SlideShare ist ein Scribd-Unternehmen logo
1 von 110
Downloaden Sie, um offline zu lesen
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
AND THE FUTURE
THE COGNITIVE ERA
FEBRUARY 15,2017
OF CONTENTWITH SCOTT ABEL, THE CONTENT WRANGLER
LUNCH-N-LEARN
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
THANK YOU
QUADRUS CONFERENCE CENTER
MENLO PARK, CA
MAY 15-17, 2017
#IDW2017 WWW.INFORMATIONDEVELOPMENTWORLD.COM
EXPERIENCES WITH CONTENT
CREATING EXCEPTIONAL CUSTOMER
INFORMATION
DEVELOPMENT
WORLD 2017
INFORMATION
DEVELOPMENT
WORLD
QUADRUS CONFERENCE CENTER
MENLO PARK, CA
MAY 15-17, 2017
WWW.INFORMATIONDEVELOPMENTWORLD.COM
REVOLUTION
PREPARINGYOUR CONTENT FOR THE
ARTIFICIAL
INTELLIGENCE
TECHNICAL COMMUNICATORS ASSOCIATION OF NEW ZEALAND
APRIL 10-12, 2017
COLLABORATE
QUALITY HOTEL • AUCKLAND
LOCWORLD34 • JUNE 14-16, 2017
BARCELONAWWW.LOCWORLD.COM
STORYTELLING
MARCH 22, 2017
SAN FRANCISCO
FROM MADMEN TO EVERYDAY (WO)MEN
BRAND
TIM SAE KOO • TINT
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
AND THE FUTURE
THE COGNITIVE ERA
FEBRUARY 15,2017
OF CONTENTWITH SCOTT ABEL, THE CONTENT WRANGLER
LUNCH-N-LEARN
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
THE CONTENT
WRANGLER
I’M SCOTT ABEL
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
THE CONTENT
STRATEGY
SERIES
I’M THE CREATOR OF
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
SAN FRANCISCO
CONTENT STRATEGY
CONTENT MARKETING
PROS MEETUP
I’M THE HOST OF
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
I LIVE AND WORK IN SAN FRANCISCO
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CONTENT OPTIMIZATION
I’M AN EVANGELIST FOR
ADVANCED INFORMATION DEVELOPMENT AND MANAGEMENT
AND COGNITIVE COMPUTING
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CONTENT IS A BUSINESS ASSET
WORTHY OF BEING MANAGED
EFFICIENTLYAND
EFFECTIVELY
MY MANTRA
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CAT DAD
I’M A
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
AN
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
UNCLE
AN
TOUR
AND A
GUIDE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
PESCATARIAN
I’M ALSO
NO MAMMAL OR BIRD FLESH, BUT INCLUDES
FISH, AND MAY INCLUDE EGGS AND DAIRY
BY NECESSITY…
NOT BY PREFERENCE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
35.7%
AND, JUST LIKE
OF AMERICANS*
* JOURNAL OF AMERICAN MEDICAL ASSOCIATION, NATIONAL HEALTH AND NUTRITION EXAMINATION SURVEY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
I STRUGGLE WITH OBESITY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
1 IN 3ADULTS IN THE U.S.
MORE THAN
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MORE THAN ONE THIRD
78.6+
MILLION
ADULTS IN THE U.S.
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
$210 BILLIONIS RESPONSIBLE FOR
OBESITYIN HEALTHCARE COSTS*
* JOURNAL OF AMERICAN MEDICAL ASSOCIATION, NATIONAL HEALTH AND NUTRITION EXAMINATION SURVEY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
ABSENTEEISM
IS ASSOCIATED WITH
OBESITY
COSTING U.S. BUSINESSES
$4.3 BILLION
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
LIKE MANY PEOPLE,
TO MAINTAIN A
I STRUGGLE
HEALTHY WEIGHT
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MEMBERS OF MY FAMILY
OF COLORECTAL
HAVE DIED
CANCER
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
AND OTHER
SOME HEREDITARY SOME NOT
MALADIES
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
EVERYTHING I CAN TO PREVENT
I WANT TO DO
THESE THINGS FROM HAPPENING TO ME
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
SO I HIRED A NUTRITIONIST
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MANUEL
VILLACORTA
THIS IS MY NUTRITIONIST
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
HE WANTS TO PUT AN END TO
AND HELP PEOPLE LIVE HEALTHY LIVES
OBESITY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MANUEL HELPED ME SHED
22 LBS
AROUND THE WAIST
3 INCHES
IN JUST 10 WEEKS!
AND NEARLY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
I’D LIKE TO HELP MANUEL
GOAL
REACH HIS
WHILE I HAVE MORE WORK
TO DO TO ACHIEVE MY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CONTENT
MANUEL SELLS EXPERTISE AND
TO PEOPLE WHO WANT TO BE
HEALTHY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MULTIPLE CHANNELS
MANUEL NEEDS TO PUBLISH RECIPES TO
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
