Using Video Tools to Connect with your Customers

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You have made video and dumped it to YouTube. But have you “gone live”? This presentation explores the emerging and easy-to-use live streaming tools available to today’s librarian. We examine Facebook Live, YouTube Live, live streaming on Instagram, and Periscope, which allows you to go live on Twitter. Introductions to each will be given, and suggestions for use in a library setting will be provided. We might even “go live”!

Marketing

Using
Video Toolsto Connect
with Your Customers
David Lee King | davidleeking.com 
tscpl.org | @davidleeking

Really Easy 
To Make 
Live
Videos
ﬂic.kr/p/c1kPx5

Video Stats!Thanks!
David Lee King | davidleeking.com 
tscpl.org | @davidleeking

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Using Video Tools to Connect with your Customers

1. Using Video Toolsto Connect with Your Customers David Lee King | davidleeking.com  tscpl.org | @davidleeking

2. Video Stats!Video is HUGE

3. Video Stats! 1/3

4. Video Stats! 75%

5. We’re #2!

7. Live Video  Stats!

8. 13%

9. 300%

10. 78%

11. notifications

12. Really Easy  To Make  Live Videos ﬂic.kr/p/c1kPx5

13. Choices when going live!

14. Facebook Live

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33. Twitter & Periscope

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37. Instagram Live

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43. Live Video  Content ideas for Libraries

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46. Other  ideas

47. Which  Platform?

48. easy  equipment  upgrades

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50. Video Stats! Best  Practices

51. Notifications  trick…

52. Other  Best  Practices

53. Video Stats! Let’s Go  LIVE!

54. Video Stats!Thanks! David Lee King | davidleeking.com  tscpl.org | @davidleeking