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WEB SHADOWS
& SUPER SKILLS
@ A M AY F I E L D   at   F OV I A N C E   on   2 5 . 2 .1 1



                      Brilliant
                       Noise
THE BIGGEST

M ACHINE
  EVER MADE




                http://goo.gl/fLYOj
http://goo.gl/fLYOj
HUMANS ARE THE

    U LTRASO C I A L        SPECIES



Image: (cc) BrewBrooks
Everything comes back to

                      NETWORKS
Image: Bestario.org
L O O P
HOW WILL THE SOCIAL WEB AFFECT
     YOUR ORGANISATION?
LONG TERM
             5 - 10 YEARS
POLITICAL | ECONOMIC | SOCIAL | TECH
O P E R AT I O N S
        NEXT FOUR QUARTERS
EVERY FUNCTION FROM MARKETING TO HR
 RISKS | OPPORTUNTIES | COST SAVINGS
ORGANISATION
HOW DO YOU PEOPLE WORK TOGETHER?
      SHARING INFORMATION
       REMOVING FRICTION
PEOPLE
    PRIVATE vs PUBLIC
PERSONAL vs PROFESSIONAL
  SKILLS AND LITERACIES
LEARNING TO TWITTER IS A

LITERACY
                           Tweetstats.com
Tweetstats.com
LEARNING THREE WEB

SUPER SKILLS
SUPERSKILL #1


 NETWORKS
    SUPERSKILL #2


  SHARING
    SUPERSKILL #3


FOCUS & FLOW
pomodorotechnique.com
http://goo.gl/ig5Gx
YOU CAN START WITH PERSONAL

REPUTATION
What you know or don't
know about how
networks work can
influence how much
                              H O WA R D
                            RHEINGOLD
freedom, wealth and
participation you and
your children will have in
the rest of this century.
P R I VA C Y
 IS NOT A PRIVATE MATTER
Image : http://goo.gl/Fekj




                               ARE WE LIVING IN A

                             PANOPTICON?
NINE
                             RULES




Image (cc): Kappelmeister
1. CHECK
YOUR WEB
 SHADOW
2. BE THE BEST
    SOURCE OF
 INFORMATION
    ABOUT YOU
3. UNDERSTAND
YOUR NETWORKS
4. BE
PRESENT
5. BE
USEFUL
6. DRAW A
      LINE
 BETWEEN
  PUBLIC &
   PRIVATE
7. YOU
     ARE
ALWAYS
 ON THE
RECORD
8. GET A
THICKER
    SKIN
9. IT’S NOT
 ANOTHER
    WORLD
Brilliant
      Noise
      @AMAYFIELD
 ANTONYMAYFIELD.COM
MEANDMYWEBSHADOW.COM
 antony@brilliantnoise.com

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