HUMAN-
READABLE
RECIPES ARE
DESIGNED TO BE
THEY’RE NOT DESIGNED TO BE EASY TO FIND, REPURPOSE, OR ADAPT
SO MANUEL’S JOB IS TIME-CONSUMING, ERROR-PRONE, AND COSTLY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MULTICHANNEL PUBLISHING
MANUEL COULD LEVERAGE
SINGLE-SOURCING
WRITE IT ONCE,
USE IT OFTEN
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
UNIFIED CONTENT
STRATEGY
MANUEL COULD ADOPT A
REPEATABLE METHOD | CONSISTENTLY STRUCTURED CONTENT | REUSE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
INTELLIGENT
CONTENT
MANUEL COULD CREATE
REUSABLE | MODULAR | STRUCTURED | SEMANTICALLY RICH | FORMAT-FREE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MORE AND BETTER
MANUEL COULD PRODUCE
AND BY DOING THESE THINGS
CONTENTFASTER AND CONSISTENTLY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CAPABILITIES
MANUEL WILL ALSO BENEFIT FROM NEW
DISCOVERABILITY
RECONFIGURABILITY
ADAPTABILITY
AND POWERFUL
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
RECIPESMAKING MANUEL’S
EASY TO FIND | QUICK TO REPURPOSE | AUTOMATICALLY ADAPTABLE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
COMPETITION
IT’S NOT ENOUGH
TO BEAT THE
WHILE REPACKAGING
RECIPES IS USEFUL
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
WHAT MANUEL NEEDS IS A
DIFFERENTIATOR
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
SECRET
WEAPON
A
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
SECRET
WEAPON
A
BIGGEST PROBLEMS
THAT ADDESSES MANUEL’S
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
SCALABLE
MANUEL IS NOT
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
HIS CONTENT PRODUCTION PROCESSES
DO NOT SUPPORT HIS BUSINESS GOALS
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
EXPECTATIONS
MANUEL’S PATIENTS HAVE HIGH
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERSWHO DESIRE EXCEPTIONAL
EXPERIENCES
PATIENTS ARE
AND WHY SHOULDN’T THEY?
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
EXCEPTIONAL
CUSTOMER
EXTRAORDINARY
EXPERIENCES
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
RARE
OCCURENCES
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
PHENOMENAL
AMAZING
EXPERIENCES
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
THERE IS NOTHING
EXTRAORDINARY
ABOUT HOW WE HAVE BEEN SERVING
OUR CUSTOMERS
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
WE MAKE THEM
SEARCHFOR WHAT THEY NEED
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
DELIVERING
PERSONALIZED
INSTEAD OF
CONTENT
EXCEPTIONAL
EXPERIENCES
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
PERSONALIZED
MISMATCH
IT’S A GREAT BIG
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
DISSATISFACTION
WHICH LEADS TO
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
BECAUSE…
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
DO NOT WANT TO
RTFM
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
DO NOT WANT TO
CALL
SUPPORT
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
DO NOT WANT TO
USEONLINE HELP
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
DO NOT WANT TO
FILTERSEARCH RESULTS
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
DO NOT WANT TO
NAVIGATEYOUR DECISION TREE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
DO NOT WANT TO
DOWNLOAD
YOUR PLUG-IN
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
DO NOT WANT TO
COMPLETE
YOUR FORM
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
DO NOT WANT TO
LEARN YOUR
JARGON
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
DO NOT WANT TO
DO THE WORK
YOU SHOULD
HAVE DONE FOR
THEM AHEAD OF TIME
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CUSTOMERS
WANT TO FIND THE
MANUEL’S
ENJOYABLE
AND EFFORTLESS WAY
TO GET HEALTHY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
GOAL?
HOW CAN MANUEL REACH HIS
HOW CAN MANUEL DELIGHT HIS
CUSTOMERS?
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
SECRET
WEAPON
A
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
COGNITIVE
COMPUTING
SIMULATION OF HUMAN THOUGHT PROCESSES
MADE POSSIBLE BY SELF-LEARNING SYSTEMS
WEAPON
SECRET
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
LEARN
UNDERSTAND MASSIVE DATA SETS
UNSTRUCTURED AND STRUCTURED
AT SCALE
COGNITIVE COMPUTING SYSTEMS
IN ANY FORMAT/LANGUAGE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MAKE COMPARISONS

