![[object Object],[object Object],[object Object],[object Object]](https://image.slidesharecdn.com/ad-history-1229939866891115-1/85/history-of-advertising-1-320.jpg)
Empfohlen
Weitere ähnliche Inhalte
Was ist angesagt?
Was ist angesagt? (20)
Andere mochten auch
Andere mochten auch (20)
Ähnlich wie History of Advertising
Ähnlich wie History of Advertising (20)
Kürzlich hochgeladen
Kürzlich hochgeladen (20)
History of Advertising
- 2. Ground zero…
- 3. “ You Can Have Any Color As Long As It Is Black ”
- 5. “ Killers versus Poets”
- 10. 1912 1923 (Kodak) 1927
- 11. 1886
- 12. 1886 1880 1904
- 13. 1905 1907 1920
- 14. 1929 1935 1939
- 15. 1914 1918
- 16. 1919 1922
- 17. 1923
- 18. 1924 1925
- 19. 1927 1929
- 20. 1918
- 21. 1923 1926
- 22. 1918 1919
- 23. 1902
- 24. 1925 1928
- 25. 1925 1936
- 26. 1922 1926
- 27. 1932 1930
- 28. 1930
- 29. 1930 1932
- 30. 1945
- 31. 1937 1936
- 32. 1937 1946
- 33. 1926 1929
- 34. 1931 1947
- 35. 1950’s “ After World War II society had to settle back for a moment before it picked up the 20th century.” Stella Blum
- 36. Marketing for the masses…
- 40. “ Television is the triumph of machine over people. ”
- 45. 1950 1951
- 46. 1951 1953
- 47. 1954 1954
- 48. 1950
- 49. 1951 1952
- 50. 1956 - 1957
- 51. 1955 - 1956
- 52. 1951 1955
- 53. 1954 1959
- 54. 1954
- 55. 1950 1958
- 56. 1954
- 57. 1955
- 58. 1956
- 59. 1954 - 1955
- 60. 1957
- 61. 1955 1951
- 62. 1957 1959
- 63. 60’s “ Don't trust anybody over thirty! ” Jack Weinberg
- 67. 1960
- 68. 1960 Mc Donalds
- 69. 1960 - 1961
- 70. 1962 - 1963
- 71. 1964 – 1965
- 72. 1966
- 73. 1967
- 74. 1968
- 75. 1962
- 76. 1968
- 77. 1960
- 78. 1961 - 1962
- 79. 1960 - 1961
- 80. 1961 - 1964
- 81. 1964 - 1969
- 82. 1960
- 83. 1961 - 1962
- 84. 1963
- 85. 1962 - 1965
- 86. 1965 - 1967
- 88. 1966
- 89. 70’s “ I find your lack of faith disturbing. ”
- 90. “ The battle is in the consumers mind”
- 94. 1976 1972 1971 1971
- 95. 1970
- 96. 1971
- 97. 1971
- 98. 1970
- 99. 1970
- 100. 1971
- 101. 1975
- 102. 1978
- 103. 1979 Wonderbra
- 104. 80’s "You'll never look at music the same way again"
- 105. The search for “cool”
- 111. 1989
- 112. 1982
- 113. U.S. Army, 1981
- 114. 1989
- 115. Apple Computer, 1984
- 116. 1984
- 117. 1987
- 118. Nike 1983
- 119. 1987
- 120. 1988
- 121. Lee Cooper 1987
- 122. 90’s “ Just do it!”
- 123. Need for integration
- 128. 1998 1992 1995
- 129. 1993
- 130. 1993
- 131. 1994
- 132. 1994
- 133. 1993
- 134. 1991
- 135. 1991
- 136. 1992
- 137. 1993
- 138. 1994
- 139. 1989
- 140. 1989
- 141. 1991
- 142. 1991
- 143. 1991
- 144. 1991
- 145. 1992
- 146. 1992
- 147. 1992
- 148. 1992
- 149. 1994
- 150. 1996
- 151. 1996
- 152. Apple 1997
- 153. 2000’s
- 154. And the era of “dialogue”…
- 156. OLD MARKETING PRODUCT PACKAGING DISTRIBUTION CRM ADVERTISING CONSUMER What’s Next in Marketing
- 157. MODERN MARKETING PRODUCT PACKAGING DISTRIBUTION ADVERTISING CONSUMER CRM What’s Next in Marketing
- 159. 76% of consumers don’t believe that companies tell the truth in advertisements Yankelowich,2006 FUTURE LAB I AM THE MEDIA
- 160. ONLY 14% TRUST ADS CREATING BUZZ
- 161. 69 % INTERESTED IN AD BLOCKING TECHNOLOGIES CREATING BUZZ
- 162. LAW OF FEW 10% INFLUENCE PURCHASING BEHAVIOR OF OTHER 90% CREATING BUZZ
- 163. Marketing landscape
- 164. 2001 2007 2005 2004 1999 2006 2005
- 179. 2008
- 185. Thank you Tuğçe Esener http://www.linkedin.com/in/tugceesener