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Industry Watch: Possible
Winners and Likely
Losers Post-COVID19
Weekly Executive Briefing
1 5 t h A p r i l 2 0 2 0 w i t h C h r i s J S n o o k
Brought	to	you	by:
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THE LOGISTICS
Chat with me and your
peers in the group chat box
Submit Q&A & Participate in
the live polls
Contact Cameron Davis for
questions about the platform
cameron@emerged.com .
@CHRISJSNOOK
Author of Digital Sense
Chris J Snook is the bestselling author of Digital Sense (Wiley
2017) and Wealth Matters 3.0. He advises early stage growth
companies, private equity managers, and middle-market to
Fortune 500 executives on growth strategy and turnarounds.
He speaks and writes on a variety of topics including customer
experience, tokenomics, AI, IoT, blockchain, digital
transformation, and macro-economic trends and potential
futures. You can connect on Linkedin or Twitter @chrisjsnook
THE ROADMAP
ROADMAP
IMPACT FALLOUT WINNERS/LOSERS RESOURCES
THE IMPACTS
COVID-19 IMPACTS ARE
DELAYED, UNPRECEDENTED,
AND WILL BE LASTING.
Sources: http://gohkokhan.com/corona-virus-interactive-dashboard-tweaked/
THE PROBLEM
IRRATIONAL MARKET BOUNCE
RISING BKS=BAILOUTS
RECURRING WAVES IN SGP/CN
TEMP/PERM JOB LOSSES/FREEZES
CABIN FEVER & IMPATIENCE
ANXIETY/PTSD GLOBAL SCALE
RISK OF DOUBLE DIGIT DEFAULTS
FISCAL STIMULUS DELAYS
BIPARTISANSHIP/ELECTION YEAR
Do you think the U.S. should re-open the
economy May 1, or wait ‘til better data
arrives?
If your State does re-open will you
continue to shelter-in-place, WFH, School
from home until Fall?
POLL QUESTIONS
WINNERS &
LIKELY
LOSERS BY
MAJOR
INDUSTRY
AUTO MANUFACTURING
WINNERS:
TESLA (but not why you think)
LOSERS:
Ford
Jeep Chrysler
GM
BMW, MERCEDES, ETC.
EDUCATION
WINNERS:
Homeschooling platforms, Top Tier
Online universities, MOOCs, Cisco,
Zoom, Peleton, etc.
LOSERS:
Overpriced universities
Jury out still: on public K-12
SPORTS/ENTERTAINMENT
WINNERS:
eSports, Video Gaming, Hybrids like
www.fcfl.io, VR/AR, Streaming platforms,
bandwidth providers, fantasy sports
LOSERS:
Movie Theatres, Sporting arenas,
Concert Halls, Casinos, Pro Sports,
restaurants and bars, Parking lot
owners,
TRAVEL/HOSPITALITY/RE
WINNERS:
Luxury travel brands, Road trips/RVs? VR,
Alcohol brands, Cannabis, Porn
LOSERS:
Home prices depreciate, CRE values
plummet (decade plus)
Mass consolidation of AirBNB, VRBO,
Homeaway, and business-traveler hotel,
cruise lines, RV Dealers, and airlines
AUTO
-Dealers (new and
used) bk or
consolidate;
-Tesla launches
subscription plans at
scale;
-everyone races to
catch up
-People dump
unused assets to
free up cash
DATA
I t o l d y o u t h i s w a s
s e r i o u s .
	
T R A P P E D !
	
S c h e d u l e a
f a m i l y z o o m
	
u n p r e p a r e d
	
A n x i o u s
	
b o r e d
	
W i l l t h e
s t o r e s g e t
m o r e t o i l e t
p a p e r ?
	
I a m g o i n g t o
t h e s t o r e .
	
W e n e e d
t o g e t
i n t o a
h e a l t h i e r
r o u t i n e .
	