FORM JUDGEMENTS

MAKE GOAL-ORIENTED DECISIONS
REASONWITH PURPOSE
COGNITIVE COMPUTING SYSTEMS
HYPOTHESIZE
MAKE SUGGESTIONS

AND ASSUMPTIONS
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
INTERACTWITH HUMANS
COGNITIVE COMPUTING SYSTEMS
NATURALLY
NATURAL LANGUAGE PROCESSING

SPEECH, FACIAL, AND IMAGE RECOGNITION
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
COLLECTIONS
OF APPLICATIONS
COGNITIVE COMPUTING SYSTEMS
WEAVED TOGETHER INTO PRACTICAL SOLUTIONS
TEXT ANALYSIS
DOCUMENT CONVERSION
NATURAL LANGUAGE PROCESSING
MACHINE TRANSLATION
TONE / PERSONALITY ANALYSIS
TEXT-TO-SPEECH / SPEECH-TO-TEXT
CONVERSATION
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
COGNITIVE COOKING
LET’S TAKE A LOOK AT A SERVICE BASED ON COGNITIVE COMPUTING
A SERVICE THAT CAN PROVIDE MANUEL WITH THE SECRET WEAPON HE NEEDS
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
COGNITIVE COOKING
THINKOF
AS A FORMULA
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
DATA + HUMAN KNOWLEDGE + RECIPES
UNSTRUCTURED | SEMI-STRUCTURED | STRUCTURED
ANY FORMAT | ANY LANGUAGE
COGNITIVE COOKING =
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
COGNITIVE COOKING
FLORIAN PINEL: THE FUTURE OF FOOD
HIS TALK DEMYSTIFIED THE POSSIBILITIES
A COLLABORATION BETWEEN IBM AND THE INSTITUTE OF CULINARY EDUCATION
POWERED BY IBM WATSON
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
CONVERSATIONAL
COGNITIVE COOKING IS AN EXAMPLE OF
COMMERCENATURAL, DIALOG-DRIVEN CONVERSATIONS
UNDERSTANDS, REMEMBERS AND USES
YOUR PREFERENCES, YOUR NEEDS, YOUR
CONTEXT TO DELIVER RELEVANT CONTENT
COGNITIVE SYSTEMS
CONSIDER CONTENT
AND DATA FROM A
VARIETY OF SOURCES
TO DETERMINE THE
BEST ANSWERS TO
DELIVER TO YOU
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
DOWNLOAD TODAY
COMMERCE
CONVERSATIONALVISIT ON THE WEB
GWYN
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
DATA
COGNITIVE COOKING
CONVERSATIONAL COMMERCE
WHAT
MIGHT WE
COLLECT
TO HELP MANUEL PROVIDE CONTENT AS A SERVICE
TO DIFFERENTIATE HIM FROM THE COMPETITION?
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
TASTE PREFERENCES
MANUEL COULD COLLECT
FONDNESS FOR SWEET | SALTY | SAVORY | SPICY
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
DIETARY REQUIREMENTS
NOT OPTIONAL | ESSENTIAL NEED
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
DIETARY PREFERENCES
MORAL | RELGIOUS | HEALTHCARE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
WORK HABITS
BREAKS | SCHEDULE | LIFE BALANCE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
LIFESTYLE CHOICES
DIET | EXERCISE | SLEEP PATTERNS | RISK FACTORS
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
COMMUNICATION
LANGUAGE PREFERENCES | LEARNING STYLE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
FAMILY HISTORY
DISEASES | CONDITIONS | RISK FACTORS
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MEDICAL RECORDS
TREATMENTS | MEDICATIONS | LABS | DNA
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
SCIENTIFIC RESEARCH
JOURNAL ARTICLES | OTHER RESEARCH FINDINGS
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
WHEN ALL OF THIS DATAIS UNDERSTOOD AND ACTED UPON BY A COGNITIVE COMPUTING SYSTEM
MANUEL COULD PROVIDE HIS PATIENTS A COLLECTION OF PERSONALIZED
RECIPES BASED ON A CLEAR UNDERSTANDING OF BOTH
PREFERENCES
REQUIREMENTS
RISK FACTORS
MEDICAL HISTORY
PERSONAL DATA
RESEARCH
STATISTICS
ACTUARIAL DATA
DEMOGRAPHIC
PUBLIC DATA
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
RESULT
PROVIDING CONTENT
DESIGNED JUST FOR YOU
DATA-DRIVEN CONTENT TAILORED 

TO MEET YOUR NEEDS AND YOUR
EXPECTATIONS
AN EXCEPTIONAL CUSTOMER EXPERIENCE
THE
WITH COGNITIVE CONTENT
MANUEL CAN BEAT THE COMPETITION BY
EACH AND EVERY TIME!
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
THAT’S NOT ALL
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
WHAT IF MANUEL COULD
CONNECT HIS SERVICES TO
THE SERVICES OF OTHERS?
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
SERVICE PROVIDER

FOCUSES ON CORE

COMPETENCY
DATA COLLECTION, AUGMENTATION,
AND ANALYSIS, RECIPE
RECOMMENDATIONS,
RECIPE CREATION, CONTENT
PROCESSING, TRANSLATION, DELIVERY
RECIPE PRINTING,
INGREDIENT
PROCUREMENT,
PACKAGING,

DELIVERY

#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
WHAT IF YOU COULD
DO THE SAME FOR YOUR
PROSPECTS AND CUSTOMERS?
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
YOU CAN!
BUT YOU’RE GOING TO
NEED A FEW THINGS
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
EXPLORE AND LEARN
WILLINGNESS TO
WITHOUT THE NEED FOR IMMEDIATE ROI
YOU WILL NEED
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
LEADERSHIP SUPPORT
TOP-LEVEL
A CLEAR MANDATE FOR IMPROVING THE CUSTOMER EXPERIENCE
YOU WILL NEED
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
BUDGETFOR THE RESOURCES, TOOLS, AND TIME REQUIRED
YOU WILL NEED
SUFFICIENT
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
MINDSETA TEAM FOCUSED ON INNOVATION
YOU WILL NEED
DISRUPTIVE
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
INTRAPRENEURS
PEOPLE WHO TURN IDEAS INTO PROFITABLE
IMPROVEMENTS AND PRODUCTS THROUGH
ASSERTIVE RISK-TAKING AND INNOVATION
YOU WILL NEED
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
COGNITIVE COMPUTING
IS IN ITS INFANCY
LEARN EVERYTHING
YOU CAN ABOUT
MACHINE LEARNING
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
#SFCSCMP	 #COGNITIVECOMPUTING @SCOTTABEL THECONTENTWRANGLER.COM
AND THE FUTURE
THE COGNITIVE ERA
FEBRUARY 15,2017
OF CONTENTWITH SCOTT ABEL, THE CONTENT WRANGLER
LUNCH-N-LEARN
STORYTELLING
MARCH 22, 2017
SAN FRANCISCO
FROM MADMEN TO EVERYDAY (WO)MEN
BRAND
TIM SAE KOO • TINT
QUADRUS CONFERENCE CENTER
MENLO PARK, CA
MAY 15-17, 2017
#IDW2017 WWW.INFORMATIONDEVELOPMENTWORLD.COM
EXPERIENCES WITH CONTENT
CREATING EXCEPTIONAL CUSTOMER
INFORMATION
DEVELOPMENT
WORLD 2017

Weitere ähnliche Inhalte

Andere mochten auch

The manners of Day'iah in Islam
The manners of Day'iah in Islam The manners of Day'iah in Islam
The manners of Day'iah in Islam Duaa1
 
Desenhar um elefante
Desenhar um elefanteDesenhar um elefante
Desenhar um elefanteProfantonio
 
Programacion iv sesion10 php
Programacion iv sesion10 phpProgramacion iv sesion10 php
Programacion iv sesion10 phpRoberto Garcia
 
Trabajo en equipo historia
Trabajo en equipo historiaTrabajo en equipo historia
Trabajo en equipo historiadiosdado192
 
