Google My Business Walkthrough

1. Google Confidential and Proprietary
Google My Business

2. Agenda
1. Local businesses in search
2. Product walkthrough & key features
3. Best practices
4. Need help?
5. Q&A

3. Agenda
1. Local businesses in search
2. Product walkthrough & key features
3. Best practices
4. Need help?
5. Q&A

10. You should make sure your product
availability, address and directions
appear in your ads across smartphone
and computer/table. And ensure your
locations are in Google My Business
Consumers are searching for local
information everywhere, on every device,
at every point in the purchase process.

11. Agenda
1. Local Businesses in Search
2. Product walkthrough & key features
3. Best practices
4. Need help?
5. Q&A

12. Problem: Multiple dashboards, no mobile experience
Places for Business dashboard
Google+ dashboard

13. Google My Business
GooglePlacesGoogle+Pages

14. Google My Business
www.google.com/businessNEW!

15. Solution: Single dashboard, across devices
Desktop Mobile Web
(sign up)
Android App iOS App

16. google.com/mybusiness

17. Step 1: Search for your business

18. Step 2: Choose a verification option

19. Step 3: Create G+ page and continue to dashboard

21. Business
App
Switcher

22. Business
Identity
Switcher

23. Product Walkthrough
Business
Dashboard

24. Product Walkthrough
Header

25. Product Walkthrough
Photos &
Business
View

26. Product Walkthrough
Profile
Completion

27. Active Cards
(w/ business
stats)

28. Promo
Cards

29. Promo card
converted to
active card

30. Product Walkthrough
Click to edit
business

31. Business
Editor

32. Clear list of
things to
complete

33. Editing
experience

34. Delete page
or get help

35. See live
business

36. Read top
FAQs

37. Click to
see
reviews

38. See reviews
(Google &
Web)

39. Respond
to review

40. See
reviews
analytics

41. Click to
see
business
insights

42. See
business
insights

43. See
engagement
on G+ page

44. GMB Android Walkthrough

45. Dashboard

46. Identity
Header

47. Profile
completion

48. Share
on G+

49. Access
business
insights

50. Add
business
photos

51. Navigate to
business
editor

52. Business Editor

53. Navigate to
business
insights

54. Business Insights

55. GMB iOS App
Dashboard Navigation Insights Editor

56. Google My Business Locations
Manage locations in bulk

57. Agenda
1. Local businesses in search
2. Product walkthrough & key features
3. Best practices
4. Need help?
5. Q&A

58. Create a business identity across Google with Google My Business
Create and curate your online
business identity
Build relationships
with customers
Reach existing and
new customers

59. Be Visible Connect Engage

60. Your G+ page is your business identity across Google
Be Visible

61. Google Maps
Google Search
Google+ Page
Be Visible

62. Create an online community of followers to your business
Keep track of your
followers. You have
control over who sees
your posts.
“Follow” button
creates an easy way
for your advocates to
subscribe to your
business
Connect

63. Post content to your followers
Connect

64. Engage
Reply to reviews from your customers

65. Participate in a G+ community
Engage

66. ■ Download Google My Business mobile app
■ Claim/Create Google+ Page
■ Verify the Google+ Page
■ Complete business profile information in Google
My Business
■ Upload photos of your business
■ Encourage customers to review your business
■ Engage at least once a week through posts
■ Grow your followers and your online identity
Local business checklist
google.com/business
To get started:

67. Agenda
1. Local Businesses in Search
2. Product walkthrough & key features
3. Best Practices
4. Need help?
5. Questions & Answers

68. Need help?
1. 24/7 Online Help Center with FAQs and how-to articles
2. Talk to a specialist via phone, email or chat
3. Google My Business forum and G+ community
support.google.com/business

69. Thanks.

70. Q&A