Learn more about how emotions have been measured in the past and how new tools for measuring them are shaping the UX of the future. Designing bleeding edge experiences increasingly means creating products that are cued not only to user needs and expectations, but also to user emotional states. As technology is drawing closer to us physically (sensors) and entering our homes in the form of IoT, it’s important to understand the emotional impact of a interaction. The purpose of this panel is to share where we, as UX professionals, are in this precise moment. What is it possible to measure? Is it worth the set up and expense of new equipment? What can physiological data give researchers that we don't already know? This panel will answer your questions about how these tools work and help you think about whether they can work for you.