Ebook_Keepingyourstaff_2.6.16
Ebook_Keepingyourstaff_2.6.16Ebook_Keepingyourstaff_2.6.16
Ebook_Keepingyourstaff_2.6.16John Tinder
 
Evaluation animatic
Evaluation animaticEvaluation animatic
Evaluation animaticjamesoz12345
 
Lean Start up Tools - Lean startup Manchester
Lean Start up Tools - Lean startup ManchesterLean Start up Tools - Lean startup Manchester
Lean Start up Tools - Lean startup Manchesterdigital-tonic
 
Sao Paulo Multi-network Event 2012 - Minerva Networks
Sao Paulo Multi-network Event 2012 - Minerva NetworksSao Paulo Multi-network Event 2012 - Minerva Networks
Sao Paulo Multi-network Event 2012 - Minerva NetworksVerimatrix
 
7por 28 03_01
7por 28 03_017por 28 03_01
7por 28 03_01Profmaria
 
Stephanie McLendon resume (2)
Stephanie McLendon resume (2)Stephanie McLendon resume (2)
Stephanie McLendon resume (2)smclendon6409
 

Andere mochten auch (15)

The manners of Day'iah in Islam
The manners of Day'iah in Islam The manners of Day'iah in Islam
The manners of Day'iah in Islam
 
Desenhar um elefante
Desenhar um elefanteDesenhar um elefante
Desenhar um elefante
 
The contribution of vocational excellence to smart and sustainable growth
The contribution of vocational excellence to smart and sustainable growthThe contribution of vocational excellence to smart and sustainable growth
The contribution of vocational excellence to smart and sustainable growth
 
CAT534 Ripped From The Headlines - Google Apps
CAT534 Ripped From The Headlines - Google AppsCAT534 Ripped From The Headlines - Google Apps
CAT534 Ripped From The Headlines - Google Apps
 
Programacion iv sesion10 php
Programacion iv sesion10 phpProgramacion iv sesion10 php
Programacion iv sesion10 php
 
Trabajo en equipo historia
Trabajo en equipo historiaTrabajo en equipo historia
Trabajo en equipo historia
 
Ebook_Keepingyourstaff_2.6.16
Ebook_Keepingyourstaff_2.6.16Ebook_Keepingyourstaff_2.6.16
Ebook_Keepingyourstaff_2.6.16
 
Dianatiz
DianatizDianatiz
Dianatiz
 
La independencia del perú 2º
La independencia del perú  2ºLa independencia del perú  2º
La independencia del perú 2º
 
Evaluation animatic
Evaluation animaticEvaluation animatic
Evaluation animatic
 
Lean Start up Tools - Lean startup Manchester
Lean Start up Tools - Lean startup ManchesterLean Start up Tools - Lean startup Manchester
Lean Start up Tools - Lean startup Manchester
 
Sao Paulo Multi-network Event 2012 - Minerva Networks
Sao Paulo Multi-network Event 2012 - Minerva NetworksSao Paulo Multi-network Event 2012 - Minerva Networks
Sao Paulo Multi-network Event 2012 - Minerva Networks
 
Taller ic
Taller icTaller ic
Taller ic
 
7por 28 03_01
7por 28 03_017por 28 03_01
7por 28 03_01
 
Stephanie McLendon resume (2)
Stephanie McLendon resume (2)Stephanie McLendon resume (2)
Stephanie McLendon resume (2)
 

Ähnlich wie The cognitive era and the future of content

Scott Abel: The Cognitive Era and the Future of Content
Scott Abel: The Cognitive Era and the Future of ContentScott Abel: The Cognitive Era and the Future of Content
Scott Abel: The Cognitive Era and the Future of ContentJack Molisani
 
Social Media Recruiting Hacks
Social Media Recruiting HacksSocial Media Recruiting Hacks
Social Media Recruiting HacksGabe Villamizar
 
Marketing is Dead - Uberflip User Conference Presentation
Marketing is Dead - Uberflip User Conference PresentationMarketing is Dead - Uberflip User Conference Presentation
Marketing is Dead - Uberflip User Conference PresentationKyle Lacy
 
Content and the Art of Storytelling - Pubcon 2016
Content and the Art of Storytelling - Pubcon 2016Content and the Art of Storytelling - Pubcon 2016
Content and the Art of Storytelling - Pubcon 2016Nancy Adzentoivich
 
#CultFollowing: Build your 2017 Digital Marketing Strategy
#CultFollowing: Build your 2017 Digital Marketing Strategy#CultFollowing: Build your 2017 Digital Marketing Strategy
#CultFollowing: Build your 2017 Digital Marketing StrategyCamilla White
 
Laura Wilson - Battle of Micro-Storytelling: Winning With the 'Stories' Format
Laura Wilson - Battle of Micro-Storytelling: Winning With the 'Stories' Format Laura Wilson - Battle of Micro-Storytelling: Winning With the 'Stories' Format
Laura Wilson - Battle of Micro-Storytelling: Winning With the 'Stories' Format Brooke Boyle
 
To Small Businesses: Stop Wasting Time. Stop Blogging!
To Small Businesses: Stop Wasting Time. Stop Blogging!To Small Businesses: Stop Wasting Time. Stop Blogging!
To Small Businesses: Stop Wasting Time. Stop Blogging!Travis Pflanz
 
Marketing is Dead
Marketing is DeadMarketing is Dead
Marketing is DeadUberflip
 
7 Crazy-Effective Image Ad Strategies
7 Crazy-Effective Image Ad Strategies7 Crazy-Effective Image Ad Strategies
7 Crazy-Effective Image Ad StrategiesErin Sagin
 
