SlideShare ist ein Scribd-Unternehmen logo
1 von 21
WHY IS STORYSHARING SO EFFECTIVE?
@TheRedLineEvent
1 = ½ hour = efficient
1. Autonomy
2. Competence
3. Relatedness
Deci, E. L., & Ryan, R. M. (1985). Intrinsic motivation and selfdetermination in human behaviour.
WHAT ARE THE BASIC HUMAN NEEDS
an event where you can share your story?
Storytelling
Integral part of human nature
to capture and transmit knowledge
facilitate collaboration
&
stimulate creativity
LOW TECH TOOLS
HANDWRITING IS MORE EFFECTIVE
Audience # Think & Write Share in
groups of 4
Total hours
300 4 minutes x4 80
4 = 80 hour = effective
1 QUESTION
Phones on silent mode
please
Your best event experience?
• Why did you go there?
• How did it make you feel?
• What did you learn?
• Find 3 other persons
• Listen to the story
• Write what you’ve learned on a post-it
• Give the post-it to the storyteller
1. Design events to meet the 3 basic
human needs
2. Create a warm and safe ambiance
3. Keep it simple
4. ?
TAKE AWAY
WHY STOP HERE?WHY STOP HERE?
THANK YOU
www.TheRedLineProject.com
Twitter: @TheRedLineEvent
Facebook: theredlineprojectdotcom
Thank you

Weitere ähnliche Inhalte

Ähnlich wie Storytelling uncovered Eventex presentation

Let's talk trees
Let's talk treesLet's talk trees
Let's talk treesCIFOR-ICRAF
 
Creating safety in teams through deep democracy (so that they thrive)
Creating safety in teams through deep democracy (so that they thrive)Creating safety in teams through deep democracy (so that they thrive)
Creating safety in teams through deep democracy (so that they thrive)prugell
 
TEDx: How To Spread Your Idea
TEDx: How To Spread Your Idea TEDx: How To Spread Your Idea
TEDx: How To Spread Your Idea Dave Lim TM
 
Oportunidades para Brillar: Presentaciones en público
Oportunidades para Brillar: Presentaciones en públicoOportunidades para Brillar: Presentaciones en público
Oportunidades para Brillar: Presentaciones en públicoEAE Business School
 
Strategies for Surfacing Truth and Fostering Reconciliation for Racial Equity
Strategies for Surfacing Truth and Fostering Reconciliation for Racial EquityStrategies for Surfacing Truth and Fostering Reconciliation for Racial Equity
Strategies for Surfacing Truth and Fostering Reconciliation for Racial EquityWest Muse
 
Unlocking the Secret Strength of Learners L2 Tokyo.pptx
Unlocking the Secret Strength of Learners L2 Tokyo.pptxUnlocking the Secret Strength of Learners L2 Tokyo.pptx
Unlocking the Secret Strength of Learners L2 Tokyo.pptxNickiHambleton1
 
Types of speeches
Types of speechesTypes of speeches
Types of speechesOskr DC
 
Cultivating Authentic Presence thru Storytelling
Cultivating Authentic Presence thru StorytellingCultivating Authentic Presence thru Storytelling
Cultivating Authentic Presence thru StorytellingCatherineBallantyne2
 
The art of speechwriting
The art of speechwritingThe art of speechwriting
The art of speechwritingBerta Portillo
 
Speech communication
Speech communicationSpeech communication
Speech communicationPricey Pearl
 
Liberating Structure Day 1 Slides
Liberating Structure Day 1 SlidesLiberating Structure Day 1 Slides
Liberating Structure Day 1 SlidesZachary Cohn
 
The Listening ScrumMaster
The Listening ScrumMasterThe Listening ScrumMaster
The Listening ScrumMasterArne Åhlander
 
