The document discusses various topics related to wireframing and prototyping for Web 2.0 projects. It covers the benefits of sketching ideas by hand during the ideation process. Interactive prototyping is also discussed as a way to test behaviors and user participation. The document emphasizes an iterative process of diverging and converging ideas to arrive at the best solutions through collaboration and usability testing.
3. Discovery Ideation Prototyping Usability
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4. Content audit
Ethnographic research
Competitor analysis
Contextual enquiry
Discovery Ideation Pro
Persona development
Card sorting User journeys
Site mapping
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5. Discovery Ideation Prototyping Usability
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14. The goal of a project is not
to produce documentation
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15. The process and act of
creating “deliverables” is
more important than the
deliverables themselves.
D. Keith Robinson
http://www.andybudd.com/archives/2008/02/design_artefact/
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23. “Sketchbooks are not
about being a good
artist, they’re about
being a good thinker.”
Jason Andrew Andrew Santa Maria
http://jasonsantamaria.com/articles/pretty-sketchy/
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24. Ideation Prototyping
Paper
✓ ✓
Interactive
✓ ✓
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25. DIVERGE
scovery Ideation Prototyp
DIVERGE
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26. “If your team succeeds all the time, then
fire them. They’re not trying hard enough
and being too conservative. You have to
reward mistakes, just not stupidity.”
Bill Buxton
Sketching and Experience Design, BostonCHI, November 2006.
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27. “A process for innovation and
creativity through iterations”
Bill Moggridge
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31. Sketch smart
• Do lots! Diverge don’t converge
• Sketch as you talk & think
• Forget aesthetics (this is the
wrong place for that)
• Collaborate. Don’t be afraid to
scrawl on your colleague’s
sketches.
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41. “It has to be realised that
experience is very badly
understood by observation: the
designer has to take part.
Nothing is easier than believing
we understand experiences
we’ve never had.”
Matt Webb
schulzeandwebb.com/blog/2007/09/09/the-experience-stack-revisited/
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42. “You can’t tell how well
something will work
until it’s sitting there in
your sweaty palm.”
Tom Hume
tomhume.org/2006/02/interaction_des.html
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43. The gift of code
http://tr.im/uxlondongoodies
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44. Ideation Prototyping
Paper
✓ ✓
Interactive
✓ ✓
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45. “Wireframing AJAX is a bitch.”
Jeffrey Zeldman
http://alistapart.com/articles/web3point0
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54. There is no such thing as a low
fidelity or high fidelity prototype --
only the right or wrong prototype.
Bill Buxton, Interaction08
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55. When is a high-fidelity
prototype appropriate?
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56. The goal of a project is not
to produce documentation
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57. There’s nothing functional about
a functional spec.
Functional specs are fantasies.
Functional specs only lead to
an illusion of agreement.
Functional specs don’t let you
evolve, change, and reassess
Getting Real, 37 Signals
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