How To Manage Creative Risk
How To Manage Creative RiskHow To Manage Creative Risk
How To Manage Creative RiskKepios
 
Campalyst Presentation at Arctic15
Campalyst Presentation at Arctic15Campalyst Presentation at Arctic15
Campalyst Presentation at Arctic15Campalyst Inc
 
Umbraco Festival 2017 - Kickass kundeoplevelser - 220917
Umbraco Festival 2017 - Kickass kundeoplevelser - 220917Umbraco Festival 2017 - Kickass kundeoplevelser - 220917
Umbraco Festival 2017 - Kickass kundeoplevelser - 220917Laura Vilsbæk Olesen
 
AICPA19 - 8 simple techniques to grow your business with video marketing
AICPA19 -  8 simple techniques to grow your business with video marketingAICPA19 -  8 simple techniques to grow your business with video marketing
AICPA19 - 8 simple techniques to grow your business with video marketingAntoine Dupont
 
Best Practices For Incorporating Influencer Marketing in Your Content Marketi...
Best Practices For Incorporating Influencer Marketing in Your Content Marketi...Best Practices For Incorporating Influencer Marketing in Your Content Marketi...
Best Practices For Incorporating Influencer Marketing in Your Content Marketi...Rustin Banks
 
Agile for Marketing Backlog Series - Visual Primer
Agile for Marketing Backlog Series - Visual PrimerAgile for Marketing Backlog Series - Visual Primer
Agile for Marketing Backlog Series - Visual PrimerCMG Partners
 
Being Constructive with Disruptive Technology #atcomnext
Being Constructive with Disruptive Technology #atcomnextBeing Constructive with Disruptive Technology #atcomnext
Being Constructive with Disruptive Technology #atcomnextAtcom SA
 
Paint a Picture – Who does your customer become when they use your product?
Paint a Picture – Who does your customer become when they use your product?Paint a Picture – Who does your customer become when they use your product?
Paint a Picture – Who does your customer become when they use your product?☕ 🥧 🚲 Martin Gude
 
SC Summer Campaign Portfolio Spreads
SC Summer Campaign Portfolio SpreadsSC Summer Campaign Portfolio Spreads
SC Summer Campaign Portfolio SpreadsAiden Lucas
 
Blogging For Business 101
Blogging For Business 101Blogging For Business 101
Blogging For Business 101Marko Saric
 

Ähnlich wie The cognitive era and the future of content (20)

Scott Abel: The Cognitive Era and the Future of Content
Scott Abel: The Cognitive Era and the Future of ContentScott Abel: The Cognitive Era and the Future of Content
Scott Abel: The Cognitive Era and the Future of Content
 
Social Media Recruiting Hacks
Social Media Recruiting HacksSocial Media Recruiting Hacks
Social Media Recruiting Hacks
 
Marketing is Dead - Uberflip User Conference Presentation
Marketing is Dead - Uberflip User Conference PresentationMarketing is Dead - Uberflip User Conference Presentation
Marketing is Dead - Uberflip User Conference Presentation
 
Content and the Art of Storytelling - Pubcon 2016
Content and the Art of Storytelling - Pubcon 2016Content and the Art of Storytelling - Pubcon 2016
Content and the Art of Storytelling - Pubcon 2016
 
#CultFollowing: Build your 2017 Digital Marketing Strategy
#CultFollowing: Build your 2017 Digital Marketing Strategy#CultFollowing: Build your 2017 Digital Marketing Strategy
#CultFollowing: Build your 2017 Digital Marketing Strategy
 
Laura Wilson - Battle of Micro-Storytelling: Winning With the 'Stories' Format
Laura Wilson - Battle of Micro-Storytelling: Winning With the 'Stories' Format Laura Wilson - Battle of Micro-Storytelling: Winning With the 'Stories' Format
Laura Wilson - Battle of Micro-Storytelling: Winning With the 'Stories' Format
 
To Small Businesses: Stop Wasting Time. Stop Blogging!
To Small Businesses: Stop Wasting Time. Stop Blogging!To Small Businesses: Stop Wasting Time. Stop Blogging!
To Small Businesses: Stop Wasting Time. Stop Blogging!
 
Marketing is Dead
Marketing is DeadMarketing is Dead
Marketing is Dead
 
7 Crazy-Effective Image Ad Strategies
7 Crazy-Effective Image Ad Strategies7 Crazy-Effective Image Ad Strategies
7 Crazy-Effective Image Ad Strategies
 
How To Manage Creative Risk
How To Manage Creative RiskHow To Manage Creative Risk
How To Manage Creative Risk
 
Campalyst Presentation at Arctic15
Campalyst Presentation at Arctic15Campalyst Presentation at Arctic15
Campalyst Presentation at Arctic15
 
Umbraco Festival 2017 - Kickass kundeoplevelser - 220917
Umbraco Festival 2017 - Kickass kundeoplevelser - 220917Umbraco Festival 2017 - Kickass kundeoplevelser - 220917
Umbraco Festival 2017 - Kickass kundeoplevelser - 220917
 
Technical SEO: How Anomalies Are Your New Best Friend."
Technical SEO: How Anomalies Are Your New Best Friend." Technical SEO: How Anomalies Are Your New Best Friend."
Technical SEO: How Anomalies Are Your New Best Friend."
 
AICPA19 - 8 simple techniques to grow your business with video marketing
AICPA19 -  8 simple techniques to grow your business with video marketingAICPA19 -  8 simple techniques to grow your business with video marketing
AICPA19 - 8 simple techniques to grow your business with video marketing
 
Best Practices For Incorporating Influencer Marketing in Your Content Marketi...
Best Practices For Incorporating Influencer Marketing in Your Content Marketi...Best Practices For Incorporating Influencer Marketing in Your Content Marketi...
Best Practices For Incorporating Influencer Marketing in Your Content Marketi...
 
