Since Gary Vaynerchuk runs one of the fastest growing personal brands and social media agencies in the country, one would think he knows a thing or two about how to do Youtube and Twitter right? Turns out that is the case. Here is a strategy that he used today. Read more >> http://blog.videofruit.com/quick-1/

1. Reverse Engineer:
How Gary Vaynerchuk
uses Youtube and Twitter

2. Three Lessons

3. Use white space to divide your
tweets into readable sections.
Like this..

4. 89px
97
105px
%
Lar
ge
r
89px
165px
123px
89px

5. 89px
97
105px
%
Lar
ge
r
89px
165px
123px
89px
It stands out
from the crowd

6. The wording of the
tweet is natural..

7. Write your tweets like a
natural conversation..
..you don’t speak in
‘headline' so don’t
write in it.

8. Set your readers
expectations..

9. ..by telling them what
you are linking to (a
video)..
Set your readers
expectations..

10. ..by telling them what
you are linking to (a
video)..
Set your readers
expectations..
..give them an indication
of the time commitment
(55 seconds).

11. Five Lessons

12. Embedding a Youtube video
link on twitter gives you
TWO ways to watch

13. Pressing view media allows
you to view the video
INSIDE of twitter..

14. ..Pressing view media allows
you to view the video
INSIDE of twitter..
..it also allows you to visit
the full Youtube website.

15. Clicking the link takes the
user directly into an auto
play video of his talk

16. Within the first 3 seconds
of the video I am invited
to see a longer version of
the video

17. Within the first 3 seconds
of the video I am invited
to see a longer version of
the video
8:00 minute talk

18. Links to his personal
website in the first 3
lines of the description.
This guarantees it is
above the fold
The Fold

19. Links to his personal
website in the first 3
lines of the description.
This guarantees it is
above the fold
Including “http:/
/“
before the url makes
the link clickable
The Fold

20. Subscribing was made very
easy. Via an annotation in
the upper right hand
corner

21. Subscribing was made very
easy. Via an annotation in
the upper right hand
corner..
..you can also subscribe
via the normal subscribe
button. Two is better
than one right?

22. The link sent me to not
just this video..

23. The link sent me to not
just this video..
..but also a playlist of
213 other video. That
means when this video
ends another will start.

24. Want more?
Learn how Gary grew his
Youtube account by over
200% in 2013
Continue