http://coldcallingtechniques.net/cold-calling-scripts/
Cold Calling Scripts - Introducing Yourself
Here are a few ideas on cold calling scripts you can use to introduce yourself and set an appointment. I’ve focused on two points where people often flounder in the cold calling scripts. Firstly I deal with the initial few seconds of the introduction. Secondly I cover a professional way to set an appointment.
Let’s get into it…
Your prospects have all had their time wasted by sales people in the past. They don’t want to do it again. Further, your prospect cannot tell over the phone who is worth seeing and who isn’t, so you have to differentiate yourself.
On a call you only have two things that can differentiate you from the pack;
1. The words and phrases you use
2. How you sound which accounts for a staggering 84% of the meaning you transfer on the call.
So make sure that your cold calling script doesn’t sound the same as all of your competitors. Who get on a call and run through the same old ‘name, rank and serial number’ style introduction. Be different, such as;
When the prospect answers, say “Hello Name, it’s Your Name, how are you?” Say it with a smile and if you can, stand up when you make the call (trust me, just try standing up). Most often they will reciprocate your politeness by saying “Good thank, how are you?” Already you have started positive and different that 99% of other marketing calls that prospect receives. You’ll notice that I design my cold calling scripts as if I we talking to a friend. I assume that I am going to get a positive and warm response.
For more infor go to http://coldcallingtechniques.net/cold-calling-scripts/
1. How To Introduce Yourself
When Cold Calling
By James McNamara
Here are a few tips on how to get past
first base and secure an appointment
http://www.colcallingtechniques.net
2. About James McNamara
James McNamara is the Founder of the Impact Factory. He
has been in business ownership and leadership + sales
education for 17 years. His purpose is to “inspire and
educate managers and business owners to become the best
contributing leaders they can be”.
When it comes to cold calling, James has a wealth of
practical experience. He’s made in excess of 30,000 cold
calls… and counting. He knows what work, what doesn’t
and why.
James is an experienced group facilitator, keynote presenter
and one on one coach. He has a detailed working knowledge
of the leadership and communication skills which will
influence people to follow your lead willingly.
Whether it’s leading a team, selling a product or service or
building a solid reputation, James provides unique and
practical insights on how to improve your results.
http://www.colcallingtechniques.net
3. You Only Have Two Things That Can
Differentiate You From The Pack
1. The phrases that you use to
describe the benefits of your
product/service to the prospect
2. How you sound on the phone.
This accounts for a staggering
84% of the meaning
transferred
http://www.colcallingtechniques.net
4. Change The Very First Words You Say
Don’t say – “Hello Prospect, it’s
John Smith here, I’m calling from
XYZ Company and the reason for
my call today is…”
Everybody says that – be
different!
Just be calm and say “Hello
Prospect, It’s John Smith, how are
you?”
Let the initial few seconds
unfold a bit more naturally
http://www.colcallingtechniques.net
5. Don’t Be Afraid To ‘Play’ A Little
At The Beginning of The Call
Brighten up someone’s day!
You can always get straight to the
point if they don’t want to play
You’ll be surprised how many people
will warm to a joyful and playful
approach
Most peoples day’s are full of
stress and pressure
Be a breath of fresh air!
http://www.colcallingtechniques.net
6. Add Value
Give a benefit, don’t TAKE
people’s time
Don’t say “I’d like to drop by and
introduce myself and my company”.
That’s taking their time
Instead say “I’d like to sit down with
you for 25 minutes to see how we
may be able to help you reduce your
overall cost of ______ and increase
your ______ results… this is our
area of speciality.”
That’s adding value
http://www.colcallingtechniques.net
7. For more articles and useful video’s on cold
calling techniques, head over to
http://www.coldcallingtechniques.net.
http://www.colcallingtechniques.net