Agile for Marketing Backlog Series - Visual Primer
Agile for Marketing Backlog Series - Visual PrimerAgile for Marketing Backlog Series - Visual Primer
Agile for Marketing Backlog Series - Visual Primer
 
Being Constructive with Disruptive Technology #atcomnext
Being Constructive with Disruptive Technology #atcomnextBeing Constructive with Disruptive Technology #atcomnext
Being Constructive with Disruptive Technology #atcomnext
 
Paint a Picture – Who does your customer become when they use your product?
Paint a Picture – Who does your customer become when they use your product?Paint a Picture – Who does your customer become when they use your product?
Paint a Picture – Who does your customer become when they use your product?
 
SC Summer Campaign Portfolio Spreads
SC Summer Campaign Portfolio SpreadsSC Summer Campaign Portfolio Spreads
SC Summer Campaign Portfolio Spreads
 
Blogging For Business 101
Blogging For Business 101Blogging For Business 101
Blogging For Business 101
 

Mehr von Scott Abel

2023 Challenges and Opportunities Impacting Technical Documentation Team Capa...
2023 Challenges and Opportunities Impacting Technical Documentation Team Capa...2023 Challenges and Opportunities Impacting Technical Documentation Team Capa...
2023 Challenges and Opportunities Impacting Technical Documentation Team Capa...Scott Abel
 
Establishing thought leadership with content manufacturing and influencer mar...
Establishing thought leadership with content manufacturing and influencer mar...Establishing thought leadership with content manufacturing and influencer mar...
Establishing thought leadership with content manufacturing and influencer mar...Scott Abel
 
Creating A Digital Content Factory: Getting Started with Intelligent Content
Creating A Digital Content Factory: Getting Started with Intelligent ContentCreating A Digital Content Factory: Getting Started with Intelligent Content
Creating A Digital Content Factory: Getting Started with Intelligent ContentScott Abel
 
Intelligent Content in the Experience Age by Scott Abel, The Content Wrangler
Intelligent Content in the Experience Age by Scott Abel, The Content WranglerIntelligent Content in the Experience Age by Scott Abel, The Content Wrangler
Intelligent Content in the Experience Age by Scott Abel, The Content WranglerScott Abel
 
Emerging Trends in Visual Content Marketing with Adam Helweh
Emerging Trends in Visual Content Marketing with Adam HelwehEmerging Trends in Visual Content Marketing with Adam Helweh
Emerging Trends in Visual Content Marketing with Adam HelwehScott Abel
 
Scalable Content Strategy: Nice Thought or Viable Vision? with Colleen Jones
Scalable Content Strategy: Nice Thought or Viable Vision? with Colleen JonesScalable Content Strategy: Nice Thought or Viable Vision? with Colleen Jones
Scalable Content Strategy: Nice Thought or Viable Vision? with Colleen JonesScott Abel
 
Content Strategy Across Geographies and Platforms with Melinda Flores
Content Strategy Across Geographies and Platforms with Melinda FloresContent Strategy Across Geographies and Platforms with Melinda Flores
Content Strategy Across Geographies and Platforms with Melinda FloresScott Abel
 
The ROI of Intelligent Content with Mark Lewis, DITA Educator, Quark
The ROI of Intelligent Content with Mark Lewis, DITA Educator, QuarkThe ROI of Intelligent Content with Mark Lewis, DITA Educator, Quark
The ROI of Intelligent Content with Mark Lewis, DITA Educator, QuarkScott Abel
 
Content Strategy for Technical Communication and Beyond with Gretyl Kinsey, S...
Content Strategy for Technical Communication and Beyond with Gretyl Kinsey, S...Content Strategy for Technical Communication and Beyond with Gretyl Kinsey, S...
Content Strategy for Technical Communication and Beyond with Gretyl Kinsey, S...Scott Abel
 
The Future of Technical Communication is Marketing with Scott Abel, The Conte...
The Future of Technical Communication is Marketing with Scott Abel, The Conte...The Future of Technical Communication is Marketing with Scott Abel, The Conte...
The Future of Technical Communication is Marketing with Scott Abel, The Conte...Scott Abel
 
Clear and Simple: Lower Your Content Costs with Global English with Matthew K...
Clear and Simple: Lower Your Content Costs with Global English with Matthew K...Clear and Simple: Lower Your Content Costs with Global English with Matthew K...
Clear and Simple: Lower Your Content Costs with Global English with Matthew K...Scott Abel
 
Fandom Isn't Random with Andrew Thomas, SDL
Fandom Isn't Random with Andrew Thomas, SDLFandom Isn't Random with Andrew Thomas, SDL
Fandom Isn't Random with Andrew Thomas, SDLScott Abel
 
Deep Dive: Structured XML Authoring with George Bina, oXygen XML Editor
Deep Dive: Structured XML Authoring with George Bina, oXygen XML EditorDeep Dive: Structured XML Authoring with George Bina, oXygen XML Editor
Deep Dive: Structured XML Authoring with George Bina, oXygen XML EditorScott Abel
 
The Future of Technical Communication is Marketing
The Future of Technical Communication is MarketingThe Future of Technical Communication is Marketing
The Future of Technical Communication is MarketingScott Abel
 
The Making of 'The Language of Content Strategy' - by Scott Abel, The Content...
The Making of 'The Language of Content Strategy' - by Scott Abel, The Content...The Making of 'The Language of Content Strategy' - by Scott Abel, The Content...
The Making of 'The Language of Content Strategy' - by Scott Abel, The Content...Scott Abel
 
5 Revolutionary Technologies Technical Communicators Can’t Afford To Ignore
5 Revolutionary Technologies Technical Communicators Can’t Afford To Ignore5 Revolutionary Technologies Technical Communicators Can’t Afford To Ignore
5 Revolutionary Technologies Technical Communicators Can’t Afford To IgnoreScott Abel
 
