Chris Bailey

Greater Atlanta Area, TX United States

Online Fundraising Manager

Overview: Driving improvements in online fundraising strategy and tactics, donor communications, and database management. • Email-based Fundraising: Rebuilding email processes and strategy for donor giving and cultivation. Launching Welcome Series to introduce new constituents to mission and goals of Habitat. • Innovative Campaigns: Developing online campaign center portal allowing supporters to create peer-to-peer fundraising campaigns and participate in cause marketing initiatives. • Fundraising Metrics: Constructed measurement models and tools to analyze campaign progress toward budgeted financial goals.