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PRINCIPLES OF MOBILE
LEARNINGMOBILE TEACHER GMBH
GLOBAL TREND MOBILE
South America
+53%
North America
+39%
Africa
+47%
S-E Asia
+30%
Europe
+60%
Mobile is not just a hype anymore. Mobile usage, penetration and devices overtake
home computers with an impressive growth. Your customers are already there.
Are you investing enough to remain competitive?
30.07.14 2
130 billion
downloads / year
> 100% market growth YOY
3x higher usage
of smartphones compared to computers
#1 device
more smartphones than
home computers since 2014
alexander.jost@mobile-teacher.com
Advantages of Mobile Learning
330.07.14
Independent of location & time
Learners can study wherever and whenever they want. Adapt to the needs of
todays’ learner: effective time management with reasonable usage of spare
time.
Adaptive learning
Mobile Learning doesn’t replace traditional books. It compliments them by
the advantages of digital technology: adaptive algorithms for each individual
user.
Progress tracking
Use the precious time for learning, not for organizing it. Mobile Learning will
do the redundant work for the learners, so they can focus on the essential.
Up to date content
Skip long publishing cycles and provide the freshest content at the right
time.
…entertaining, social, fast, and much more…
alexander.jost@mobile-teacher.com
We measured anonymized test results of
our users at different periods of learning.
A significant increase of test results could
be identified.
We are able to analyze already over 50
million anonymized data points to
improve our algorithms and profiling.
Get serious data and analytics of your users and add real value to your product portfolio
WE CREATE GREAT MOBILE LEARNING
30.07.14 4
80+ apps
We already launched
over 80 apps in the
last 6 months. With
several Top10 rankings
across all major stores.
All devices
All of our apps are
native and available for
the main devices and
stores: iOS, Android,
Amazon.
500.000+
We achieved over 500k
downloads within 6
months
70k+ hours
Our users learned over
50.000 hours with our
apps with an average
of 3 sessions per week.
0	
  
10	
  
20	
  
30	
  
40	
  
50	
  
60	
  
70	
  
80	
  
90	
  
t1	
   t2	
   t3	
   t4	
   t5	
  
Test	
  result	
  a*er	
  x	
  periods	
  
test	
  result	
  in	
  %	
  
alexander.jost@mobile-teacher.com
EXPERTS IN MOBILE MARKETING
Strong
partnerships
We have direct contact
to the editorial and
technical teams of the
app stores.
Experts in
“app boosts”
Specialized in pushing
apps to top positions
in a very short period
of time. by combining
different marketing
channels.
Editorial
network
Direct access to a huge
editorial network of
blogs and magazines,
featuring the newest
and most interesting
apps.
Performance
Marketing
We manage business
accounts for the best
perfoming marketing
channels e.g. Facebook,
Adwords, Admob, iAd,…
30.07.14 5
We pushed various Education Apps to the Top 5 of the Appstore, generating 500k+ VIRAL downloads
Ever asked yourself how to get virality in your marketing campaigns? We’ll show you how!
alexander.jost@mobile-teacher.com
SIX QUESTIONS: WHY DO YOU NEED US?
You want to launch a mobile app
within the next months and feel
the need of expert support?
You understand the importance of
mobile technology and want to
stay competitive?
You want to extend your product
portfolio or port your product/
service to mobile devices?
You have a mobile app, but lacks
traction or usage?
You weren`t able to proper
monetize your digital services?
You would like to know how to
create guaranteed viral growth?
1
2
3
4
5
6
30.07.14 6
…if you can answer at least one question with yes,
please let us talk how we can help you grow your business …
alexander.jost@mobile-teacher.com
Let`s talk!
30.07.14 7
Alexander Jost
Managing Director
alexander.jost@mobile-teacher.com
++49 173 6522553
www.mobile-teacher.com
alexander.jost@mobile-teacher.com

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The Future of Mobile Learning, Education & Publishing

  • 2. GLOBAL TREND MOBILE South America +53% North America +39% Africa +47% S-E Asia +30% Europe +60% Mobile is not just a hype anymore. Mobile usage, penetration and devices overtake home computers with an impressive growth. Your customers are already there. Are you investing enough to remain competitive? 30.07.14 2 130 billion downloads / year > 100% market growth YOY 3x higher usage of smartphones compared to computers #1 device more smartphones than home computers since 2014 alexander.jost@mobile-teacher.com
  • 3. Advantages of Mobile Learning 330.07.14 Independent of location & time Learners can study wherever and whenever they want. Adapt to the needs of todays’ learner: effective time management with reasonable usage of spare time. Adaptive learning Mobile Learning doesn’t replace traditional books. It compliments them by the advantages of digital technology: adaptive algorithms for each individual user. Progress tracking Use the precious time for learning, not for organizing it. Mobile Learning will do the redundant work for the learners, so they can focus on the essential. Up to date content Skip long publishing cycles and provide the freshest content at the right time. …entertaining, social, fast, and much more… alexander.jost@mobile-teacher.com
  • 4. We measured anonymized test results of our users at different periods of learning. A significant increase of test results could be identified. We are able to analyze already over 50 million anonymized data points to improve our algorithms and profiling. Get serious data and analytics of your users and add real value to your product portfolio WE CREATE GREAT MOBILE LEARNING 30.07.14 4 80+ apps We already launched over 80 apps in the last 6 months. With several Top10 rankings across all major stores. All devices All of our apps are native and available for the main devices and stores: iOS, Android, Amazon. 500.000+ We achieved over 500k downloads within 6 months 70k+ hours Our users learned over 50.000 hours with our apps with an average of 3 sessions per week. 0   10   20   30   40   50   60   70   80   90   t1   t2   t3   t4   t5   Test  result  a*er  x  periods   test  result  in  %   alexander.jost@mobile-teacher.com
  • 5. EXPERTS IN MOBILE MARKETING Strong partnerships We have direct contact to the editorial and technical teams of the app stores. Experts in “app boosts” Specialized in pushing apps to top positions in a very short period of time. by combining different marketing channels. Editorial network Direct access to a huge editorial network of blogs and magazines, featuring the newest and most interesting apps. Performance Marketing We manage business accounts for the best perfoming marketing channels e.g. Facebook, Adwords, Admob, iAd,… 30.07.14 5 We pushed various Education Apps to the Top 5 of the Appstore, generating 500k+ VIRAL downloads Ever asked yourself how to get virality in your marketing campaigns? We’ll show you how! alexander.jost@mobile-teacher.com
  • 6. SIX QUESTIONS: WHY DO YOU NEED US? You want to launch a mobile app within the next months and feel the need of expert support? You understand the importance of mobile technology and want to stay competitive? You want to extend your product portfolio or port your product/ service to mobile devices? You have a mobile app, but lacks traction or usage? You weren`t able to proper monetize your digital services? You would like to know how to create guaranteed viral growth? 1 2 3 4 5 6 30.07.14 6 …if you can answer at least one question with yes, please let us talk how we can help you grow your business … alexander.jost@mobile-teacher.com
  • 7. Let`s talk! 30.07.14 7 Alexander Jost Managing Director alexander.jost@mobile-teacher.com ++49 173 6522553 www.mobile-teacher.com alexander.jost@mobile-teacher.com