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eMarketer Webinar: Marketing Data Management—What B2Bs Need to Know

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This webinar looks at the key types of data B2B marketers are identifying, how those firms source and collect their data, best practices for keeping data up to date and hygienic and the current state of capabilities for data integration.

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eMarketer Webinar: Marketing Data Management—What B2Bs Need to Know

  1. 1. Marketing Data Management: What B2Bs Need to Know PRESENTERS Made possible by Lauren Fisher Principal Analyst eMarketer MODERATOR Marcus Johnson Senior Analyst eMarketer Jillian Ryan Senior Analyst eMarketer

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