SlideShare ist ein Scribd-Unternehmen logo

Landing Page Best Practices

•
•
WebsiteBiz
WebsiteBiz
BusinessSportBildung
1 von 9
Downloaden Sie, um offline zu lesen
Agenda Top 10 Landing Page Best Practices Examples: The Good, The Bad & The Ugly Top 10 Landing Page Blunders
Top 10 Landing Page Best Practices 1. Brevity 2. Relevancy 3. A Direct Approach 4. A Clear Call-to-Action 5. Fact over Fiction 2/2/2010 2 WebsiteBiz
Top 10 Landing Page Best Practices (Continued) 1. Brevity 2. Relevancy 3. A Direct Approach 4. A Clear Call-to-Action 5. Fact over Fiction 6. Persuasion 7. Clear Scent Trails 8. Grammatical Accuracy 9. Reinforcing Credibility 10. Good Use of Image and Color 2/2/2010 3 WebsiteBiz
The Good 2/2/2010 4 WebsiteBiz
The Bad 2/2/2010 5 WebsiteBiz
The Ugly 2/2/2010 6 WebsiteBiz
Top 10 Landing Page Blunders 1. Ugly Landing Pages 2. Unsafe Landing Pages 3. Landing Pages That Are Too General 4. Missing Landing Pages 5. Outdated Landing Pages 2/2/2010 7 WebsiteBiz
Top 10 Landing Page Blunders (Continued) 1. Ugly Landing Pages 2. Unsafe Landing Pages 3. Landing Pages That Are Too General 4. Missing Landing Pages 5. Outdated Landing Pages 6. Slow-Loading Landing Pages 7. Landing Pages with Obvious Misspellings 8. Landing Pages with Serious Grammatical Errors 9. Landing Pages that Disable the Browser Back Button 10. Landing Pages with Pop-ups, Interstitials, and other useless Junk Bonus Mistake: Unclear/Missing Call to Action 2/2/2010 8 WebsiteBiz
The End! Watch out for a bad landing… 2/2/2010 9 WebsiteBiz

Empfohlen

Clt
CltClt
Cltanchorbill
 
Lander Academy: Dustin Spark's Worst Landing Page Mistakes
Lander Academy: Dustin Spark's Worst Landing Page MistakesLander Academy: Dustin Spark's Worst Landing Page Mistakes
Lander Academy: Dustin Spark's Worst Landing Page MistakesLander Inc
 
Webinar - Jak planować kampanie z użyciem landing page
Webinar - Jak planować kampanie z użyciem landing pageWebinar - Jak planować kampanie z użyciem landing page
Webinar - Jak planować kampanie z użyciem landing pageLandingi
 
click community - nasze realizacje CC 2010
click community - nasze realizacje CC 2010click community - nasze realizacje CC 2010
click community - nasze realizacje CC 2010click community
 
Fora internetowe mają moc, czyli jak skutecznnie rozmawiać z innymi
Fora internetowe mają moc, czyli jak skutecznnie rozmawiać z innymiFora internetowe mają moc, czyli jak skutecznnie rozmawiać z innymi
Fora internetowe mają moc, czyli jak skutecznnie rozmawiać z innymiNetCenter Solution
 
7 Landing Page Mistakes that are Costing you Conversions
7 Landing Page Mistakes that are Costing you Conversions7 Landing Page Mistakes that are Costing you Conversions
7 Landing Page Mistakes that are Costing you ConversionsWishpond
 
Psychology of a Landing Page
Psychology of a Landing PagePsychology of a Landing Page
Psychology of a Landing PageTrada
 
Boost Your Results with Innovative Landing Pages
Boost Your Results with Innovative Landing PagesBoost Your Results with Innovative Landing Pages
Boost Your Results with Innovative Landing Pagesion interactive
 

Empfohlen

Clt
CltClt
Cltanchorbill
 
Lander Academy: Dustin Spark's Worst Landing Page Mistakes
Lander Academy: Dustin Spark's Worst Landing Page MistakesLander Academy: Dustin Spark's Worst Landing Page Mistakes
Lander Academy: Dustin Spark's Worst Landing Page MistakesLander Inc
 
Webinar - Jak planować kampanie z użyciem landing page
Webinar - Jak planować kampanie z użyciem landing pageWebinar - Jak planować kampanie z użyciem landing page
Webinar - Jak planować kampanie z użyciem landing pageLandingi
 
click community - nasze realizacje CC 2010
click community - nasze realizacje CC 2010click community - nasze realizacje CC 2010
click community - nasze realizacje CC 2010click community
 
Fora internetowe mają moc, czyli jak skutecznnie rozmawiać z innymi
Fora internetowe mają moc, czyli jak skutecznnie rozmawiać z innymiFora internetowe mają moc, czyli jak skutecznnie rozmawiać z innymi
Fora internetowe mają moc, czyli jak skutecznnie rozmawiać z innymiNetCenter Solution
 
