SlideShare ist ein Scribd-Unternehmen logo
1 von 6
5S IN DIGITAL MARKETING
Suryakumar T
VIT Business School
Chennai
5S IN MARKETING
5S in Digital marketing
helps in covering all aspects
in the marketing spectrum,
not just the sales.
FACTORS MISSING IN 5S
Here a website is
considered and the 5S is
analyzed from their digital
marketing.
The website considered is
www.ssbuy.in. It is for one
of the famous hyper market
“Saravana Stores” in Tamil
Nadu.
5 s in digital marketing - Factors considered
5 s in digital marketing - Factors considered
5 s in digital marketing - Factors considered

Weitere ähnliche Inhalte

Andere mochten auch

Dip Digital Marketing Digitalplanning V1
Dip Digital Marketing Digitalplanning V1Dip Digital Marketing Digitalplanning V1
Dip Digital Marketing Digitalplanning V1John Chacksfield
 
Bagel Nash Digital Marketing Plan
Bagel Nash Digital Marketing PlanBagel Nash Digital Marketing Plan
Bagel Nash Digital Marketing PlanBen Cherry
 
CIM Stage 2 Assignment on Marketing Planning Process
CIM Stage 2 Assignment on Marketing Planning Process CIM Stage 2 Assignment on Marketing Planning Process
CIM Stage 2 Assignment on Marketing Planning Process Dyena Sathasakthynathan
 
Digital marketing assignment 30.3.2015- final
Digital marketing assignment   30.3.2015- finalDigital marketing assignment   30.3.2015- final
Digital marketing assignment 30.3.2015- finalArun Shiva K
 
Sales Enablement Framework
Sales Enablement FrameworkSales Enablement Framework
Sales Enablement FrameworkDemand Metric
 
integrated marketing communications
integrated marketing communicationsintegrated marketing communications
integrated marketing communicationsumesh yadav
 
CIM assignment - Customer Experience on Keells Super (38456903)
CIM assignment - Customer Experience on Keells Super (38456903)CIM assignment - Customer Experience on Keells Super (38456903)
CIM assignment - Customer Experience on Keells Super (38456903)Dayenkie Chandrasekera
 
CIM Assignment - Digital Marketing - [on Electro-Serv (Pvt) Ltd]
CIM Assignment - Digital Marketing - [on Electro-Serv (Pvt) Ltd]CIM Assignment - Digital Marketing - [on Electro-Serv (Pvt) Ltd]
CIM Assignment - Digital Marketing - [on Electro-Serv (Pvt) Ltd]Dilupa Wickramasinghe
 
CIM Assignment - Integrated Communications - [on Electro-Serv (Pvt) Ltd]
CIM Assignment - Integrated Communications - [on Electro-Serv (Pvt) Ltd]CIM Assignment - Integrated Communications - [on Electro-Serv (Pvt) Ltd]
CIM Assignment - Integrated Communications - [on Electro-Serv (Pvt) Ltd]Dilupa Wickramasinghe
 
Digital marketing basics and trends
Digital marketing basics and trendsDigital marketing basics and trends
Digital marketing basics and trendsPriyanka Sharma
 
Digital Marketing PPT(Presentation) - Digital Marketing Strategies
Digital Marketing PPT(Presentation) - Digital Marketing StrategiesDigital Marketing PPT(Presentation) - Digital Marketing Strategies
Digital Marketing PPT(Presentation) - Digital Marketing StrategiesWeb Trainings Academy
 
Digital Strategy 101
Digital Strategy 101Digital Strategy 101
Digital Strategy 101Bud Caddell
 

Andere mochten auch (16)

Dip Digital Marketing Digitalplanning V1
Dip Digital Marketing Digitalplanning V1Dip Digital Marketing Digitalplanning V1
Dip Digital Marketing Digitalplanning V1
 
2.dm planning
2.dm planning2.dm planning
2.dm planning
 
Diploma in Digital Marketing Shaw academy
Diploma in Digital Marketing Shaw academy Diploma in Digital Marketing Shaw academy
Diploma in Digital Marketing Shaw academy
 
Bagel Nash Digital Marketing Plan
Bagel Nash Digital Marketing PlanBagel Nash Digital Marketing Plan
Bagel Nash Digital Marketing Plan
 