S i g n u p f o r
P e l o t o n
	
O p e n a
b o t t l e o f
w i n e
	
A t t e n d a
v i r t u a l
A A
m e e t i n g
	
ACCESS VS OWNERSHIP
EDUCATION
-Innovative
Universities thrive
and survive;
-20-30% of higher
education
institutions go
bankrupt
-MOOC’s replace
night school and
trade schools
-20% of K-12
homeschool
permanently globally
DATA
I t o l d y o u t h i s w a s
s e r i o u s .
	
T R A P P E D !
	
S c h e d u l e a
f a m i l y z o o m
	
u n p r e p a r e d
	
A n x i o u s
	
b o r e d
	
W i l l t h e
s t o r e s g e t
m o r e t o i l e t
p a p e r ?
	
I a m g o i n g t o
t h e s t o r e .
	
W e n e e d
t o g e t
i n t o a
h e a l t h i e r
r o u t i n e .
	
S i g n u p f o r
P e l o t o n
	
O p e n a
b o t t l e o f
w i n e
	
A t t e n d a
v i r t u a l
A A
m e e t i n g
	
BETTER COURSES-AT SCALE
SPORTS &
ENTERTAINMENT
-Sports Docs get the
interim attention/demand;
-Classic games get
rewatched
-eSports comes of age
-Hybrids like FCFL.io find
their entry point changing
fan relationship forever
-Colleges feel the pain,
non-traveling youth teams
kill hotels
DATA
I t o l d y o u t h i s w a s
s e r i o u s .
	
T R A P P E D !
	
S c h e d u l e a
f a m i l y z o o m
	
u n p r e p a r e d
	
A n x i o u s
	
b o r e d
	
W i l l t h e
s t o r e s g e t
m o r e t o i l e t
p a p e r ?
	
I a m g o i n g t o
t h e s t o r e .
	
W e n e e d
t o g e t
i n t o a
h e a l t h i e r
r o u t i n e .
	
S i g n u p f o r
P e l o t o n
	
O p e n a
b o t t l e o f
w i n e
	
A t t e n d a
v i r t u a l
A A
m e e t i n g
	
FAN ENGAGEMENT SHIFTS
SPORTS &
ENTERTAINMENT
-Are Fan-controlled pro-
sports the future?
DATA
I t o l d y o u t h i s w a s
s e r i o u s .
	
T R A P P E D !
	
S c h e d u l e a
f a m i l y z o o m
	
u n p r e p a r e d
	
A n x i o u s
	
b o r e d
	
W i l l t h e
s t o r e s g e t
m o r e t o i l e t
p a p e r ?
	
I a m g o i n g t o
t h e s t o r e .
	
W e n e e d
t o g e t
i n t o a
h e a l t h i e r
r o u t i n e .
	
S i g n u p f o r
P e l o t o n
	
O p e n a
b o t t l e o f
w i n e
	
A t t e n d a
v i r t u a l
A A
m e e t i n g
	
FAN ENGAGEMENT SHIFTS
SPORTS &
ENTERTAINMENT
-Hope is not a strategy
-More layoffs and delays
expected
-Demand will be pent up
-Attention may shift to new
ways to consume
-1/3 of fans don’t know
when they will return
DATA
I t o l d y o u t h i s w a s
s e r i o u s .
	
T R A P P E D !
	
S c h e d u l e a
f a m i l y z o o m
	
u n p r e p a r e d
	
A n x i o u s
	
b o r e d
	
W i l l t h e
s t o r e s g e t
m o r e t o i l e t
p a p e r ?
	
I a m g o i n g t o
t h e s t o r e .
	
W e n e e d
t o g e t
i n t o a
h e a l t h i e r
r o u t i n e .
	