7 Landing Page Mistakes that are Costing you Conversions
7 Landing Page Mistakes that are Costing you Conversions7 Landing Page Mistakes that are Costing you Conversions
7 Landing Page Mistakes that are Costing you ConversionsWishpond
 
Psychology of a Landing Page
Psychology of a Landing PagePsychology of a Landing Page
Psychology of a Landing PageTrada
 
Boost Your Results with Innovative Landing Pages
Boost Your Results with Innovative Landing PagesBoost Your Results with Innovative Landing Pages
Boost Your Results with Innovative Landing Pagesion interactive
 
User Intent
User IntentUser Intent
User IntentWebsiteBiz
 
Marketing Ecosystems
Marketing EcosystemsMarketing Ecosystems
Marketing EcosystemsWebsiteBiz
 
Continuing the Conversation Online
Continuing the Conversation OnlineContinuing the Conversation Online
Continuing the Conversation OnlineWebsiteBiz
 
The Triangle Offense of Digial Marketing
The Triangle Offense of Digial MarketingThe Triangle Offense of Digial Marketing
The Triangle Offense of Digial MarketingWebsiteBiz
 
Get More Conversions with Retargeting
Get More Conversions with RetargetingGet More Conversions with Retargeting
Get More Conversions with RetargetingWebsiteBiz
 
Effective Landing Pages
Effective Landing PagesEffective Landing Pages
Effective Landing PagesWebsiteBiz
 
10 SEO Metrics Demystified
10 SEO Metrics Demystified10 SEO Metrics Demystified
10 SEO Metrics DemystifiedWebsiteBiz
 
Exact Target Email & Social Integration
Exact Target Email & Social IntegrationExact Target Email & Social Integration
Exact Target Email & Social IntegrationWebsiteBiz
 
Improving Marketing ROI With Web Analytics
Improving Marketing ROI With Web AnalyticsImproving Marketing ROI With Web Analytics
Improving Marketing ROI With Web AnalyticsWebsiteBiz
 
Integrating Social Media, SEO, and Web Analytics Webinar
Integrating Social Media, SEO, and Web Analytics WebinarIntegrating Social Media, SEO, and Web Analytics Webinar
Integrating Social Media, SEO, and Web Analytics WebinarWebsiteBiz
 
Using Social Networks To Build Valuable Business Relationships
Using Social Networks To Build Valuable Business RelationshipsUsing Social Networks To Build Valuable Business Relationships
Using Social Networks To Build Valuable Business RelationshipsWebsiteBiz
 
Online Marketing Best Practices
Online Marketing Best PracticesOnline Marketing Best Practices
Online Marketing Best PracticesWebsiteBiz
 
State of B2B Online Marketing - Connections 09
State of B2B Online Marketing - Connections 09State of B2B Online Marketing - Connections 09
State of B2B Online Marketing - Connections 09WebsiteBiz
 
Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfJos Voskuil
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...ShrutiBose4
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxMarkAnthonyAurellano
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCRashishs7044
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 

Weitere ähnliche Inhalte

Mehr von WebsiteBiz

Marketing Ecosystems
Marketing EcosystemsMarketing Ecosystems
Marketing EcosystemsWebsiteBiz
 
Continuing the Conversation Online
Continuing the Conversation OnlineContinuing the Conversation Online
Continuing the Conversation OnlineWebsiteBiz
 
The Triangle Offense of Digial Marketing
The Triangle Offense of Digial MarketingThe Triangle Offense of Digial Marketing
The Triangle Offense of Digial MarketingWebsiteBiz
 
Get More Conversions with Retargeting
Get More Conversions with RetargetingGet More Conversions with Retargeting
Get More Conversions with RetargetingWebsiteBiz
 
Effective Landing Pages
Effective Landing PagesEffective Landing Pages
Effective Landing PagesWebsiteBiz
 
10 SEO Metrics Demystified
10 SEO Metrics Demystified10 SEO Metrics Demystified
10 SEO Metrics DemystifiedWebsiteBiz
 
Exact Target Email & Social Integration
Exact Target Email & Social IntegrationExact Target Email & Social Integration
Exact Target Email & Social IntegrationWebsiteBiz
 
Improving Marketing ROI With Web Analytics
Improving Marketing ROI With Web AnalyticsImproving Marketing ROI With Web Analytics
Improving Marketing ROI With Web AnalyticsWebsiteBiz
 
Integrating Social Media, SEO, and Web Analytics Webinar
Integrating Social Media, SEO, and Web Analytics WebinarIntegrating Social Media, SEO, and Web Analytics Webinar
Integrating Social Media, SEO, and Web Analytics WebinarWebsiteBiz
 
Using Social Networks To Build Valuable Business Relationships
Using Social Networks To Build Valuable Business RelationshipsUsing Social Networks To Build Valuable Business Relationships
Using Social Networks To Build Valuable Business RelationshipsWebsiteBiz
 
Online Marketing Best Practices
Online Marketing Best PracticesOnline Marketing Best Practices
Online Marketing Best PracticesWebsiteBiz
 