CIM Stage 2 Assignment on Marketing Planning Process
CIM Stage 2 Assignment on Marketing Planning Process CIM Stage 2 Assignment on Marketing Planning Process
CIM Stage 2 Assignment on Marketing Planning Process
 
Digital marketing assignment 30.3.2015- final
Digital marketing assignment   30.3.2015- finalDigital marketing assignment   30.3.2015- final
Digital marketing assignment 30.3.2015- final
 
CRM Framework
CRM FrameworkCRM Framework
CRM Framework
 
Sales Enablement Framework
Sales Enablement FrameworkSales Enablement Framework
Sales Enablement Framework
 
integrated marketing communications
integrated marketing communicationsintegrated marketing communications
integrated marketing communications
 
CIM assignment - Customer Experience on Keells Super (38456903)
CIM assignment - Customer Experience on Keells Super (38456903)CIM assignment - Customer Experience on Keells Super (38456903)
CIM assignment - Customer Experience on Keells Super (38456903)
 
CIM Assignment - Digital Marketing - [on Electro-Serv (Pvt) Ltd]
CIM Assignment - Digital Marketing - [on Electro-Serv (Pvt) Ltd]CIM Assignment - Digital Marketing - [on Electro-Serv (Pvt) Ltd]
CIM Assignment - Digital Marketing - [on Electro-Serv (Pvt) Ltd]
 
CIM Assignment - Integrated Communications - [on Electro-Serv (Pvt) Ltd]
CIM Assignment - Integrated Communications - [on Electro-Serv (Pvt) Ltd]CIM Assignment - Integrated Communications - [on Electro-Serv (Pvt) Ltd]
CIM Assignment - Integrated Communications - [on Electro-Serv (Pvt) Ltd]
 
Digital marketing basics and trends
Digital marketing basics and trendsDigital marketing basics and trends
Digital marketing basics and trends
 
Digital Marketing PPT
Digital Marketing PPTDigital Marketing PPT
Digital Marketing PPT
 
Digital Marketing PPT(Presentation) - Digital Marketing Strategies
Digital Marketing PPT(Presentation) - Digital Marketing StrategiesDigital Marketing PPT(Presentation) - Digital Marketing Strategies
Digital Marketing PPT(Presentation) - Digital Marketing Strategies
 
Digital Strategy 101
Digital Strategy 101Digital Strategy 101
Digital Strategy 101
 

Mehr von Suryakumar Thangarasu

Social marketing - Suicide prevention
Social marketing - Suicide preventionSocial marketing - Suicide prevention
Social marketing - Suicide preventionSuryakumar Thangarasu
 
Social marketing - Campaign : Save lions
Social marketing - Campaign : Save lionsSocial marketing - Campaign : Save lions
Social marketing - Campaign : Save lionsSuryakumar Thangarasu
 
Service proposal for the Android App
Service proposal for the Android AppService proposal for the Android App
Service proposal for the Android AppSuryakumar Thangarasu
 
Profiling banking customers - Insurance and Pension Products
Profiling banking customers - Insurance and Pension ProductsProfiling banking customers - Insurance and Pension Products
Profiling banking customers - Insurance and Pension ProductsSuryakumar Thangarasu
 
Material requirement planning - Production and Operation Management
Material requirement planning - Production and Operation ManagementMaterial requirement planning - Production and Operation Management
Material requirement planning - Production and Operation ManagementSuryakumar Thangarasu
 
New product strategy - Green(aloe )gel
New product strategy - Green(aloe )gelNew product strategy - Green(aloe )gel
New product strategy - Green(aloe )gelSuryakumar Thangarasu
 
Entrepreneurship - Micromax challenges
Entrepreneurship - Micromax challengesEntrepreneurship - Micromax challenges
Entrepreneurship - Micromax challengesSuryakumar Thangarasu
 
Consumer Behavior: Marketing Analysis - Laddering Technique
Consumer Behavior: Marketing Analysis - Laddering TechniqueConsumer Behavior: Marketing Analysis - Laddering Technique
Consumer Behavior: Marketing Analysis - Laddering TechniqueSuryakumar Thangarasu
 
