This is the January 2011 edition of the Luckie-produced Generational News & Views newsletter. It takes a quick topical look into the lives of Baby Boomers, Gen Xers and Gen Y. For more information, please visit www.luckie.com

1. January 2011

2. JANUARY 31, 2011
VOLUME 7 ://: ISSUE 1
HOW-TO GUIDE HELPS BOOMERS PARENT THEIR ADULT KIDS
BOOMERS:
POPULATION:
BABY BOOMERS TO INHERIT UP TO $11.6 TRILLION
GENERATIONAL INSIGHT:

3. BOOMERS HIT NEW SELF-ABSORPTION MILESTONE: AGE 65
BABY BOOMERS HELPED
DEMOCRATIZE ART
BOOMERS FLOCK TO THE ONLINE DATING GAME

4. SEGA IPHONE GAMES TAP GEN X NOSTALGIA
GENERATION X:
POPULATION: BARNES & NOBLE DRIVES SALES OF CHILDREN’S EBOOKS
VIA IPAD APP
GENERATIONAL INSIGHT:

5. X MARKS THE SPOT ON THE RADIO DIAL
GLORY DAZE: A NEW GEN X
INSPIRED TV SHOW FOR
TBS
THEN AND NOW: CHRISTMAS GIFTS WE HAD AS GEN X
KIDS VS. TODAY’S KIDS’ GIFTS

6. FOR GEN Y, FAIR TRADE DIAMONDS SPARKLE
GENERATION Y:
HOBNOB WINES TARGET MILLENNIALS WITH A
POPULATION:
MULTIMEDIA BLITZ
GENERATIONAL INSIGHT:

7. YOUNG CONSUMERS BEFUDDLED BY BROWSERS,
BESOTTED WITH APPS
POKE-HAPPY, TWEETING
TEENS LEAVE OLD-SCHOOL
E-MAIL BEHIND
NEW CONTROVERSIAL BOOK’S MESSAGE TO GEN Y:
DESTROY YOUR RESUME AND NEVER GET A “REAL” JOB