tested set of Products and Tools,
l configurable products
Highly
combined with talent pool highly
Open platform with relevant APIs for easier integration
l
with other system
experienced architects and
lSpeed, Volume optimizations
Scale,
developers has been helping our
l and Throughput
Latency
clients to achieve their
l Fault tolerance, failover, replicability, and transactional Vision of Innovation into the
capabilities
State-of-the-art Products in
l vs. in-house architecture
Hosted
record time within budgets
l architecture and components
Layered
l quality of architecture, coding standards
Highest
l proof solutions to avoid risky viruses, spam prone,
Security
effective spyware immunity Low cost, yet record time and quality
l
24X7 uptime architecture even during upgrades
l Exemplary documentation
l
Continuously changing requirements
l l version production support
Multiple
ltime to production
Faster ltechnology upgrade path
Faster
Component granularity for effective reusability
l l version production support
Multiple
Extremely effective training tools
l Self installable products
l
* For more information, please refer to Financial Technolgy Offerings ebook or
contact sales@ebusinessware.com 13

16. eBusinessware Solution Sets
Business Process Assurance
Business Process Assurance Solution Set pushes the
boundaries beyond testing programs or middleware or limited
service during the system testing phase. It significantly
eliminates QA perils encountered by the IT and user teams
during the SDLC.
Why do you need BPA?
You need to implement a sound BPA approach if you are
encountering any of the following or related symptoms:
l Production Defects - Many defects discovered in production
where they are the most expensive to fix.
l Low Confidence - Not enough confidence in the testing
results due to shortage of effective test planning and execution
time. Low confidence level for a QA sign-off in a Go/No Go
decision.
l No Clarity - Integrated or overlapping tests between various
test teams. No clarity of core responsibilities of each test team.
l Test Coverage - No guarantee on
Lack of
completeness/coverage of the test requirements when mapped
to the business/systems requirements.
l - QA timeline squeezed / overlapped with
No Time
Developer Integration testing and UA testing.
l No Insight - Status reports are not aligned with the businesss
functions being tested, making it difficult for the stakeholders
to get a clear picture into the testing process and budget
utilization.
l Working Hours - Enormous time and resources
Extended
spent in creating and managing test data and reporting
progress.
* For more information, please refer to Business Process Assurance ebook/ or
contact BPA-Sales@ebusinessware.com 14

17. eBusinessware Solution Sets
Lesson on DemandTM
Lesson on Demand is our comprehensive proprietary Learning Management System which is deployed in
the most unique ways in any industry. Scores of courses are available in the areas of financial domain and
technology as well as processes with actual case studies as accompaniments. Hundreds of sessions are
delivered every year covering all of needs of all of our professionals located throughout the world. These
courses simulate real industry situations like Trading floors, insurance situations, risk control office right in
the class room.
* For more information, please refer to Lesson on Demand ebook 15

18. eBusinessware Solution Sets
UniFacebook
UniFacebook is one of the foremost and complete corporate social network product offerings. Its interactive features include all
multimedia formats. Its simple and user friendly interface requires minimal user training with implementation time of fewer than
couple of weeks. Our UniFaceBook integration team is geared to integrate it with myriads of corporate intranet and backend systems.
Features
ebw Helpdesk
q
ebw Weaponry
q
Time Management
q
ebw Happenings
q
ebw at Work
q
ebw Highlights
q
ebw Thought Leader Section
q
Sales Brainstroming
q
ebw Means Quality and Discipline
q
ebw Assets (People and projects)
q
ebw Success Stories
q
q Assistant
Personal
ebw Leaders in the Making
q
Talent Acquistion
q
Announcements
q
Web Café
q
* For more information, please refer to New Paradigm ebook 16

19. eBusinessware Solution Sets
Intranet Applications
Intranet Productivity Enhancement Suite comprises of 10+ appl ications that corporate require to run their day to day operations in
completely automated environment creating a true version of paperless office. Metrics reporting and integration with UniFaceBook
makes these capable of delivering a unique employee experience.
Knowledge Verification
q
IP Locator
q
q Vision
UniRAD
q Focal Point
Network
e-Excellence
q
e-EPM
q
Wiki
q
View Onsite CVS
q
Sales CRM
q
WebEx Video Conferencing
q
q Ticket
Helpdesk
Project Observer
q
e-RM
q
e-HR
q
Sales Pocket Guide
q
e-Recruitment
q
Sales Collateral Discover
q
View Offshore CVS
q
e-Consulting RM
q
e-Campaign
q
* For more information, please refer to New Paradigm ebook 17

