Why a Cover Letter Is A Must Even in Today World

1. Why a Cover Letter Is A Must
Even in Today World
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2. Introduction to Cover Letter
• Cover Letter is an introductory letter that is meant
to highlight your achievements and make you
befitting for the job opening. A cover letter has a
motive to enhance value and your brand image for
the job. There are many employers who consider a
cover letter a must along with the resume.. So
cover letter is an integral part of your job search
strategy. Each time you apply for a job and send
across the cover letter, customize it according to
the job profile and each employer.
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3. Role of a Cover Letter
• Lauren Nelson, a communications specialist and VP at
Aesthetic Cogency, in a LinkedIn post says, “A well-written
cover letter is more important than an impressive resume
because it reveals your work ethic and attention to detail.
It provides glimpses into your personality that a list of
achievements can´t.”
Typically a cover letter is one page document that is sent
along with your resume when applying for a job. Cover
letter is meant to:
• Introduce you to the recruiting manager
• Fill in places your resume cannot mention
• Discuss why you are the best suitable candidate fit for
the job
• Further explanation of other aspects of your CV
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4. Why You Need You a
Cover Letter
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5. Cover Letter for Targeting the Job
• The cover letter offers job targeting and the
employer in a crucial manner. Cover letter lets
you market your skills, attributes and
experience in the wider angle. With a cover
letter your CV requires less alteration with
each application you send to the employers
because the letter, which must be unique each
time, does the same role. So with the help of a
perfect cover letter you can target the dream
job just appropriately.
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6. Cover Letter for Setting You
Apart
• Evelyn Salvador, author of Step-by-Step Cover Letters: Build
a Cover Letter in 10 Easy Steps Using Personal Branding and
principal of Creative Image Builders, a resume-development
and career-coaching firm in Coram, New York, says, “Skip
the cover letter, and you miss out on an opportunity to sell
yourself.” This statement illustrates the importance of a
cover letter at any given point of time in the job market.
• As cover letter helps in building brand image of the job
seekers, sending it along with your CV is always advisable. “A
well-defined brand wins interviews, maximizes salary
potential and puts job seekers in the top 2 percent of
candidates considered for positions,” Salvador opines.
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7. Cover Letter for Filling Gaps
• In certain instances, job seekers have long gaps in their
employment history, or they have had changed at
rapid pace. A cover letter can show following instances
in a positive light:
• Gap in employments
• Changing job profiles
• Conducting long-distance job-search
• Relocation
• Job switching
So while you draft your cover letter make a point that
it brilliantly covers up the gaps in your CV.
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8. Cover Letter for Further Explanation
• Your cover letter can explain things that your
resume can´t. Resumes have restriction that they
cannot go on and on. They are not meant for
telling long stories. But your cover letter can
further explain your CV and tell the missing
information that could be otherwise relevant for
you. So you can say that cover letters are for
storytelling. “Use your cover letter to tell a story,”
Atallah says, “Studies show that stories are
memorable and engaging, and cover letters are a
perfect vehicle for expressing your successes in a
more story-like format.”
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9. Cover Letter for Quantifying Experience
• A compelling cover letter is capable of
demonstrating your experience with
regards to the job description. You can give
relevant examples of work experience
through your cover letter. As soft skills and
academic skills are crucial for securing an
interview call, cover letter can effectively
show your relevant experience and your
skills.
Thus, you can always use your cover letter
as a strong tool for securing a dream job.
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10. Cover Letter for Making You Valuable
• Cover letters are helpful in making you
more valuable. Through a cover letter
you can market your key strengths
confidently for grabbing the attention
of the hiring manager. It can also
enhance selection process and offer
bright chances of getting selected for
an interview call.
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11. Cover Letter for Showing Enthusiasm
• Cover letters are a great tool for showing
your enthusiasm for a given job. It
reflects to your employers that you are
keen on attaining the job. It shows that
you are making many efforts to get the
job. It also shows your personal interest
to take up the opportunity
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12. Thank You
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