#hacksforhumanity is a 36 hour hackathon for social good put on by ASU Project Humanities at Arizona State University as a University-wide multi-disciplinary initiative that draws together a diverse group of artists, coders, business developers, designers and more to use technology to solve problems that face all of humanity with solutions that unite us. The competitors will be judged on the 5 criteria of User Experience, Innovation, Impact, Viability, and Team Pitch. These slides were from Chris J Snook's mentor session and pitch bootcamp to prepare the competitors for their final judging later in the day.

1. Pitching is a
Science…
Closing is an
A.R.T.F.O.R.M.
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2. THANK YOU

3. Guidelines to Amplify Your Results and Adoption into Arizona’s Startup Ecosystems
1. This ecosystem must be led by the Entrepreneurs, supported by Feeders, and amplified by Mentors
2. Promote Greater Phoenix as an AWESOME place to live, work, and innovate by building something
great!
3. Give Generously (of your time, energy, & network resources) Before you Expect to Get!
4. Enjoy the culture, lifestyle, and people!
5. No Whining…Act and Make a Positive Difference!
6. When you have a BIG EXIT…Give back to the Ecosystem!
7. Contribute Something to each interaction even when nothing immediate is in it for you!
8. Have an “Open Door” policy when entrepreneurs and investors enter the ecosystem.
9. Be in a constant state of “discovery”. Learn and Connect others to resources they need!
10. Promote your fellow ecosystems and the city nodes of Downtown Phoenix, Chandler, Tempe and
Scottsdale, and collaborate to assist smaller nodes such as Mesa and visit often, encouraging them
to do likewise!
#YESPHX ETIQUETTE

4. You Don’ t Get Rich Doing Certain Things…
You Get Rich Doing Things in a Certain Way.
~Wallace D Wattles
©1910 Science of Getting Rich
MONEY MOVES BY LAW

5. 1st Law
1) The Need
2) Your Ability
(much gathers more…)
3) Your Replace-ability
(Investor Opportunity Cost and
Comfort Zone)
LAW OF COMPENSATION
Source: Social Good Summit 2016

6. 2nd Law
1) The Fund Size
2) The % Owned At Exit
3) Are you BIG enough to be
their 1 deal that matters?
Tip: Go as long as you can
without raising $!!!!
Key Fact: Power Law states that 1 company in every VC portfolio will return
the whole fund in profit
(i.e. If the fund size is 200 million then their stake in your deal must be
worth $200m in profit in potential for them to invest!) The BEST investment
will return more than all other investments combined!!!!!
POWER LAW

7. Pitch
Science
POWERFUL NARRATIVES
Get the capital using
S.I.M.P.L.E. M.A.T.H.
Short & Tangible
Interesting
Management Experience
Problem & Pain
Leverage & Scale
Enthusiasm
Market (Make one or Take one)
Advantage (Team, I.P., Speed, Balls, etc)
Tactics & the ability to execute under
duress
Humble

8. ART OF INFLUENCE
Closing is a team sport
Understanding the Scales of
Influence
95% of people can gather
interest
5% of people can take checks
Triangulate the third party with
Trust/Respect
Master the A.R.T. F.O.R.M.

9. SCALES OF INFLUENCE
Higher
Peer
Lower

10. THIRD PARTY POWER
Expert
You Target

11. A.R.T.F.O.R.M.-RAPPORT
Approach
Respect & Reciprocate
Take Control by Giving
it away
Family (Where from, etc)
Occupation (What they do, how they feel about it, what they
like most/least
Recreation (Hobbies, teams, fun)
Motivation (What makes them ‘move’-What they want to
gain or preserve)

12. MY ASK: #DAF2IT(“Drag A Friend To It”)
BUY A COPY FOR SOMEONE THIS HOLIDAY SEASON
THANK YOU!

13. @chrisjsnook
c@launchha.us

14. QUESTIONS
ALSO ON SLIDESHARE FOR LOCAL RESOURCES….