20. eBusinessware Solution Sets
CellAgility
Cell Agility Platform is cloud computing offering to retrieval, formatting, storage and delivery of targeted content to mobile devices.
Content can be in any format including structured data bases or unstructured images, word, excel, etc.
Internet over multiple carriers
Internet or
Multiple carriers
EBW Content Client Access
Analysis
ADAPTIVE MOBILE WEB- WEB SERVICES- ALERTS- Push Alerts ANALYTICS-
FORMATTING Content presented Backend to support to devices as per Trends,
ENGINE- in Mobile Browser native applications notification rules and Historical charts,
Format content like Safari on device APIs and Reports
as per device. iPhone. SMS.
Manual editing
as required
by Content ARCHIVE - Store all content as per data retention agreements
Analysts
LISTENERS - Collect content at regular intervals
Internet or
Private lines
Open standards-Media RSS,
SCAP, XML over HTTP, FTP
Support for Manufacturer
specific proprietary protocols
Content Server Content Server
* For more information, please refer to New Paradigm ebook or
contact CellAgility-Sales@ebusinessware.com 18

21. eBusinessware Solution Sets
Our Joint Venture with AdSmart
eBusinessware is exclusive partner with AdSmart to sell their List of Services
product Adsmart-360 International in India and other Asian Conversion
q Matrix
countries. People + Technology = Awesome
With 22 years of advertisement as well as creative experience, Pay Per
q Click (ppc)
proprietary technology and full service offering, AdSmart can Showcase your business to highly targeted customers.
take you where your customers are, getting you ahead of
competition and in front of the exact people who are looking for q Engine
Search Optimization (SEO)
your products and services. Get more customers by staying on top of search results.
"Research shows that consumers will spend seconds on your Social Media
q Optimization (SMO)
home page and will leave if they do not quickly see what they Create a buzz about your business within social
want." communities and networks.
People + Technology = Awesome Email Marketing
q
eBusinessware gives you the perfect combination of both worlds Manage Relationship Nurturing Emails to your Customers.
with a dedicated campaign manager, creative artists along with
an analytical team, all backed by our robust and intelligent Why use AdSmart?
proprietary technology. We're on a mission – to get you more lExisting relationship with Google
customers. lSmarter" keyword choices, Improved click thru rates
lLOWER cost-per-click, Better quality scores
AdSmart - 360 edge lConstantly improving technology and analytics
We combine our expertise with AdSmart in Search Engine lFull Service, Our team works for you!
Marketing – PPC, SEO, SMO, Email Marketing – everything
that you need for your business to gain and retain customers Ready? It's simple
through internet marketing channels. The advanced You tell us about your business and we will tell the world.
Conversion Matrix system packages Human Creativity and
Advanced Technology under one integrated platform to get
you the best bang for your buck.
* For more information, please refer to New Paradigm ebook 19

22. eBusinessware Solution Sets
Our Staffing Solutions for the Financial Industry
In addition to Mission Critical Product offerings, we support Differentiators
our clients with outsourcing services. We have world-wide l Exclusively focused on financial services.
experience in all levels of staff augmentation of IT and related l Our extensive experience, global presence , and live
professionals. database
l Global Delivery Model.
Proven
Global Provider of Technology Services l Uncompromising responsiveness.
We have
l 1000 employees globally. l Mission-critical size, we understand the need of the clients
We have
l a strong presence in NY, London, Singapore, and deliver accordingly.
India. l Our unique in-house IP3 program of “Informed People”,
“Intellectual Property”, and “Internal Processes” is the key
Our SLA Commitment behind our HR success.
We are
l able to maintain commitment to clients (SLA)
because of our exclusive focus on serving only the financial
industry clients. Our Proposition – Covering the Business Lifecycle
l A dedicated Accounts Specialist is allocated to fill the
Our “Managed Service” experience communication gaps, working day to day with line managers.
ebusinessware
l has been doing variety of projects for world's l A dedicated HR professional responsible for the joining as
leading financial institutions including many mission critical, well as the entire lifecycle of the candidate in the organization.
state-of-the-art projects.
l have special offerings for niche and upcoming
We also
product and financial services companies. Our Commitment
l Maintain the Service Level at all times.
eBusinessware Resource Data Bank l Give Right-to-hire.
Our coverage of resources is from diversified regions: l Give flexibility for contract depending on requirement for
l We provide resources in different regions of the world. temporary or permanent jobs.
l Our professionals are available on Short term as well as
l We help in expansion, consolidation and rationalizations by
Long term basis.
l We have a well trained and experienced 24X7 recruitment being flexible to the needs of business managers.
team.
l We enjoy good relationship with US, UK, Singapore, and
Australian embassies.
* For more information, please refer to Staffing Solutions ebook 20