ICES/PICES ESC 2012 communicating science By martin pastoors
ICES/PICES ESC 2012 communicating science By martin pastoorsICES/PICES ESC 2012 communicating science By martin pastoors
ICES/PICES ESC 2012 communicating science By martin pastoorsMartin Pastoors
 
Communication Strategies .pptx
Communication Strategies .pptxCommunication Strategies .pptx
Communication Strategies .pptxMelodieWilson1
 
Chop Wood, Carry Water
Chop Wood, Carry WaterChop Wood, Carry Water
Chop Wood, Carry WaterAndrew Shafer
 
Presentation and Public speaking.pptx
Presentation and Public speaking.pptxPresentation and Public speaking.pptx
Presentation and Public speaking.pptxZahiyaJawad
 

Ähnlich wie Storytelling uncovered Eventex presentation (20)

Let's talk trees
Let's talk treesLet's talk trees
Let's talk trees
 
Creating safety in teams through deep democracy (so that they thrive)
Creating safety in teams through deep democracy (so that they thrive)Creating safety in teams through deep democracy (so that they thrive)
Creating safety in teams through deep democracy (so that they thrive)
 
TEDx: How To Spread Your Idea
TEDx: How To Spread Your Idea TEDx: How To Spread Your Idea
TEDx: How To Spread Your Idea
 
Norton Field Guide for Speaking 5.2
Norton Field Guide for Speaking 5.2Norton Field Guide for Speaking 5.2
Norton Field Guide for Speaking 5.2
 
Oportunidades para Brillar: Presentaciones en público
Oportunidades para Brillar: Presentaciones en públicoOportunidades para Brillar: Presentaciones en público
Oportunidades para Brillar: Presentaciones en público
 
Strategies for Surfacing Truth and Fostering Reconciliation for Racial Equity
Strategies for Surfacing Truth and Fostering Reconciliation for Racial EquityStrategies for Surfacing Truth and Fostering Reconciliation for Racial Equity
Strategies for Surfacing Truth and Fostering Reconciliation for Racial Equity
 
Unlocking the Secret Strength of Learners L2 Tokyo.pptx
Unlocking the Secret Strength of Learners L2 Tokyo.pptxUnlocking the Secret Strength of Learners L2 Tokyo.pptx
Unlocking the Secret Strength of Learners L2 Tokyo.pptx
 
Types of speeches
Types of speechesTypes of speeches
Types of speeches
 
Cultivating Authentic Presence thru Storytelling
Cultivating Authentic Presence thru StorytellingCultivating Authentic Presence thru Storytelling
Cultivating Authentic Presence thru Storytelling
 
The art of speechwriting
The art of speechwritingThe art of speechwriting
The art of speechwriting
 
Speech communication
Speech communicationSpeech communication
Speech communication
 
Learning strategies
Learning strategiesLearning strategies
Learning strategies
 
Liberating Structure Day 1 Slides
Liberating Structure Day 1 SlidesLiberating Structure Day 1 Slides
Liberating Structure Day 1 Slides
 
The Listening ScrumMaster
The Listening ScrumMasterThe Listening ScrumMaster
The Listening ScrumMaster
 
ICES/PICES ESC 2012 communicating science By martin pastoors
ICES/PICES ESC 2012 communicating science By martin pastoorsICES/PICES ESC 2012 communicating science By martin pastoors
ICES/PICES ESC 2012 communicating science By martin pastoors
 
Communication Strategies .pptx
Communication Strategies .pptxCommunication Strategies .pptx
Communication Strategies .pptx
 
COT TOPIC.pptx
COT TOPIC.pptxCOT TOPIC.pptx
COT TOPIC.pptx
 
Chop Wood, Carry Water
Chop Wood, Carry WaterChop Wood, Carry Water
Chop Wood, Carry Water
 
Presentation and Public speaking.pptx
Presentation and Public speaking.pptxPresentation and Public speaking.pptx
Presentation and Public speaking.pptx
 