Marketing analytics - clustering Types
Marketing analytics - clustering TypesMarketing analytics - clustering Types
Marketing analytics - clustering TypesSuryakumar Thangarasu
 
Human Resource Management - Job analysis
Human Resource Management - Job analysisHuman Resource Management - Job analysis
Human Resource Management - Job analysisSuryakumar Thangarasu
 
Failed products marketing - Consumer goods marketing
Failed products marketing - Consumer goods marketingFailed products marketing - Consumer goods marketing
Failed products marketing - Consumer goods marketingSuryakumar Thangarasu
 
Enterprise Resource Planning - Project Sampoorna
Enterprise Resource Planning - Project SampoornaEnterprise Resource Planning - Project Sampoorna
Enterprise Resource Planning - Project SampoornaSuryakumar Thangarasu
 
Consumer dispute of education sector - Legal aspects
Consumer dispute of education sector - Legal aspectsConsumer dispute of education sector - Legal aspects
Consumer dispute of education sector - Legal aspectsSuryakumar Thangarasu
 
China Currency devaluation - International Business
China Currency devaluation - International BusinessChina Currency devaluation - International Business
China Currency devaluation - International BusinessSuryakumar Thangarasu
 
Ambush marketing - Consumer Behavior
Ambush marketing - Consumer BehaviorAmbush marketing - Consumer Behavior
Ambush marketing - Consumer BehaviorSuryakumar Thangarasu
 

Mehr von Suryakumar Thangarasu (20)

Walmart - Corporate Governance
Walmart - Corporate Governance   Walmart - Corporate Governance
Walmart - Corporate Governance
 
Macro Economics - Trade agenda
Macro Economics - Trade agendaMacro Economics - Trade agenda
Macro Economics - Trade agenda
 
Social marketing - Suicide prevention
Social marketing - Suicide preventionSocial marketing - Suicide prevention
Social marketing - Suicide prevention
 
Social marketing - Campaign : Save lions
Social marketing - Campaign : Save lionsSocial marketing - Campaign : Save lions
Social marketing - Campaign : Save lions
 
Service proposal for the Android App
Service proposal for the Android AppService proposal for the Android App
Service proposal for the Android App
 
Reach of OLA - Business Research
Reach of OLA - Business ResearchReach of OLA - Business Research
Reach of OLA - Business Research
 
Profiling banking customers - Insurance and Pension Products
Profiling banking customers - Insurance and Pension ProductsProfiling banking customers - Insurance and Pension Products
Profiling banking customers - Insurance and Pension Products
 
Material requirement planning - Production and Operation Management
Material requirement planning - Production and Operation ManagementMaterial requirement planning - Production and Operation Management
Material requirement planning - Production and Operation Management
 
Ola cabs – riding on high
Ola cabs – riding on highOla cabs – riding on high
Ola cabs – riding on high
 
New product strategy - Green(aloe )gel
New product strategy - Green(aloe )gelNew product strategy - Green(aloe )gel
New product strategy - Green(aloe )gel
 
Entrepreneurship - Micromax challenges
Entrepreneurship - Micromax challengesEntrepreneurship - Micromax challenges
Entrepreneurship - Micromax challenges
 
Consumer Behavior: Marketing Analysis - Laddering Technique
Consumer Behavior: Marketing Analysis - Laddering TechniqueConsumer Behavior: Marketing Analysis - Laddering Technique
Consumer Behavior: Marketing Analysis - Laddering Technique
 
Marketing analytics - clustering Types
Marketing analytics - clustering TypesMarketing analytics - clustering Types
Marketing analytics - clustering Types
 
Market analysis of L&T Infotech
Market analysis of L&T InfotechMarket analysis of L&T Infotech
Market analysis of L&T Infotech
 
Human Resource Management - Job analysis
Human Resource Management - Job analysisHuman Resource Management - Job analysis
Human Resource Management - Job analysis
 
Failed products marketing - Consumer goods marketing
Failed products marketing - Consumer goods marketingFailed products marketing - Consumer goods marketing
Failed products marketing - Consumer goods marketing
 
Enterprise Resource Planning - Project Sampoorna
Enterprise Resource Planning - Project SampoornaEnterprise Resource Planning - Project Sampoorna
Enterprise Resource Planning - Project Sampoorna
 