23. eBusinessware Solution Sets
Our Staffing Solutions for the Financial Industry
We are constantly updating ourselves with: Innovation in Recruitment Drives
l outlook
Growth eBusinessware drives innovative processes to reach out to
l fresh hiring
Plan for potential talent pool in the market by using our in-house web-
l pressure
Pricing based application e-Recruitment as one of our foremost tool of
l challenges:
Prime sourcing candidates.
n New business model
n New vertical e-recruitment is our centralized repository of talented
n Employee up-skilling professionals, wherein our global HR team collates the pre-
n Coverage of markets and geographies screened profiles and hunt for best available talent.
Our Recruitment Lifecycle
We are process driven and each staffing follows a lifecycle
Ensuring
Professionalism
wherein we Understand requirements
n skill set
Match
n e-mails
Shoot
n best profiles
Select
n technically
Screen
n Conduct HR interview with reference checks
n prospect
Sell the
Contingency
n the resumes to client
Submit
Management Effective
at the time of Co-ordination n up with client manager
Follow
Resource Crunch ebw n Arrange interview of shortlisted candidates
Value n up with client and candidate.
Follow
Proposition
Once candidate is hired, eBusinessware takes further
responsibility of: Managing candidates, Managing logistics
and Providing entire HR and administration support by
applying best practices.
Time Cost Transparent
Effectiveness Communication
* For more information, please refer to Staffing Solutions ebook 21

24. eBusinessware Solution Sets
Our Joint Venture with AdSmart
eBusinessware has an exclusive partnership with AdSmart for Social
l Media Optimization (SMO)
selling their product Adsmart 360 International in India and Create a buzz about your business within social communities
other Asian countries. and networks.
l Marketing
Email
With 22 years of ad experience, proprietary technology and
Manage Relationship Nurturing Emails to your Customers.
Full Service offer, AdSmart can take you where your l
customers are, getting you ahead of competition and in front Ready? It's simple
of the exact people who are looking for your products and You tell us about your business and we will tell the world.
services.
"Research shows that consumers will spend seconds on your Why use AdSmart?
home page and will leave if they do not quickly see what they lExisting relationship with Google
want.” lSmarter" keyword choices, Improved click thru rates
lLOWER cost-per-click, Better quality scores
People + Technology = Awesome lConstantly improving technology and analytics
eBusinessware give you the perfect combination of both lFull Service, Our team works for you!
worlds with a dedicated campaign manager, creative artists
and an analytical team, all backed by our robust and intelligent Most important benefit of SMO is its targeted approach though
proprietary technology. We're on a mission - to get you more improved search ranking.
customers. l media is it inspires you to create excellent, keyword-
Social
AdSmart360 edge rich content, which in turn can help build your online and offline
We combine our expertise with AdSmart in Search Engine brand
Marketing – PPC, SEO, SMO, Email Marketing – everything l Increase quality inbound links
that you need for your business to gain and retain customers l The biggest benefit of social media optimization is that it
through internet marketing channels. The advanced gives you opportunity to promote your business using wide array
Conversion Matrix system packages Human Creativity and of channels such as Video Promotion, RSS promotion, Blog
Advanced Technology under one integrated platform to get Promotion, and several other.
lincrease traffic to your site, including incoming link and
It can
you the best bang for your buck.
search engine traffic
List of Services lincrease your site's link popularity
It can
l Conversion Matrix lincrease your company's brand awareness on the Web
It can
People + Technology = Awesome lincrease your search engine rankings
It can
l Click (ppc)
Pay Per l you quick access to a lot of people
It gives
Showcase your business to highly targeted customers. l It's a great way to build community
l Engine Optimization (SEO)
Search
Get more customers by staying on top of search results.
22

25. Indicative eBusinessware Engagements
Fixed income and Risk management
q NY based Financial valuation quant training
A leading
company used our services.
q A New York based hedge fund engaged us to re-architect
and test their Capital model for high transaction processing.
q A Value-at-Risk system was reviewed and enhanced for
Prudential Capital as well as for Wachovia Corporation.
qInc. was accredit with management consulting
Adsatis
contracts for leading European banks including Barclays,
Euronext, HSBC in the areas of Market and Credit Risk
Management.
q Rabobank, Nomura, BNP Paribas and many
Dresdner,
other European banks use us to provide them with financial
industry specific management consulting and advisory.
q eRisk (Oliver Wynman spin-off), a high profile risk
product company, engaged us to develop and test their
aggregated Market and Credit risk platform.
Connecticut based leading hedge fund engaged us to create
q
a risk dashboard for them.
q JP Morgan, after Chase Manhattan bank merger, engaged
us to re-architect their Credit Risk Engine to be able to handle
unprecedented large volumes of trades of the world’s largest
newly merged bank.
23

