1) The document discusses the development of an electric bicycle DIY kit for the Indian market. It provides classifications for different types of electric bicycles and analyzes market growth trends. 2) The proposed DIY kit would allow existing bicycle owners to convert their bicycles to electric, targeting the bottom of the pyramid and untapped potential. Key components of the kit include a motor, battery, controller and pedal assist. 3) Specifications for the kit are provided, including a top speed of 25km/hour and battery range of 35-45km per charge. Additional features like a mobile app and impact sensor are discussed. Progress on design, testing, suppliers and certification is outlined ahead of a planned September 2017

1. ELECTRIC BICYCLE DIY KIT

2. ELECTRIC BICYCLES CLASSIFICATION
1. E-bikes with pedal-assist only
2. E-bikes with power-on-demand and pedal-
assist
– Pedelecs (bicycles)
– S-pedelecs (mopeds)
3. E-bikes with power-on-demand only
– Ride by Pedal Power
– Ride by Electric Motor
– Ride using both together

3. WORLD PRODUCTION: MILLIONS ROAD OF VEHICLES 1950 TO
2020 BICYCLES, E-BIKES & PEDELECS: CARS, 4WDS, UTES,
HYBRIDS.
China’s 100 million pedelec/E-bike fleet and 450 million bicycle fleet are already
constraining the growth of transport CO2 emissions, oil imports and pollution in
their cities. The world fleet of E-Bikes, pedelecs is growing fast, compared to the
possible growth of motor vehicles production
Source: 2008 China bicycle year
book In English and Chinese Tokyo,
Cycle Press. Jamerson, & Benjamin,
(2011) Electric bikes worldwide
reports
Exciting
Trends

4. CHINA GROWTH OF BIKES AND
E BIKE SALES
Greater use of pedelecs is now planned by improving urban bicycle
and PT infrastructure and integrating with high speed rail lines.
Reduce the total road death rate from 6.2 in 2008. by constraining the
demand CO2 imports of oil and cars.

5. SALES OF ELECTRIC TWO WHEELERS BY REGIONS,
E-BICYCLES, E-SCOOTERS, E-MOTORCYCLES
20122010 2014 2016 2018 2020
Western
Europe
North
America
East
Europe
Latin
America
ME &
Africa
3.0 M
2.5 M
2.0 M
1.5 M
1.0 M
0.5 M
0
Sales in millions
Excludes ASIA
and Pacific

6. INDIAN CYCLE MARKET STATISTICS
Potential
Customers

7. INDIA BICYCLES STATISTICS
CONTD…

8. INDIA BICYCLES STATISTICS CONTD…

9. INDIA BICYCLES STATISTICS CONTD…

10. POLICY PROGRESSION
IN INDIA

11. SOME NEWS THAT LEAD TO THE
IDEA…

12. WHY THE “DIY ELECTRIC CYCLE KIT”?
• Realization 1
– If we build an electric cycle ourselves, we would be
competing in the same market space as the Existing Large
Indian Cycle manufacturers
• Realization 2
– We wanted to build a “Bottom of the Pyramid” solution as
we see a very large untapped potential from existing cycle
users for a “Conversion Kit” rather than a buying a NEW
electric cycle
• Realization 3
– A “Conversion Kit” has a potential for solution for
converting 3rd Generation Bike-Sharing schemes, hence
has export potential too

13. COMPONENTS OF THE
“DIY ELECTRIC CYCLE KIT”
• 250 watt motor
• Smart Controller
• Battery 8.8ah to 10ah with a USB Port
• Throttle drive
• Brake lever
• PAS (pedal assist)
• Battery charger

14. SPECIFICATIONS OF THE DIY KIT
ELECTRIC CYCLE
• “Product of India”
• Battery Assembled locally
• Battery Pack can be detached
• Battery Weight – 7.50 kilograms
• Top Speed
– For Standard Base Kit – 25 kms per hour
• Kilometres covered in single charge – 35 to 45
kms
• Time taken for a full battery charge – 5 to 6 hours
• Cost of a full battery charge – INR 4 or 7 US Cents

15. ADD ONS…
• “Track your bicycle” mobile application with
– “Destination Routing” integrated with Google Maps
– Trip meter
– Calories Burned
• “Impact Sensor” with an option to choose two mobile
numbers who can be informed in case of an accident
• LED Display with Indicators for
– Speedometer
– Distance Covered
– Available Battery Charge in Percentage
– Distance can be covered with available charge

16. PROGRESS CARD SO FAR…
• Design stage - completed
• Testing Parameters – defined
• Costing and Product Positioning - completed
• Development of Supplier Ecosystem and
Alignment for Scale - underway
• Certification Bodies – identified and contacted
• Prototypes - been assembled, will be ready in 30
days
• Pre Launch Demand – work in progress
• Launch Date – 1st week of September 2017

17. THANK YOU