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The Future of Games,[object Object],Getting ready to win in 2020,[object Object],INSTITUTE FOR THE FUTURE  Jane McGonigal, PhD,[object Object]
The Future of Games in China
EPIC WIN,[object Object],a best-case scenario future,[object Object]
 By 2020, China will invest4.5 billion hours a WEEKplaying online games,[object Object]
(Currently China spends 1.01 billion hours a weekplaying online and mobile games),[object Object],Institute for the Future research, May 2011,[object Object]
100 million hours to build Wikipedia,[object Object]
The Future of Games in China
What’s YOUR Epic Win Future?,[object Object],“In the year 2020….”,[object Object]
One of the best ways to achieve ANY epic win…,[object Object],… is to spend more time playing games!,[object Object]
By 2020, Chinawill invest236 billion hours ANNUALLYplaying online games,[object Object]
China is the new world capital for gaming,[object Object]
Title Here 50pt Segoe,[object Object],Currently there are            143 million gamers in China,[object Object],Niko Research Report, April 2010,[object Object]
Title Here 50pt Segoe,[object Object],39.8% ofthe gamers in China are WOMEN ,[object Object],China Internet Network Information Centre (CNNIC) report, October 2010,[object Object]
Title Here 50pt Segoe,[object Object],There will be 230 million online gamers in China by the end of 2012,[object Object],Beijing Research Firm Analysis International report, January 2010,[object Object]
Title Here 50pt Segoe,[object Object],China’s social mobilegame market will reach                ¥27 billion by 2015,[object Object],Mirae Asset Securities Financial Forecast, June 2011,[object Object]
Title Here 50pt Segoe,[object Object],China’s online game market will reach                ¥72 billion by 2015,[object Object],Mirae Asset Securities Financial Forecast, June 2011,[object Object]
Title Here 50pt Segoe,[object Object],In late 2011 China will launch its firstvideogame console theiSec,[object Object],Venture Beat, May 2011,[object Object]
The Future of Games in China
Title Here 50pt Segoe,[object Object],By2013 China will overtake the United States asthe world’s largest videogame market,[object Object],Pearl Research Report, April 2011,[object Object]
China Joy Digital Entertainment Expo, August 2010,[object Object]
Title Here 50pt Segoe,[object Object],By2014 China will accountfor more than 50% of the total world market for mobile and online games,[object Object],Pearl Research Report, April 2011,[object Object]
10,000 hours ,[object Object],by the age of 21,[object Object]
Does 10,000 hours of playing computer and videogames have side effects?,[object Object]
The Future of Games in China
The Future of Games in China
The Future of Games in China
Do games bring out the best in us?,[object Object]
The Future of Games in China
The Future of Games in China
Are games a gateway to real-life goals?,[object Object]
The Future of Games in China
The Future of Games in China
Do games change who we think we really are?,[object Object]
The Future of Games in China
The Future of Games in China
Are games protecting us from real harm?,[object Object]
The Future of Games in China
The Future of Games in China
Can games give us real-life superpowers?,[object Object]
The Future of Games in China
YES.,[object Object],Games do bring out the best in us.,[object Object],Games are a gateway to real-life goals.,[object Object],Games do change who we think we really are.,[object Object],Games are protecting us from real harm.,[object Object],Games can give us actual superpowers.,[object Object]
IMPORTANT CAVEATS,[object Object],The science DOES NOT work if:,[object Object],You play games for work  (e.g. goldfarming),[object Object],You play games                  more than 20 hours/week,[object Object]
The Future of Games in China
Games activate 10 powerful positive emotions. ,[object Object],5. Curiosity,[object Object],4. Excitement,[object Object],3. Awe & Wonder,[object Object],2. Contentment,[object Object],1. Creativity,[object Object],10. Joy,[object Object],  9. Relief,[object Object],  8. Love (really!),[object Object],  7. Surprise,[object Object],  6. Pride,[object Object]
The Future of Games in China
DELIGHT!,[object Object]
The Future of Games in China
CREATIVTY!,[object Object]
The Future of Games in China
PRIDE!,[object Object]
The Future of Games in China
SURPRISE!,[object Object]
The Future of Games in China
CURIOSITY!,[object Object]
The Future of Games in China
EXCITEMENT!,[object Object]
The Future of Games in China
LOVE!,[object Object]
The Future of Games in China
Awe and wonder!,[object Object]
EUSTRESS,[object Object],positive stress,[object Object]
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
100x increase  in volunteer participation for the gaming gardens,[object Object]
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
The Future of Games in China
In 10 weeks, we enrolled 19,893 students in >130 countries,[object Object]
The Future of Games in China
The Future of Games in China
The Future of Games in China
 By 2020, China will invest4.5 billion hours a WEEKplaying online games,[object Object]
What’s YOUR Epic Win Future?,[object Object]
The Future of Games in China
What can you do in…… the next YEAR?… in the next MONTH?… in the next WEEK?… in the next 24 HOURS?,[object Object]
What are 3 things you… do better, or know more about, or care more about, than anyone you know? ,[object Object]
In a dream world, who would help you achieve your epic win? Pick 3 people, companies or groups of any kind who would make perfect allies.,[object Object]
In 2020, who are the superheroes in your epic win world?,[object Object]
China Joy Digital Entertainment Expo, August 2010,[object Object]
slides@avantgame.com,[object Object],Getting ready to win in 2020,[object Object],INSTITUTE FOR THE FUTURE  Jane McGonigal, PhD,[object Object]