26. Indicative eBusinessware Engagements
Credit derivatives, Equity trading platform, FX Trading
q order management company’s proprietary Equity
A leading q NY and London, engaged us for Re-architecting
Citibank,
order processing system was used to handle very high their Credit Derivatives Trading Platform for Exotic products.
percentage of NYSE volume. They utilized our experience to After successful implementation including build-out and BPT,
re-architect their platform away from legacy technology . we were engaged for multiple critical applications
Complete QA was established and implemented as well. development.
q former clients, IRIS Financial System, was
One of our q many years of value added partnership with
We have
acquired by us. We were engaged by many of their top Deutschebank.
banking clients to thoroughly test using extensive BPT and
deploy our suite of Equity Trading platform on their trading l the Global Program Trading application
We built
desk. (GEMS) for DB which is actively used in various regions.
GEMS is built on a C++ based earlier version of our
q bank uses our Equity trade management platform
Deutsche application building framework - the IDE (Iris
to help support their trading desk. Development Environment). DB support teams have since
taken over the GEMS application maintenance - we support
the framework (IDE) actively.
q Tokyo based Nikko System Solutions uses our Trading
platform to support their clients’ trading desk. Our trade management product - ITM - is used by the
l
non-dollar cash business as the middle office system. ITM
q first Electronic FX Brokerage system using high
Developed is responsible for allocation, affirmation (Electronic Trade
volume FX trading for ICOR. Entire QA strategy to take them Confirmation via Oasys Global Direct) and fee/charge
from construction to beta to production was designed and calculations that get posted to settlement
implemented. It was successful and was later acquired by systems. ITM is built on a Java based version of our
Reuters. application development framework - the CSA (Component
Services Architecture). We actively maintain the application
q Merrill Lynch uses our credit technology team to help build for DB.
and test their Credit Derivative Technology Suite of
Applications in New York as well as in their Chennai based
operations.
q an organization created by large number of leading
MarkIT,
banks, bought our Credit Default Swap Pricing Collator
Product, SpreadBOT and uses us for its support and QA.
24

27. Indicative eBusinessware Engagements
Insurance and Annuities, Wealth management
q Insurance, the leading US Insurance
Prudential q Stanley uses our services to develop and support
Morgan
powerhouse, short listed us for supporting and enhancing their their Wealth management technology systems.
global Electronic Agent application used by their Insurance
agents. We have been their exclusive QA arm for over 6 years
using Rational Robot.
q Skandia, world’s leading annuity company,
American
engaged us to build Data warehousing and Business
Intelligence platform from domain modeling to architecting,
developing. We have been their exclusive QA providers for 4
years. We were also engaged to integrate Epiphany CRM
system to this platform.
q Finance Annuity Group uses our in-house
Prudential
developed MCRM product to engage their Investment
Professionals.
q uses our services for migrating and testing their
Prudential
large and complex applications from VB to .NET platform.
q Insurance engaged us to run their Quality
Prudential
Assurance Program for a large suite of critical applications.
Our extensive QA methodology was deployed by them for
comprehensive set of in-house projects.
q Decision Systems, the leading Wealth
Integrated
management product provider, engaged us to revamp their
compliance engine and test it using state of the art technology.
Our domain expertise also includes leading subject matter
q
experts in the field of Asset management. UBS utilizes our
services for architecting, developing, and testing a variety of
important client facing wealth management applications.
25