Public speaking
Public speakingPublic speaking
Public speaking
 

Kürzlich hochgeladen

top marketing posters - Fresh Spar Technologies - Manojkumar C
top marketing posters - Fresh Spar Technologies - Manojkumar Ctop marketing posters - Fresh Spar Technologies - Manojkumar C
top marketing posters - Fresh Spar Technologies - Manojkumar CManojkumar C
 
Digital Marketing Courses In Pune- school Of Internet Marketing
Digital Marketing Courses In Pune- school Of Internet MarketingDigital Marketing Courses In Pune- school Of Internet Marketing
Digital Marketing Courses In Pune- school Of Internet MarketingShauryaBadaya
 
Digital Marketing complete introduction.
Digital Marketing complete introduction.Digital Marketing complete introduction.
Digital Marketing complete introduction.Kashish Bindra
 
Introduction to marketing Management Notes
Introduction to marketing Management NotesIntroduction to marketing Management Notes
Introduction to marketing Management NotesKiranTiwari42
 
Codes and Conventions of Film Magazine Covers.pptx
Codes and Conventions of Film Magazine Covers.pptxCodes and Conventions of Film Magazine Covers.pptx
Codes and Conventions of Film Magazine Covers.pptxGeorgeCulica
 
Richard van der Velde, Technical Support Lead for Cookiebot @CMP – “Artificia...
Richard van der Velde, Technical Support Lead for Cookiebot @CMP – “Artificia...Richard van der Velde, Technical Support Lead for Cookiebot @CMP – “Artificia...
Richard van der Velde, Technical Support Lead for Cookiebot @CMP – “Artificia...Associazione Digital Days
 
Unlocking Passive Income: The Power of Affiliate Marketing
Unlocking Passive Income: The Power of Affiliate MarketingUnlocking Passive Income: The Power of Affiliate Marketing
Unlocking Passive Income: The Power of Affiliate MarketingDaniel
 
The power of SEO-driven market intelligence
The power of SEO-driven market intelligenceThe power of SEO-driven market intelligence
The power of SEO-driven market intelligenceHinde Lamrani
 
15 Tactics to Scale Your Trade Show Marketing Strategy
15 Tactics to Scale Your Trade Show Marketing Strategy15 Tactics to Scale Your Trade Show Marketing Strategy
15 Tactics to Scale Your Trade Show Marketing StrategyBlue Atlas Marketing
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local LeadsSearch Engine Journal
 
Best digital marketing e-book form bignners
Best digital marketing e-book form bignnersBest digital marketing e-book form bignners
Best digital marketing e-book form bignnersmuntasibkhan58
 
8 distribution in rural mkts.ppt Rural Marketing
8 distribution in rural mkts.ppt Rural Marketing8 distribution in rural mkts.ppt Rural Marketing
8 distribution in rural mkts.ppt Rural Marketingpshirsat
 
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the InternetExploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internetnehapardhi711
 
TAM Sports IPL 17 Advertising Report- M01 - M23
TAM Sports IPL 17 Advertising Report- M01 - M23TAM Sports IPL 17 Advertising Report- M01 - M23
TAM Sports IPL 17 Advertising Report- M01 - M23Social Samosa
 
20 Top Social Media Tips for Peer Specialists
20 Top Social Media Tips for Peer Specialists20 Top Social Media Tips for Peer Specialists
20 Top Social Media Tips for Peer Specialistsmlicam615
 
Ryanair Marketing and business development Plan
Ryanair Marketing and business development  PlanRyanair Marketing and business development  Plan
Ryanair Marketing and business development Plandrkarimsaber
 
SEO Forecasting by Nitin Manchanda at Berlin SEO & Content Club
SEO Forecasting by Nitin Manchanda at Berlin SEO & Content ClubSEO Forecasting by Nitin Manchanda at Berlin SEO & Content Club
SEO Forecasting by Nitin Manchanda at Berlin SEO & Content ClubNitin Manchanda
 
