The “Lean Offerings / MVP Canvas”* gives you guidance on deciding which of the minimum set of features should be part of your first offerings, allowing you to charge customers and test your hypotheses. Moreover, you should think about non-functional requirements and seek to benchmark your offerings against the competition. Download the Business Design workshop templates here: http://blog.orangehills.de/#mvp_en To find out more about Orange Hills visit http://www.orangehills.de.

1. © 2017 Orange HillsTM
GmbH. All rights reserved.
LEAN OFFERINGS
Functional requirements
What is a lean offering?
A minimal set of user stories
that fulfills at least the
following requirements:
+ Are your hypotheses covered?
+ Can you charge your customers?
+ Is your DNA embedded?
+ Does your mother like it?
Collect user stories (not features) by looking through
the lenses of customers and users.
“As a <user>, I want to....”
Keep in mind that each user story should
be independent of any other user story.
If yes,
ship it,
learn and
earn!
F
Non-functional requirements
What non-functional requirements should be
embedded in our product and/or service?
NF
Easeofimplementation
Use the “Action Plan” canvas
to define and assign tasks to
implement your lean offerings
in short cycles.
Pains
Gains
What job(s) are our
primary customer and
user segment
trying to get done?
Job(s) to
get done
What value do customers
and users get back after
experiencing our offerings
to get their job(s) done?
Core
value
What do we do better than
our competitors to create
the value, which is hard
to copy?
Unfair
advantageDNA
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Team DateIteration 1 2 3
Licensed to Orange Hills GmbH for use in commercial projects from 01 / 01 / 2017 to 31 / 12 / 2017.
What want different stakeholders
do with our offerings?
Hypotheses
Focus of lean offerings
DNA fit
What is the minimal set of user stories
customers and users expect to be implemented
in order to deliver the core value of our offerings?
ValidationValidationValidation
Use the “Hypotheses
& Experiments” canvas
to identify critical
hypotheses.
What hypotheses can only be tested
by building and launching lean offerings?