28. Indicative eBusinessware Engagements
Reference data management, Mobile platform, Digital media, Other areas
q Counterparty Reference Data offering is executed
Reuters’ qMac, world’s largest mortgage corporation,
Freddie
by us. engaged us to perform a review of their business technology
platform.
AIG engaged our services or reviewing and enhancing their
q
Counter party data platform. q Tracking, a leading monitor and provider of
Financial
compliance alerts to the financial industry, uses our services to
State Street uses our CDI technology and Reference data
q run their technology development including extensive testing.
management expertise to maintain their Counter party
database. q Engine used our services to create and integrate
Strategy
their Strategy Management Workflow Product geared towards
For Skandia (part of Prudential Financial), we created a
q large organizations.
Java enabled mobile device based Annuities CRM system for
their Investment Professionals. q TD Waterhouse engaged us to design their IT architecture,
Quality Control and Assurance , Operations processes and
For Minyanville, a premier Digital Media company in the
q guidelines.
financial space, we created an extensive Mobile technology
platform to enable their interactive multi-media content on
iPhone, Black-berry, Android, etc. Our proprietary platform
called CellAgility used Cloud Computing for this
implementation.
Minyanville, a leading provider of paid financial news to
q
finance savvy organizations, uses our services to run their
technology development and QA.
NYSE utilized our services to modernize their legacy
q
system.
q Engine used our services to create and integrate
Strategy
their Strategy Management Workflow Product geared towards
large organizations.
26

29. Global Project Execution Model - One World. One Team
“One World, One Team”
The UniRAD framework was pioneered by ebw and has been recognized as a leader in the industry.
Voice of the Customer Experience / Best Practices New Technologies / Products
Engagement Manager (“Partner”)
Knowledge Bus - Thought Leadership, Panel of Experts, Process Innovation, IP
Audit, Metrics
Analyze
Documentation Standards
Engage Analysis, Coding, QA Standards
UniRAD Vision System (UVS)
Project Management Standards
Build / Deliver
Personnel Development (LOD)
Practice Models
Deploy Processes / Workflows
Outsourcing
Solutions
Advisory
Staffing
Solution Patterns
Support
Solutions / Frameworks
Uni RAD – Solution Delivery Framework
27

30. UniRAD Methodology
Our Investments in Process Benefits our Customers
eBusinessware has assembled a best-of-breed process discipline for improving our customers’ experience in outsourcing business and
technology segments. We provide tools, processes and support for our customers to evaluate their portfolio of outsourcing assignments
and to ensure they have the utmost in control and quantitative control management of quality.
Integration
System Test Unit
Planning Unit Test
Planning Testing
Plan
COD
CODE
Operations
E
Integration System Acceptance Deliver Warranty Maintenance and Support
Testing Testing Testing Documentation Support
C
ODE
Business Requirements High Level Build
Detailed (Parallel
Modeling Specification Design Design Streams)
EIS Reports
Weekly Status Reports | Defect Analysis Reports | Cost of Quality Reports | ...
UNIRAD VISION SYSTEM (UniVision)
Task Tracking | Time Tracking | Issue / Defect Tracking |Version Control System | HelpDesk |Training Management |...
COLLABORATION SYSTEM
Secure Chat server | Team Mailing Lists | Wiki| Forums | WebMail | Group Calendar...
UNIRAD PROCESS REPOSITORY
UniRAD Software Process Manuals | UniRAD Checklists, Templates and Guidelines | UniRAD HR, Sales and other Process Manuals.
Project Closure Reports | Major artifacts produced during a project | Key Process Characteristics | Process Capability Baseline
28

31. Our Clients
29

33. eBusinessware Global Reach
Adsatis Ltd.
(* Our business partner to cover our European operations)
37-39 Lime Street, London, EC3M 7AY
Tel : +44.020.7663.0804
Ebusinessware India Private Limited
SCO 43, Old Judicial Complex, Gurgaon, Haryana, India 122001
Tel : +91.124.408.1101 / 2984
Ebusinessware Pune
B-1002 Westend Riverview, New DP Road, Aundh, Pune
Ebusinessware Singapore Pte. Ltd.
750-A Chai Chee Roa d #07-02 Suite 16. Technopark @ Chai Chee, Singapore 469001
Tel : +65.6334.8774 Fax : +65.6334.3409
ebw Staffing Solutions
5 Great Valley Parkway, Suite 210, Malvern, PA 19355
Tel : +1.610.948.5000 Fax : +1.610.948.1069
Executive Summary
New York - World Headquarters
eBusinessware Inc.
14 Wall Street, Suite 5E, New York, NY 10005
Tel : +1.212-232-0285 Fax : +1.212-232-0286
Edward Hoofnagle - Chairman and CEO
edward.hoofnagle@ebusinessware.com +1.914.391.4026 / +1.212.235.0285
Sanjeev Midha - President and COO
sanjeev.midha@ebusinessware.com +1.732.221.8399 / +1.212.235.0285
Ashu Chadha - Managing Partner Asia Pacific
ashu.chadha@ebusinessware.com +91.987.199.9777
Rajesh Abhyankar - Managing Partner Global Solutions
rajesh.abhyankar@ebusinessware.com +1.732.673.6195
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