Gen Z and Millennial Debit Card Use Survey.pdf
Gen Z and Millennial Debit Card Use Survey.pdfGen Z and Millennial Debit Card Use Survey.pdf
Gen Z and Millennial Debit Card Use Survey.pdfMedia Logic
 
Bamboo Charcoal Toothpaste By Phyto Atomy For More Details Message On WhatsA...
Bamboo Charcoal Toothpaste By Phyto Atomy  For More Details Message On WhatsA...Bamboo Charcoal Toothpaste By Phyto Atomy  For More Details Message On WhatsA...
Bamboo Charcoal Toothpaste By Phyto Atomy For More Details Message On WhatsA...shrutimishraqt
 
Understand the Key differences between SMO and SMM
Understand the Key differences between SMO and SMMUnderstand the Key differences between SMO and SMM
Understand the Key differences between SMO and SMMsearchextensionin
 

Kürzlich hochgeladen (20)

top marketing posters - Fresh Spar Technologies - Manojkumar C
top marketing posters - Fresh Spar Technologies - Manojkumar Ctop marketing posters - Fresh Spar Technologies - Manojkumar C
top marketing posters - Fresh Spar Technologies - Manojkumar C
 
Digital Marketing Courses In Pune- school Of Internet Marketing
Digital Marketing Courses In Pune- school Of Internet MarketingDigital Marketing Courses In Pune- school Of Internet Marketing
Digital Marketing Courses In Pune- school Of Internet Marketing
 
Digital Marketing complete introduction.
Digital Marketing complete introduction.Digital Marketing complete introduction.
Digital Marketing complete introduction.
 
Introduction to marketing Management Notes
Introduction to marketing Management NotesIntroduction to marketing Management Notes
Introduction to marketing Management Notes
 
Codes and Conventions of Film Magazine Covers.pptx
Codes and Conventions of Film Magazine Covers.pptxCodes and Conventions of Film Magazine Covers.pptx
Codes and Conventions of Film Magazine Covers.pptx
 
Richard van der Velde, Technical Support Lead for Cookiebot @CMP – “Artificia...
Richard van der Velde, Technical Support Lead for Cookiebot @CMP – “Artificia...Richard van der Velde, Technical Support Lead for Cookiebot @CMP – “Artificia...
Richard van der Velde, Technical Support Lead for Cookiebot @CMP – “Artificia...
 
Unlocking Passive Income: The Power of Affiliate Marketing
Unlocking Passive Income: The Power of Affiliate MarketingUnlocking Passive Income: The Power of Affiliate Marketing
Unlocking Passive Income: The Power of Affiliate Marketing
 
The power of SEO-driven market intelligence
The power of SEO-driven market intelligenceThe power of SEO-driven market intelligence
The power of SEO-driven market intelligence
 
15 Tactics to Scale Your Trade Show Marketing Strategy
15 Tactics to Scale Your Trade Show Marketing Strategy15 Tactics to Scale Your Trade Show Marketing Strategy
15 Tactics to Scale Your Trade Show Marketing Strategy
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
 
Best digital marketing e-book form bignners
Best digital marketing e-book form bignnersBest digital marketing e-book form bignners
Best digital marketing e-book form bignners
 
8 distribution in rural mkts.ppt Rural Marketing
8 distribution in rural mkts.ppt Rural Marketing8 distribution in rural mkts.ppt Rural Marketing
8 distribution in rural mkts.ppt Rural Marketing
 
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the InternetExploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
 
TAM Sports IPL 17 Advertising Report- M01 - M23
TAM Sports IPL 17 Advertising Report- M01 - M23TAM Sports IPL 17 Advertising Report- M01 - M23
TAM Sports IPL 17 Advertising Report- M01 - M23
 
20 Top Social Media Tips for Peer Specialists
20 Top Social Media Tips for Peer Specialists20 Top Social Media Tips for Peer Specialists
20 Top Social Media Tips for Peer Specialists
 
