Ali Margello

Cincinnati Area United States

Accounts Director

Advertising / Marketing / PR

My current role at HyperDrive is primarily Account Directing and Management of multiple clients strategic digital marketing efforts. I am also a key part of our New Business Development. Key areas of focus include assisting both B2B and B2C brands to attract and acquire new customers, retain and develop existing customers using a customer centric approach that leverages existing brand advocates and loyal customers. The buying process isn't as easy as it sounds. My role is to find and work with companies that fit our sweet spot. I focus on understanding their Marketing goals and what's important to them. This typically includes evaluation and optimization of websites, email list b...