State of B2B Online Marketing - Connections 09
State of B2B Online Marketing - Connections 09State of B2B Online Marketing - Connections 09
State of B2B Online Marketing - Connections 09WebsiteBiz
 

Mehr von WebsiteBiz (13)

User Intent
User IntentUser Intent
User Intent
 
Marketing Ecosystems
Marketing EcosystemsMarketing Ecosystems
Marketing Ecosystems
 
Continuing the Conversation Online
Continuing the Conversation OnlineContinuing the Conversation Online
Continuing the Conversation Online
 
The Triangle Offense of Digial Marketing
The Triangle Offense of Digial MarketingThe Triangle Offense of Digial Marketing
The Triangle Offense of Digial Marketing
 
Get More Conversions with Retargeting
Get More Conversions with RetargetingGet More Conversions with Retargeting
Get More Conversions with Retargeting
 
Effective Landing Pages
Effective Landing PagesEffective Landing Pages
Effective Landing Pages
 
10 SEO Metrics Demystified
10 SEO Metrics Demystified10 SEO Metrics Demystified
10 SEO Metrics Demystified
 
Exact Target Email & Social Integration
Exact Target Email & Social IntegrationExact Target Email & Social Integration
Exact Target Email & Social Integration
 
Improving Marketing ROI With Web Analytics
Improving Marketing ROI With Web AnalyticsImproving Marketing ROI With Web Analytics
Improving Marketing ROI With Web Analytics
 
Integrating Social Media, SEO, and Web Analytics Webinar
Integrating Social Media, SEO, and Web Analytics WebinarIntegrating Social Media, SEO, and Web Analytics Webinar
Integrating Social Media, SEO, and Web Analytics Webinar
 
Using Social Networks To Build Valuable Business Relationships
Using Social Networks To Build Valuable Business RelationshipsUsing Social Networks To Build Valuable Business Relationships
Using Social Networks To Build Valuable Business Relationships
 
Online Marketing Best Practices
Online Marketing Best PracticesOnline Marketing Best Practices
Online Marketing Best Practices
 
State of B2B Online Marketing - Connections 09
State of B2B Online Marketing - Connections 09State of B2B Online Marketing - Connections 09
State of B2B Online Marketing - Connections 09
 

Kürzlich hochgeladen

Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfJos Voskuil
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...ShrutiBose4
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxMarkAnthonyAurellano
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCRashishs7044
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Pereraictsugar
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 
IoT Insurance Observatory: summary 2024
IoT Insurance Observatory: summary 2024IoT Insurance Observatory: summary 2024
IoT Insurance Observatory: summary 2024Matteo Carbone
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailAriel592675
 

Kürzlich hochgeladen (20)

Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdf
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africa
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation Slides
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
 
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCREnjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Perera
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 
Corporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information TechnologyCorporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information Technology
 
IoT Insurance Observatory: summary 2024
IoT Insurance Observatory: summary 2024IoT Insurance Observatory: summary 2024
IoT Insurance Observatory: summary 2024
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detail
 

Landing Page Best Practices

  • 1. Agenda Top 10 Landing Page Best Practices Examples: The Good, The Bad & The Ugly Top 10 Landing Page Blunders
  • 2. Top 10 Landing Page Best Practices 1. Brevity 2. Relevancy 3. A Direct Approach 4. A Clear Call-to-Action 5. Fact over Fiction 2/2/2010 2 WebsiteBiz
  • 3. Top 10 Landing Page Best Practices (Continued) 1. Brevity 2. Relevancy 3. A Direct Approach 4. A Clear Call-to-Action 5. Fact over Fiction 6. Persuasion 7. Clear Scent Trails 8. Grammatical Accuracy 9. Reinforcing Credibility 10. Good Use of Image and Color 2/2/2010 3 WebsiteBiz
  • 4. The Good 2/2/2010 4 WebsiteBiz
  • 5. The Bad 2/2/2010 5 WebsiteBiz
  • 6. The Ugly 2/2/2010 6 WebsiteBiz
  • 7. Top 10 Landing Page Blunders 1. Ugly Landing Pages 2. Unsafe Landing Pages 3. Landing Pages That Are Too General 4. Missing Landing Pages 5. Outdated Landing Pages 2/2/2010 7 WebsiteBiz
  • 8. Top 10 Landing Page Blunders (Continued) 1. Ugly Landing Pages 2. Unsafe Landing Pages 3. Landing Pages That Are Too General 4. Missing Landing Pages 5. Outdated Landing Pages 6. Slow-Loading Landing Pages 7. Landing Pages with Obvious Misspellings 8. Landing Pages with Serious Grammatical Errors 9. Landing Pages that Disable the Browser Back Button 10. Landing Pages with Pop-ups, Interstitials, and other useless Junk Bonus Mistake: Unclear/Missing Call to Action 2/2/2010 8 WebsiteBiz
  • 9. The End! Watch out for a bad landing… 2/2/2010 9 WebsiteBiz