Apple Case Study

[object Object],[object Object],[object Object],[object Object],Team A - Apple Case Study

[object Object],Team A - Apple Case Study

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],iPod Nano iTouch Team A - Apple Case Study

[object Object],[object Object],[object Object],Team A - Apple Case Study

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Team A - Apple Case Study

Proposal : Apple collaborating with the fashion brand Gucci to create a branded Ipod Touch Team A - Apple Case Study

[object Object],[object Object],The Nike Ipod Versace Ipod Shuffle Team A - Apple Case Study

Proposal : To expand the IPod's current target from 15 – 25 to 15 – 38 market with the use of their trademark commercials featuring an older generation Team A - Apple Case Study

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Team A - Apple Case Study

[object Object],[object Object],[object Object],[object Object],[object Object],Team A - Apple Case Study

Team A - Apple Case Study Cost Amount iClub Website (use existing IT department of Apple) $ 0 iClub Membership (100000 cards) $ 36818.10 iClub Launch Party (3 selected cities) $15,000 X 3 = $ 45,000

Apple Case Study

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Viewers also liked

Viewers also liked (20)

Similar to Apple Case Study

Similar to Apple Case Study (20)

Recently uploaded

Recently uploaded (20)

Apple Case Study