This document outlines 5 goals that an organization can achieve through using advocacy marketing: 1) Improve their employer brand and drive employee engagement, 2) Increase lead generation, 3) Create more agile product development, 4) Grow revenue streams, and 5) Harness the power of employees, customers, and partners to transform them into trusted brand advocates. It encourages the reader to contact SOCXO to learn how to set up an advocacy marketing program.

1. TO CONSIDER IN USING
ADVOCACY MARKETING
FOR YOUR ORGANIZATION
5 GOALS
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2. ADVOCACY MARKETING HARNESSES THE
POWER OF YOUR EMPLOYEES, CUSTOMERS
AND PARTNERS TO TRANSFORM THEM INTO
TRUSTED BRAND ADVOCATES.
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3. IMPROVE EMPLOYER BRAND
DRIVE EMPLOYEE ENGAGEMENT
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1
2

4. INCREASE LEAD GENERATION
CREATE AGILE PRODUCT DEVELOPMENT
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3
4

5. GROW REVENUE STREAMS
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5

6. www.socxo.com
Reach out to SOCXO team to learn how you can achieve the real benefits of running
an advocacy marketing program for your business.
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