Consumer dispute of education sector - Legal aspects
Consumer dispute of education sector - Legal aspectsConsumer dispute of education sector - Legal aspects
Consumer dispute of education sector - Legal aspects
 
China Currency devaluation - International Business
China Currency devaluation - International BusinessChina Currency devaluation - International Business
China Currency devaluation - International Business
 
Ambush marketing - Consumer Behavior
Ambush marketing - Consumer BehaviorAmbush marketing - Consumer Behavior
Ambush marketing - Consumer Behavior
 

Kürzlich hochgeladen

Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityMonishka Adhikari
 
Understanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guideUnderstanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guidePartnercademy
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local LeadsSearch Engine Journal
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDemandbase
 
Digital Marketing Courses In Pune- school Of Internet Marketing
Digital Marketing Courses In Pune- school Of Internet MarketingDigital Marketing Courses In Pune- school Of Internet Marketing
Digital Marketing Courses In Pune- school Of Internet MarketingShauryaBadaya
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationAli Raza
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garsiderobwhite630290
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...Ahrefs
 
5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software SolutionsDevherds Software Solutions
 
Codes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxCodes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxGeorgeCulica
 
From Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEOFrom Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEOSzymon Słowik
 
McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)DEVARAJV16
 
Fueling A_B experiments with behavioral insights (1).pdf
Fueling A_B experiments with behavioral insights (1).pdfFueling A_B experiments with behavioral insights (1).pdf
Fueling A_B experiments with behavioral insights (1).pdfVWO
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...Hugues Rey
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFarrel Brest
 
A Comprehensive Guide to Technical SEO | Banyanbrain
A Comprehensive Guide to Technical SEO | BanyanbrainA Comprehensive Guide to Technical SEO | Banyanbrain
A Comprehensive Guide to Technical SEO | BanyanbrainBanyanbrain
 
Miss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdfMiss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdfMagdalena Kulisz
 
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdfMost Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdfCIO Business World
 
Exploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdfExploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdfadult marketing
 
Unlocking Passive Income: The Power of Affiliate Marketing
Unlocking Passive Income: The Power of Affiliate MarketingUnlocking Passive Income: The Power of Affiliate Marketing
Unlocking Passive Income: The Power of Affiliate MarketingDaniel
 

Kürzlich hochgeladen (20)

Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic Creativity
 
Understanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guideUnderstanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guide
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
 
Digital Marketing Courses In Pune- school Of Internet Marketing
Digital Marketing Courses In Pune- school Of Internet MarketingDigital Marketing Courses In Pune- school Of Internet Marketing
Digital Marketing Courses In Pune- school Of Internet Marketing
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store Optimization
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
 
5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions
 
Codes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxCodes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptx
 
From Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEOFrom Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEO
 
McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)
 
Fueling A_B experiments with behavioral insights (1).pdf
Fueling A_B experiments with behavioral insights (1).pdfFueling A_B experiments with behavioral insights (1).pdf
Fueling A_B experiments with behavioral insights (1).pdf
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview Assignment
 
A Comprehensive Guide to Technical SEO | Banyanbrain
A Comprehensive Guide to Technical SEO | BanyanbrainA Comprehensive Guide to Technical SEO | Banyanbrain
A Comprehensive Guide to Technical SEO | Banyanbrain
 
Miss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdfMiss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdf
 
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdfMost Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
 
Exploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdfExploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdf
 
Unlocking Passive Income: The Power of Affiliate Marketing
Unlocking Passive Income: The Power of Affiliate MarketingUnlocking Passive Income: The Power of Affiliate Marketing
Unlocking Passive Income: The Power of Affiliate Marketing
 

5 s in digital marketing - Factors considered

  • 1. 5S IN DIGITAL MARKETING Suryakumar T VIT Business School Chennai
  • 2. 5S IN MARKETING 5S in Digital marketing helps in covering all aspects in the marketing spectrum, not just the sales.
  • 3. FACTORS MISSING IN 5S Here a website is considered and the 5S is analyzed from their digital marketing. The website considered is www.ssbuy.in. It is for one of the famous hyper market “Saravana Stores” in Tamil Nadu.