2. Digital marketing has emerged as
the new face of marketing, and with
so much focus on ROI and growth of
brands, this industry is predicted to
be bigger, and better, in 2017.
3. Tech giants, like Microsoft,
Facebook, Google, etc., are all going
gaga over this medium of
marketing. Observing all this
progress, I have listed down some
digital marketing trends that will
surely make it big in the year 2017.
4. Tech giants, like Microsoft,
Facebook, Google, etc., are all going
gaga over this medium of
marketing. Observing all this
progress, I have listed down some
digital marketing trends that will
surely make it big in the year 2017.
5. Artificial Intelligence Will
Continue to Grow
Artificial intelligence is a technological innovation that you
cannot overlook in 2017 with digital marketing already on
the boom.
1
www.cloudways.com/en
6. Live Video Streaming Will Trend
Live video engages the audience in real time and feels more
authentic because it appears unscripted and extempore. It
contains the feeling of “being there” that captivates the
audience.
2
www.cloudways.com/en
7. Augmented Reality Will Change Digital
This is one of the major reasons why digital marketers need to
keep a very close eye on this game-changing technology in
2017.
3
www.cloudways.com/en
8. Content Is the King Again
Content was the king,” Bill Gates said this in 1996—and it
seems valid for 2017 as well.
Marketing is all about content, and digital marketing follows
this rule too
1
www.cloudways.com/en
9. Social Media Marketing Is Here to Stay
Digital marketers used social media marketing for scoring
leads for their services and products. This trend will continue
to grow as marketers would look to do wonders using the
different channels of social media marketing.
4
www.cloudways.com/en
10. Mobile Marketing Will Gain More Importance
eMarketer predicted a budget of $100 billion for mobile ads,
which was 51% of the digital market. Mobile marketing mixed
with social media marketing is clearly seen to do wonders in
digital marketing.
5
www.cloudways.com/en
11. Data Visualization Makes it Big
Digital marketers are always looking for more data,
engagement, shares, and visits, good data visualization grabs
all these goals for them. While successful and famous ventures
like Netflix and Spotify, used data visualization techniques in
2016, bagging great responses from their audiences.
6
www.cloudways.com/en
12. Big Data is Big Bucks
Big data inevitably means big bucks in 2017, and with IDC
predicting Big data industry as big as $102 billion by 2019,
digital marketers must keep an eye on this enticing data trend.
7
www.cloudways.com/en
13. Native Advertising Progresses
Native advertising not only helps digital marketers to relate to
the target audience, but it also fetches a good number of
social engagement and leads.
8
www.cloudways.com/en