This document provides a list of over 100 types of magnetic content that can attract and engage website visitors. It suggests using stories, case studies, comparisons, interviews, how-to guides, demonstrations, lists, reviews, lessons learned, and news stories to inspire sharing and return visits through informative, helpful, and entertaining content. The goal is to give websites attractive powers to draw in and keep audiences.

1. 99CONTENT
MARKETING
MAGNETS

2. magnetic
content
getthe powerofpull

3. Attract visitors to YOUR site
Keep them there
Inspire inquiries
Inspire sharing
Inspire return visits

4. Discoveries
Anecdotes
Case studies
Live and learn
Historical context
stories

5. Before & after
Old way, new way
Pros & cons
Product vs. product
Opposing POVs
COMPARISONS

6. Things to avoid
Ways to fail
Dangers
Myths
Mistakes

7. Interview an expert
Round-up opinions
Man on the street
Ask your audience
Client point of view
Interviews

8. Instructions
How to’s
Shortcuts
“Secrets”
Tutorials
Recipes

9. Demonstrations
Video lesson
Product in use
Screen shots
Highlights
Test results

10. Types of...
Photos
Best of’s
Worst of’s
Proven ideas
Examples

11. ExposEés
Scandals
Secret plots
Lies
Busts

12. Threats
Bad advice
Dangerous territory
Outdated ideas
Upcoming changes
New rules

13. Findings
Test results
Research
Solutions
Rare footage

14. Familiar references
Celebrity
connections
Historical
milestones
Fact meets
fiction
Events
& occasions
Places

15. Scores
Competitions
Rankings
Financials
Recaps
World records
Statistics

16. Reasons
Why to do things
Don’t waste your time with...
Considerations
Justifications
Explanations

17. Humor
Funny stories
Satire
Jokes & riddles
Bloopers
Anunusual
pointofview

18. Applications
Creative use
cases
Different
combinations
Varieties
Real world
examples

19. vv
Famous quotes
Foot-in-the-mouth
Panel interviews
Words of wisdom
Quotes

20. Opinions
Reviews
Opposing views
Editorials
Proposals

21. Lessons
Wrong & right
Profiles of pros
Experiments
Glossaries
Best practices
Good habits

22. News
Breaking stories
Opinion pieces
New products
Events
Trends
Sports angles

23. Lists
Tips
Ideas
Books
Sequences
Must-haves
Alternatives
Name it & number it

24. GIVE YOUR WEBSITE
attractive
powers