Content Marketing Futurist: Revolutionary Technologies Content Marketers Can’...
Content Marketing Futurist: Revolutionary Technologies Content Marketers Can’...Content Marketing Futurist: Revolutionary Technologies Content Marketers Can’...
Content Marketing Futurist: Revolutionary Technologies Content Marketers Can’...Scott Abel
 
Thinking Strategically About Content - Localization World Singapore
Thinking Strategically About Content - Localization World SingaporeThinking Strategically About Content - Localization World Singapore
Thinking Strategically About Content - Localization World SingaporeScott Abel
 
Structured content
Structured contentStructured content
Structured contentScott Abel
 
The State of the Technical Communication Industry: tcworld India 2013 Keynote...
The State of the Technical Communication Industry: tcworld India 2013 Keynote...The State of the Technical Communication Industry: tcworld India 2013 Keynote...
The State of the Technical Communication Industry: tcworld India 2013 Keynote...Scott Abel
 

Mehr von Scott Abel (20)

2023 Challenges and Opportunities Impacting Technical Documentation Team Capa...
2023 Challenges and Opportunities Impacting Technical Documentation Team Capa...2023 Challenges and Opportunities Impacting Technical Documentation Team Capa...
2023 Challenges and Opportunities Impacting Technical Documentation Team Capa...
 
Establishing thought leadership with content manufacturing and influencer mar...
Establishing thought leadership with content manufacturing and influencer mar...Establishing thought leadership with content manufacturing and influencer mar...
Establishing thought leadership with content manufacturing and influencer mar...
 
Creating A Digital Content Factory: Getting Started with Intelligent Content
Creating A Digital Content Factory: Getting Started with Intelligent ContentCreating A Digital Content Factory: Getting Started with Intelligent Content
Creating A Digital Content Factory: Getting Started with Intelligent Content
 
Intelligent Content in the Experience Age by Scott Abel, The Content Wrangler
Intelligent Content in the Experience Age by Scott Abel, The Content WranglerIntelligent Content in the Experience Age by Scott Abel, The Content Wrangler
Intelligent Content in the Experience Age by Scott Abel, The Content Wrangler
 
Emerging Trends in Visual Content Marketing with Adam Helweh
Emerging Trends in Visual Content Marketing with Adam HelwehEmerging Trends in Visual Content Marketing with Adam Helweh
Emerging Trends in Visual Content Marketing with Adam Helweh
 
Scalable Content Strategy: Nice Thought or Viable Vision? with Colleen Jones
Scalable Content Strategy: Nice Thought or Viable Vision? with Colleen JonesScalable Content Strategy: Nice Thought or Viable Vision? with Colleen Jones
Scalable Content Strategy: Nice Thought or Viable Vision? with Colleen Jones
 
Content Strategy Across Geographies and Platforms with Melinda Flores
Content Strategy Across Geographies and Platforms with Melinda FloresContent Strategy Across Geographies and Platforms with Melinda Flores
Content Strategy Across Geographies and Platforms with Melinda Flores
 
The ROI of Intelligent Content with Mark Lewis, DITA Educator, Quark
The ROI of Intelligent Content with Mark Lewis, DITA Educator, QuarkThe ROI of Intelligent Content with Mark Lewis, DITA Educator, Quark
The ROI of Intelligent Content with Mark Lewis, DITA Educator, Quark
 
Content Strategy for Technical Communication and Beyond with Gretyl Kinsey, S...
Content Strategy for Technical Communication and Beyond with Gretyl Kinsey, S...Content Strategy for Technical Communication and Beyond with Gretyl Kinsey, S...
Content Strategy for Technical Communication and Beyond with Gretyl Kinsey, S...
 
The Future of Technical Communication is Marketing with Scott Abel, The Conte...
The Future of Technical Communication is Marketing with Scott Abel, The Conte...The Future of Technical Communication is Marketing with Scott Abel, The Conte...
The Future of Technical Communication is Marketing with Scott Abel, The Conte...
 
Clear and Simple: Lower Your Content Costs with Global English with Matthew K...
Clear and Simple: Lower Your Content Costs with Global English with Matthew K...Clear and Simple: Lower Your Content Costs with Global English with Matthew K...
Clear and Simple: Lower Your Content Costs with Global English with Matthew K...
 
Fandom Isn't Random with Andrew Thomas, SDL
Fandom Isn't Random with Andrew Thomas, SDLFandom Isn't Random with Andrew Thomas, SDL
Fandom Isn't Random with Andrew Thomas, SDL
 
Deep Dive: Structured XML Authoring with George Bina, oXygen XML Editor
Deep Dive: Structured XML Authoring with George Bina, oXygen XML EditorDeep Dive: Structured XML Authoring with George Bina, oXygen XML Editor
Deep Dive: Structured XML Authoring with George Bina, oXygen XML Editor
 
The Future of Technical Communication is Marketing
The Future of Technical Communication is MarketingThe Future of Technical Communication is Marketing
The Future of Technical Communication is Marketing
 
The Making of 'The Language of Content Strategy' - by Scott Abel, The Content...
The Making of 'The Language of Content Strategy' - by Scott Abel, The Content...The Making of 'The Language of Content Strategy' - by Scott Abel, The Content...
The Making of 'The Language of Content Strategy' - by Scott Abel, The Content...
 
