Visuals are very powerful when coupled with social media and get higher interaction than textual usage of social media. My presentation for Digital Summit Phoenix explores ways you can use images and visuals in social media including usage on Facebook, Pinterest, and Instagram.

1. The Visual Advantage
Image is Everything…
Andrew Melchior, VP & Founder
andrew@avalaunchmedia.com
Twitter: @atraine

2. Avalaunch Media is a full service
digital marketing agency with
locations in Utah and Arizona
specializing in the following:
Content Marketing
Search Marketing
Paid Media
Web Design
@atraine

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36. Win/Loss
Analysis

37. Internal Communication
• Focus groups
• Surveys
• Offsites
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38. Identify Your Best Content
Dig into Google Analytics and
find your site’s best performing
content of all time.
• What is hitting?
Top page views
• Why is hitting?
Does it rank well, is it being
referred, are people sharing it?
• When is hitting?
Seasonal stuff

39. Repurpose Successful Content
• Blog posts
• New Releases
• Linkbait articles
• Infographics
• Video
• Podcasts
• Images/Memes
• White Papers
• Power Points
Transform content you already have into:
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41. Monitor Social Media
Now and Historically
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52. Thank You!
Andrew Melchior, VP & Founder
andrew@avalaunchmedia.com
@atraine