S i g n u p f o r
P e l o t o n
	
O p e n a
b o t t l e o f
w i n e
	
A t t e n d a
v i r t u a l
A A
m e e t i n g
	
FAN SURVEY
Travel/Hospitality
& Real Estate
-Massive consolidations
-75.2m estimated layoffs
-Possible nationalization of
airlines
-Demand may never
return to previous levels
for decade+
-Travel now about
relaxation and only critical
business
-tradeshows, events, must
transform the experience
DATA
I t o l d y o u t h i s w a s
s e r i o u s .
	
T R A P P E D !
	
S c h e d u l e a
f a m i l y z o o m
	
u n p r e p a r e d
	
A n x i o u s
	
b o r e d
	
I a m g o i n g t o
t h e s t o r e .
	
W e n e e d
t o g e t
i n t o a
h e a l t h i e r
r o u t i n e .
	
S i g n u p f o r
P e l o t o n
	
O p e n a
b o t t l e o f
w i n e
	
A t t e n d a
v i r t u a l
A A
m e e t i n g
	
Jobs get hammered
Travel/Hospitality
& Real Estate
-Massive consolidations
-75.2m estimated layoffs
-Possible nationalization of
airlines
-Demand may never
return to previous levels
for decade+
-Travel now about
relaxation and only critical
business
-tradeshows, events, must
transform the experience
DATA
I t o l d y o u t h i s w a s
s e r i o u s .
	
T R A P P E D !
	
S c h e d u l e a
f a m i l y z o o m
	
u n p r e p a r e d
	
A n x i o u s
	
b o r e d
	
I a m g o i n g t o
t h e s t o r e .
	
W e n e e d
t o g e t
i n t o a
h e a l t h i e r
r o u t i n e .
	
S i g n u p f o r
P e l o t o n
	
O p e n a
b o t t l e o f
w i n e
	
A t t e n d a
v i r t u a l
A A
m e e t i n g
	
Jobs get hammered
Will travel
become
irrelevant?
NO but….
DATA
I t o l d y o u t h i s w a s
s e r i o u s .
	
T R A P P E D !
	
S c h e d u l e a
f a m i l y z o o m
	
u n p r e p a r e d
	
A n x i o u s
	
b o r e d
	
I a m g o i n g t o
t h e s t o r e .
	
W e n e e d
t o g e t
i n t o a
h e a l t h i e r
r o u t i n e .
	
S i g n u p f o r
P e l o t o n
	
O p e n a
b o t t l e o f
w i n e
	
A t t e n d a
v i r t u a l
A A
m e e t i n g
	
Will VRcations be enough?
Travel/Hospitality
& Real Estate
-Empire State Building
wasn’t cash flow positive
for 20 years following the
opening during the
Depression
DATA
T R A P P E D !
	
S c h e d u l e a
f a m i l y z o o m
	
u n p r e p a r e d
	
A n x i o u s
	
b o r e d
	
I a m g o i n g t o
t h e s t o r e .
	
W e n e e d
t o g e t
i n t o a
h e a l t h i e r
r o u t i n e .
	
S i g n u p f o r
P e l o t o n
	
O p e n a
b o t t l e o f
w i n e
	
A t t e n d a
v i r t u a l
A A
m e e t i n g
	
Real Estate gets hammered
More is inevitable but less
is also our new reality and
better will be what wins.
SUMMARY
ü  Consumer values will be permanently shifted and
refocused
ü  Hot zones will be left once able and talent will
migrate shifting economic development impact
ü  Community will be center to a new core value index
ü  COVID19 may truly “break the internet” and force
new web infrastructure to the forefront
ü  Travel and hospitality and commercial real estate
will face a major reset in a few years once the
insolvencies have worked through.
ü  Many colleges and universities will go bankrupt or
be forced to reinvent their value prop
ü  Pro and College Sports will need to reinvent the fan
experience; eSports will thrive
ü  Accredited homeschooling will bring the best
curriculums to a billion or more learners.
ü  Its all going to be ok but it will be very bumpy first J
RESOURCES:
R E S O U R C E S F O R T R E N D S A N D A N A LY S I S I R E C O M M E N D :
STATISTA~ w w w. s t a t i s t a . c o m
R E A L V I S I O N~ w w w. r e a l v i s i o n . c o m
C O V I D - 1 9 D A S H B O A R D :
N c o v 2 0 1 9 . l i v e / d a t a
SPONSOR:
w w w. e m e r g e d . c o m
H O S T:
w w w. c h r i s j s n o o k . c o m
PRESENTED BY: www.sm art erB 2B. com