5 Revolutionary Technologies Technical Communicators Can’t Afford To Ignore
5 Revolutionary Technologies Technical Communicators Can’t Afford To Ignore5 Revolutionary Technologies Technical Communicators Can’t Afford To Ignore
5 Revolutionary Technologies Technical Communicators Can’t Afford To Ignore
 
Content Marketing Futurist: Revolutionary Technologies Content Marketers Can’...
Content Marketing Futurist: Revolutionary Technologies Content Marketers Can’...Content Marketing Futurist: Revolutionary Technologies Content Marketers Can’...
Content Marketing Futurist: Revolutionary Technologies Content Marketers Can’...
 
Thinking Strategically About Content - Localization World Singapore
Thinking Strategically About Content - Localization World SingaporeThinking Strategically About Content - Localization World Singapore
Thinking Strategically About Content - Localization World Singapore
 
Structured content
Structured contentStructured content
Structured content
 
The State of the Technical Communication Industry: tcworld India 2013 Keynote...
The State of the Technical Communication Industry: tcworld India 2013 Keynote...The State of the Technical Communication Industry: tcworld India 2013 Keynote...
The State of the Technical Communication Industry: tcworld India 2013 Keynote...
 

Kürzlich hochgeladen

activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfJamie (Taka) Wang
 
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsIgniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsSafe Software
 
Introduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxIntroduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxMatsuo Lab
 
Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.YounusS2
 
AI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just MinutesAI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just MinutesMd Hossain Ali
 
Designing A Time bound resource download URL
Designing A Time bound resource download URLDesigning A Time bound resource download URL
Designing A Time bound resource download URLRuncy Oommen
 
Empowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintEmpowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintMahmoud Rabie
 
20230202 - Introduction to tis-py
20230202 - Introduction to tis-py20230202 - Introduction to tis-py
20230202 - Introduction to tis-pyJamie (Taka) Wang
 
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...DianaGray10
 
Secure your environment with UiPath and CyberArk technologies - Session 1
Secure your environment with UiPath and CyberArk technologies - Session 1Secure your environment with UiPath and CyberArk technologies - Session 1
Secure your environment with UiPath and CyberArk technologies - Session 1DianaGray10
 
Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Commit University
 
Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024D Cloud Solutions
 
NIST Cybersecurity Framework (CSF) 2.0 Workshop
NIST Cybersecurity Framework (CSF) 2.0 WorkshopNIST Cybersecurity Framework (CSF) 2.0 Workshop
NIST Cybersecurity Framework (CSF) 2.0 WorkshopBachir Benyammi
 
Bird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystemBird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystemAsko Soukka
 
UiPath Community: AI for UiPath Automation Developers
UiPath Community: AI for UiPath Automation DevelopersUiPath Community: AI for UiPath Automation Developers
UiPath Community: AI for UiPath Automation DevelopersUiPathCommunity
 
How Accurate are Carbon Emissions Projections?
How Accurate are Carbon Emissions Projections?How Accurate are Carbon Emissions Projections?
How Accurate are Carbon Emissions Projections?IES VE
 
OpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability AdventureOpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability AdventureEric D. Schabell
 
Building AI-Driven Apps Using Semantic Kernel.pptx
Building AI-Driven Apps Using Semantic Kernel.pptxBuilding AI-Driven Apps Using Semantic Kernel.pptx
Building AI-Driven Apps Using Semantic Kernel.pptxUdaiappa Ramachandran
 
UiPath Platform: The Backend Engine Powering Your Automation - Session 1
UiPath Platform: The Backend Engine Powering Your Automation - Session 1UiPath Platform: The Backend Engine Powering Your Automation - Session 1
UiPath Platform: The Backend Engine Powering Your Automation - Session 1DianaGray10
 

Kürzlich hochgeladen (20)

activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
 
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsIgniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
 
Introduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxIntroduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptx
 
Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.
 
AI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just MinutesAI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just Minutes
 
Designing A Time bound resource download URL
Designing A Time bound resource download URLDesigning A Time bound resource download URL
Designing A Time bound resource download URL
 
Empowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintEmpowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership Blueprint
 
20230202 - Introduction to tis-py
20230202 - Introduction to tis-py20230202 - Introduction to tis-py
20230202 - Introduction to tis-py
 
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
 
Secure your environment with UiPath and CyberArk technologies - Session 1
Secure your environment with UiPath and CyberArk technologies - Session 1Secure your environment with UiPath and CyberArk technologies - Session 1
Secure your environment with UiPath and CyberArk technologies - Session 1
 
Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)
 
Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024
 
NIST Cybersecurity Framework (CSF) 2.0 Workshop
NIST Cybersecurity Framework (CSF) 2.0 WorkshopNIST Cybersecurity Framework (CSF) 2.0 Workshop
NIST Cybersecurity Framework (CSF) 2.0 Workshop
 
Bird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystemBird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystem
 
20230104 - machine vision
20230104 - machine vision20230104 - machine vision
20230104 - machine vision
 
UiPath Community: AI for UiPath Automation Developers
UiPath Community: AI for UiPath Automation DevelopersUiPath Community: AI for UiPath Automation Developers
UiPath Community: AI for UiPath Automation Developers
 
How Accurate are Carbon Emissions Projections?
How Accurate are Carbon Emissions Projections?How Accurate are Carbon Emissions Projections?
How Accurate are Carbon Emissions Projections?
 
OpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability AdventureOpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability Adventure
 
Building AI-Driven Apps Using Semantic Kernel.pptx
Building AI-Driven Apps Using Semantic Kernel.pptxBuilding AI-Driven Apps Using Semantic Kernel.pptx
Building AI-Driven Apps Using Semantic Kernel.pptx
 
UiPath Platform: The Backend Engine Powering Your Automation - Session 1
UiPath Platform: The Backend Engine Powering Your Automation - Session 1UiPath Platform: The Backend Engine Powering Your Automation - Session 1
UiPath Platform: The Backend Engine Powering Your Automation - Session 1
 

The cognitive era and the future of content