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THEYOUNG
PROFESSIONAL
ONLINKEDIN
OWNERSHIP
consumerelectronics
Nearly40%
ownalaptop
37% owna
digitalcamera
35% own
amp3player
feelthatLinkedInhelpstoreachoutto
peopleforanewbusinessopportunity
73% have‘highconfidence’
inprofessional
informationreceived
viaLinkedIn
86%
TheYoungProfessionalonLinkedIn
spendsanaverageof11.4hours
ontheInternetinaweek.
Ahighly-matureduserwithinternetusage
startingmorethan4yearsback
40%ofyoungprofessionals
influence
business
decisions
Over
20%ofyoungprofessionals
readonline
reviewsof
products&
services
Over
65%ofyoungprofessionals
areearly
adoptersof
technology&
arelikely
tobuy
latestlatest
andproven
technology
Over
WhyLinkedIn?
74% of
professionals
clearlyassociate
LinkedInwiththeir
professional
identity
71%‘Followcompany’
onLinkedInto
knowmoreabout
theorganization
30%arelookingtostayup-to-date
withdiscussionsrelevant
totheirjob
Source:eTech&IMRBInternational,LinkedInIndiaInternalSurvey

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Infographic young earning_professionals_india