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Winners and Losers Post-COVID19

  • 1. Industry Watch: Possible Winners and Likely Losers Post-COVID19 Weekly Executive Briefing 1 5 t h A p r i l 2 0 2 0 w i t h C h r i s J S n o o k Brought to you by:
  • 2. Say hello to Business to Prospect (B2P) relationship management. Emerged is an independent, AI-driven platform that is redefining the sales process and customer relationship management. Emerged supports your sales team to find, educate, nurture, close and keep your customers. Using proven tactics and a stand-alone platform, Emerged increases closing rates and improves customer retention, all at a fraction of the cost of a traditional agency or in-house solution. Mention “DECISIONS2020” for a customized list of 2000 targets! EMERGED.COM Thank you
  • 3. THE LOGISTICS Chat with me and your peers in the group chat box Submit Q&A & Participate in the live polls Contact Cameron Davis for questions about the platform cameron@emerged.com . @CHRISJSNOOK Author of Digital Sense Chris J Snook is the bestselling author of Digital Sense (Wiley 2017) and Wealth Matters 3.0. He advises early stage growth companies, private equity managers, and middle-market to Fortune 500 executives on growth strategy and turnarounds. He speaks and writes on a variety of topics including customer experience, tokenomics, AI, IoT, blockchain, digital transformation, and macro-economic trends and potential futures. You can connect on Linkedin or Twitter @chrisjsnook
  • 4. THE ROADMAP ROADMAP IMPACT FALLOUT WINNERS/LOSERS RESOURCES
  • 5. THE IMPACTS COVID-19 IMPACTS ARE DELAYED, UNPRECEDENTED, AND WILL BE LASTING. Sources: http://gohkokhan.com/corona-virus-interactive-dashboard-tweaked/
  • 6. THE PROBLEM IRRATIONAL MARKET BOUNCE RISING BKS=BAILOUTS RECURRING WAVES IN SGP/CN TEMP/PERM JOB LOSSES/FREEZES CABIN FEVER & IMPATIENCE ANXIETY/PTSD GLOBAL SCALE RISK OF DOUBLE DIGIT DEFAULTS FISCAL STIMULUS DELAYS BIPARTISANSHIP/ELECTION YEAR
  • 7. Do you think the U.S. should re-open the economy May 1, or wait ‘til better data arrives? If your State does re-open will you continue to shelter-in-place, WFH, School from home until Fall? POLL QUESTIONS
  • 8. WINNERS & LIKELY LOSERS BY MAJOR INDUSTRY AUTO MANUFACTURING WINNERS: TESLA (but not why you think) LOSERS: Ford Jeep Chrysler GM BMW, MERCEDES, ETC. EDUCATION WINNERS: Homeschooling platforms, Top Tier Online universities, MOOCs, Cisco, Zoom, Peleton, etc. LOSERS: Overpriced universities Jury out still: on public K-12 SPORTS/ENTERTAINMENT WINNERS: eSports, Video Gaming, Hybrids like www.fcfl.io, VR/AR, Streaming platforms, bandwidth providers, fantasy sports LOSERS: Movie Theatres, Sporting arenas, Concert Halls, Casinos, Pro Sports, restaurants and bars, Parking lot owners, TRAVEL/HOSPITALITY/RE WINNERS: Luxury travel brands, Road trips/RVs? VR, Alcohol brands, Cannabis, Porn LOSERS: Home prices depreciate, CRE values plummet (decade plus) Mass consolidation of AirBNB, VRBO, Homeaway, and business-traveler hotel, cruise lines, RV Dealers, and airlines
