Many organizations invest a lot of effort in test automation at the system level but then have serious problems later on. As a leader, how can you ensure that your new automation efforts will get off to a good start? What can you do to ensure that your automation work provides continuing value? This tutorial covers both “theory” and “practice”. Dot Graham explains the critical issues for getting a good start, and Chris Loder describes his experiences in getting good automation started at a number of companies. The tutorial covers the most important management issues you must address for test automation success, particularly when you are new to automation, and how to choose the best approaches for your organization—no matter which automation tools you use. Focusing on system level testing, Dot and Chris explain how automation affects staffing, who should be responsible for which automation tasks, how managers can best support automation efforts to promote success, what you can realistically expect in benefits and how to report them. They explain—for non-techies—the key technical issues that can make or break your automation effort. Come away with your own clarified automation objectives, and a draft test automation strategy to use to plan your own system-level test automation.