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The Future of Games in China

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Hinweis der Redaktion

  1. … or 236bilion hours a year
  2. one of the best ways to achieve your epic win is to spend more time playing computer and videogames.
  3. … or 236bilion hours a year
  4. http://www.nikopartners.com/pdf/Niko_Press_Release_4-28-10.pdf100+ million online, PC & console43 million mobile
  5. China Internet Network Information Centre (CNNIC) report was published in October.  This number is expected to approach 42 percent by the end of 2012.
  6. http://www.next-gen.biz/news/report-chinese-online-gaming-revenues-top-11-billionThere were already 100 million gamers in China last year online and on consoles, plus 46 million mobile gamers http://www.koreaherald.com/business/Detail.jsp?newsMLId=20110410000247
  7. http://www.chinadaily.com.cn/bizchina/2011-02/14/content_12007639.htm
  8. http://www.chinadaily.com.cn/bizchina/2011-02/14/content_12007639.htm
  9. http://venturebeat.com/2011/05/06/lenovo-based-eedoo-video-game-system-revealed-in-china/
  10. “Sports Entertainment Center”
  11. a study released by business and consulting firm Pearl Research,
  12. a study released by business and consulting firm Pearl Research,
  13. When we’re depressed, according to the clinical definition, we suffer from two things: a pessimistic sense of inadequacy and a despondent lack of activity. If we were to reverse these two traits, we’d get something like this: an optimistic sense of our own capabilities and an invigorating rush of activity. There’s no clinical psychological term that describes this positive condition. But it’s an absolutely perfect description of the emotional state of gameplay. A game is the opportunity to focus our energy, with relentless optimism, at something we’re good at and enjoy. This is a crucial point, so I’ll repeat it: Gameplay is the direct emotional opposite of depression.
  14. Researchers have documented the top 10 positive emotions that games activate: joy, relief, love (really!), surprise, pride, curiosity, excitement, awe and wonder, contentment, and creativity.Scientists have shown that playing games helps us actively provoke these 10 positive emotions anywhere, anytime – no matter what else is going on in our lives. Knowing which games provoke which emotions gives us the power to control our emotions and to manage our stress, boredom, loneliness or frustration – and most importantly, to achieve the 3:1 ratio of positive emotions in our lives.
  15. DELIGHT
  16. DELIGHT
  17. CREATIVITY
  18. CREATIVITY
  19. PRIDE
  20. PRIDE
  21. SURPRISE
  22. SURPRISE
  23. Curiosity
  24. Curiosity
  25. EXCITEMENT
  26. EXCITEMENT
  27. LOVE
  28. LOVE
  29. AWE & WONDER
  30. AWE & WONDER… but where do these emotions come from?
  31. It’s because of how unnecessary obstacles make us feel.
  32. This is what the game industry is in the business of making… these faces.… positive state of being. We love this, it’s an optimal state of being.
  33. Effects of games making us good at life… 4 superpowers
  34. Urgentevoke.com
  35. … or 236bilion hours a year
  36. one of the best ways to achieve your epic win is to spend more time playing computer and videogames.