  • 9. AUTO -Dealers (new and used) bk or consolidate; -Tesla launches subscription plans at scale; -everyone races to catch up -People dump unused assets to free up cash DATA I t o l d y o u t h i s w a s s e r i o u s . T R A P P E D ! S c h e d u l e a f a m i l y z o o m u n p r e p a r e d A n x i o u s b o r e d W i l l t h e s t o r e s g e t m o r e t o i l e t p a p e r ? I a m g o i n g t o t h e s t o r e . W e n e e d t o g e t i n t o a h e a l t h i e r r o u t i n e . S i g n u p f o r P e l o t o n O p e n a b o t t l e o f w i n e A t t e n d a v i r t u a l A A m e e t i n g ACCESS VS OWNERSHIP
  • 10. EDUCATION -Innovative Universities thrive and survive; -20-30% of higher education institutions go bankrupt -MOOC’s replace night school and trade schools -20% of K-12 homeschool permanently globally DATA I t o l d y o u t h i s w a s s e r i o u s . T R A P P E D ! S c h e d u l e a f a m i l y z o o m u n p r e p a r e d A n x i o u s b o r e d W i l l t h e s t o r e s g e t m o r e t o i l e t p a p e r ? I a m g o i n g t o t h e s t o r e . W e n e e d t o g e t i n t o a h e a l t h i e r r o u t i n e . S i g n u p f o r P e l o t o n O p e n a b o t t l e o f w i n e A t t e n d a v i r t u a l A A m e e t i n g BETTER COURSES-AT SCALE
  • 11. SPORTS & ENTERTAINMENT -Sports Docs get the interim attention/demand; -Classic games get rewatched -eSports comes of age -Hybrids like FCFL.io find their entry point changing fan relationship forever -Colleges feel the pain, non-traveling youth teams kill hotels DATA I t o l d y o u t h i s w a s s e r i o u s . T R A P P E D ! S c h e d u l e a f a m i l y z o o m u n p r e p a r e d A n x i o u s b o r e d W i l l t h e s t o r e s g e t m o r e t o i l e t p a p e r ? I a m g o i n g t o t h e s t o r e . W e n e e d t o g e t i n t o a h e a l t h i e r r o u t i n e . S i g n u p f o r P e l o t o n O p e n a b o t t l e o f w i n e A t t e n d a v i r t u a l A A m e e t i n g FAN ENGAGEMENT SHIFTS
  • 12. SPORTS & ENTERTAINMENT -Are Fan-controlled pro- sports the future? DATA I t o l d y o u t h i s w a s s e r i o u s . T R A P P E D ! S c h e d u l e a f a m i l y z o o m u n p r e p a r e d A n x i o u s b o r e d W i l l t h e s t o r e s g e t m o r e t o i l e t p a p e r ? I a m g o i n g t o t h e s t o r e . W e n e e d t o g e t i n t o a h e a l t h i e r r o u t i n e . S i g n u p f o r P e l o t o n O p e n a b o t t l e o f w i n e A t t e n d a v i r t u a l A A m e e t i n g FAN ENGAGEMENT SHIFTS
  • 13. SPORTS & ENTERTAINMENT -Hope is not a strategy -More layoffs and delays expected -Demand will be pent up -Attention may shift to new ways to consume -1/3 of fans don’t know when they will return DATA I t o l d y o u t h i s w a s s e r i o u s . T R A P P E D ! S c h e d u l e a f a m i l y z o o m u n p r e p a r e d A n x i o u s b o r e d W i l l t h e s t o r e s g e t m o r e t o i l e t p a p e r ? I a m g o i n g t o t h e s t o r e . W e n e e d t o g e t i n t o a h e a l t h i e r r o u t i n e . S i g n u p f o r P e l o t o n O p e n a b o t t l e o f w i n e A t t e n d a v i r t u a l A A m e e t i n g FAN SURVEY