Ryanair Marketing and business development Plan
Ryanair Marketing and business development  PlanRyanair Marketing and business development  Plan
Ryanair Marketing and business development Plan
 
SEO Forecasting by Nitin Manchanda at Berlin SEO & Content Club
SEO Forecasting by Nitin Manchanda at Berlin SEO & Content ClubSEO Forecasting by Nitin Manchanda at Berlin SEO & Content Club
SEO Forecasting by Nitin Manchanda at Berlin SEO & Content Club
 
Gen Z and Millennial Debit Card Use Survey.pdf
Gen Z and Millennial Debit Card Use Survey.pdfGen Z and Millennial Debit Card Use Survey.pdf
Gen Z and Millennial Debit Card Use Survey.pdf
 
Bamboo Charcoal Toothpaste By Phyto Atomy For More Details Message On WhatsA...
Bamboo Charcoal Toothpaste By Phyto Atomy  For More Details Message On WhatsA...Bamboo Charcoal Toothpaste By Phyto Atomy  For More Details Message On WhatsA...
Bamboo Charcoal Toothpaste By Phyto Atomy For More Details Message On WhatsA...
 
Understand the Key differences between SMO and SMM
Understand the Key differences between SMO and SMMUnderstand the Key differences between SMO and SMM
Understand the Key differences between SMO and SMM
 

Storytelling uncovered Eventex presentation

Hinweis der Redaktion

  1. STORYTELLING IS ONE OF THE MOST POWERFULL EXCERSIS TO USE AT EVENTS Why, because it effects so many importants parts of the brain. So in fact it activates many important parts of the brain. But that is only when you listen to a story. Wouldn’t it be cool if everyone can tell their story not just me?
  2. This is what usually happens!
  3. But is doesn’t fit with our basic human needs thus audience’s need Design your event with these 3 basic needs incorporated
  4. reveal why and how storytelling leads to deeper engagement and transformation of people at live events.  How: use the magic of storytelling to design events What: can create events that have both autonomous and shared experiences. Why storysharing is a powerfull answer to meet the audience’s need for autonomy, relatedness and competence. What tools can be used to fuel creativity and engagement. How this leads to deeper connections and transformation of audiences’ expectations at live events.
  5. We are born storytellers, before we could read or write we told each other stories. This is how we
  6. create a safe and trusting space where people will join in the new learning processes. Tools for autonomy: writing – brains work – creative Silent reflection maybe, in a minute
  7. I want to activate many more parts of the brain
  8. You can learn much more from 150 people 5 min think and write x 4 stories = 150 x 5 = 750 x 4 stories create a safe and trusting space where people will join in the new learning processes. Tools for autonomy: writing – brains work – creative Silent reflection maybe, in a minute opening questions matters a lot. appeal to participants’ experience learning model: we learn not by acquiring and retaining knowledge-as-facts, but by picking up and integrating material that is relevant to the intentions and projects we have, things that will help us flourish and unfold our potentials.
  9. Loation: fluent: even the most restricted locations can be facilitated from public spaces to monumantal buildings Time: TEDx was fully scheduled. High level audence, royal family, ministers etc. 10 days before we started Target group: Anyone can write or draw an awnser,
  10. Write a short story about best event experience? Why did you go there How did it make you feel What made it so special
  11. Write a short story about best event experience? Why did you go there How did it make you feel What made it so special
  12. Write a short story about best event experience? Why did you go there How did it make you feel What made it so special
  13. Write a short story about best event experience? Why did you go there How did it make you feel What made it so special
  14. Write a short story about best event experience? Why did you go there How did it make you feel What made it so special
  15. Design your event with these 3 basic needs incorporated
  16. But is doesn’t fit with our basic human needs thus audience’s need Design your event with these 3 basic needs incorporated
  17. Design your event with these 3 basic needs incorporated