2. Mall Architecture:
Mall architecture is the art of designing a
mall and its related structures.
Architectural design is primarily driven by
the creative manipulation of mass, space,
volume, texture, light, shadow, materials,
program, and pragmatic elements such as
cost, construction and technology, in order
to achieve an end which is aesthetic,
functional and often artistic.
3. Purpose of Mall Architecture
Optimum utilization of available space.
Good store environment (Ambience &
overall looks).
Get customer into the mall (Footfall).
Good ticket size.
To improve Mall Image (Mall image is the
overall perception the consumer has of the
store’s environment.
5. Store Planning
A schema that shows where the customer
service department are located and how
customer circulate through the store and how
much space is dedicated to each department.
Purpose:
a) Better allocation of space.
b) Proper circulation of crowd.
c) Shrinkage prevention
15. 3. Green Architecture
Use of transparent or
semi-opaque glass or
fibre glass in roofing
so as to provide
natural light and save
the lighting cost at
day time.