  • 14. Travel/Hospitality & Real Estate -Massive consolidations -75.2m estimated layoffs -Possible nationalization of airlines -Demand may never return to previous levels for decade+ -Travel now about relaxation and only critical business -tradeshows, events, must transform the experience DATA I t o l d y o u t h i s w a s s e r i o u s . T R A P P E D ! S c h e d u l e a f a m i l y z o o m u n p r e p a r e d A n x i o u s b o r e d I a m g o i n g t o t h e s t o r e . W e n e e d t o g e t i n t o a h e a l t h i e r r o u t i n e . S i g n u p f o r P e l o t o n O p e n a b o t t l e o f w i n e A t t e n d a v i r t u a l A A m e e t i n g Jobs get hammered
  • 15. Travel/Hospitality & Real Estate -Massive consolidations -75.2m estimated layoffs -Possible nationalization of airlines -Demand may never return to previous levels for decade+ -Travel now about relaxation and only critical business -tradeshows, events, must transform the experience DATA I t o l d y o u t h i s w a s s e r i o u s . T R A P P E D ! S c h e d u l e a f a m i l y z o o m u n p r e p a r e d A n x i o u s b o r e d I a m g o i n g t o t h e s t o r e . W e n e e d t o g e t i n t o a h e a l t h i e r r o u t i n e . S i g n u p f o r P e l o t o n O p e n a b o t t l e o f w i n e A t t e n d a v i r t u a l A A m e e t i n g Jobs get hammered
  • 16. Will travel become irrelevant? NO but…. DATA I t o l d y o u t h i s w a s s e r i o u s . T R A P P E D ! S c h e d u l e a f a m i l y z o o m u n p r e p a r e d A n x i o u s b o r e d I a m g o i n g t o t h e s t o r e . W e n e e d t o g e t i n t o a h e a l t h i e r r o u t i n e . S i g n u p f o r P e l o t o n O p e n a b o t t l e o f w i n e A t t e n d a v i r t u a l A A m e e t i n g Will VRcations be enough?
  • 17. Travel/Hospitality & Real Estate -Empire State Building wasn’t cash flow positive for 20 years following the opening during the Depression DATA T R A P P E D ! S c h e d u l e a f a m i l y z o o m u n p r e p a r e d A n x i o u s b o r e d I a m g o i n g t o t h e s t o r e . W e n e e d t o g e t i n t o a h e a l t h i e r r o u t i n e . S i g n u p f o r P e l o t o n O p e n a b o t t l e o f w i n e A t t e n d a v i r t u a l A A m e e t i n g Real Estate gets hammered
  • 18. More is inevitable but less is also our new reality and better will be what wins. SUMMARY ü  Consumer values will be permanently shifted and refocused ü  Hot zones will be left once able and talent will migrate shifting economic development impact ü  Community will be center to a new core value index ü  COVID19 may truly “break the internet” and force new web infrastructure to the forefront ü  Travel and hospitality and commercial real estate will face a major reset in a few years once the insolvencies have worked through. ü  Many colleges and universities will go bankrupt or be forced to reinvent their value prop ü  Pro and College Sports will need to reinvent the fan experience; eSports will thrive ü  Accredited homeschooling will bring the best curriculums to a billion or more learners. ü  Its all going to be ok but it will be very bumpy first J
  • 19. RESOURCES: R E S O U R C E S F O R T R E N D S A N D A N A LY S I S I R E C O M M E N D : STATISTA~ w w w. s t a t i s t a . c o m R E A L V I S I O N~ w w w. r e a l v i s i o n . c o m C O V I D - 1 9 D A S H B O A R D : N c o v 2 0 1 9 . l i v e / d a t a SPONSOR: w w w. e m e r g e d . c o m H O S T: w w w. c h r i s j s n o o k . c o m PRESENTED BY: www.sm art erB 2B. com