Career Hacks for all, factoids on Women and Girls in tech

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We start out equal…
but something changes
K-12
ABILITY INTEREST

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2015 Developer Survey
Women who code are nearly
< 2YRS
Twice as Likely to have
Programming Experience
This means:
• More women joining the industry
.. but we need to KEEP them in the Industry
http://stackoverflow.com/research/developer-survey-2015#profile-women

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Sources:
http://www.esa.doc.gov/sites/default/files/womeninstemagaptoinnovation8311.pdf
© Patrick Truby, watermelon (located at https://www.flickr.com/photos/patruby/7681219276/) licensed under the
Creative Commons license at https://creativecommons.org/licenses/by-sa/2.0/
Women represent half of the workforce
but only a quarter of STEM and IT careers
© Evan Amos, Two navel oranges, one whole and the other split in half. (located at
http://commons.wikimedia.org/wiki/File:Orange-Whole-%26-Split.jpg) licensed under the Creative
Commons license at http://creativecommons.org/licenses/by-sa/3.0/deed.en

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Mind the Gap: Women Entrepreneurs
http://www.illuminate.com/perspectives/

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Here’s what happens when women are in
positions of leadership
http://www.illuminate.com/perspectives/

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Old School
New School
Career Hacks
Knowledge is power
Act like an open API
Social is for kids
Be intentional about social influence
It’s just about business
To win the hard sale, show soft side
Wing it
Homework is not a MOOC point
Transactional relationships
Lifelong relationships - breakaway play

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Hack 1:
Act like an open API
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Here’s why companies share their API’s

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The Tweet that got the meeting…
Image source: http://www.freeimages.co.uk/index.htm
Share your Expertise
Even if at 2AM!

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Mentors
Image source: guff.com
Share on GitHub

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Image source: http://www.freeimages.co.uk/index.htm
We need more people sharing their knowledge
Girls & women who have a role model and
mentors stay longer in STEM careers

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Act like an Open API
Create a differentiated POV
Write a weekly blog
Teach
Be an Example, Role Model, Mentor

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Hack 2:
Be intentional about your social
media influence

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New markets are no longer limited to
geographies

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The Tweet that got the meeting…
Image source: http://www.freeimages.co.uk/index.htm

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Business Pattern: Knowledge Sharing
Crowdsourcing events, innovations, & more
Social Personality through AnalyticsKnow your Social Personality
Don’t necessarily
think it’s important to
stick to tradition or
conformity. A rebel!
Very open: to
experiencing new
things and a love of
novel things
An idealist: a very picky perfectionist who wants
things to be done just right
Very friendly: high
agreeableness
Values cooperation,
harmony, and
others and their
opinions
https://watson-pi-demo.mybluemix.net/

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Be involved in your local community

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Social influence checklist:
Be ACTIVE – in the right places
Be Consistent! Create a social media calendar
Know your score

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Hack 3:
To win the hard sale, show your
soft side

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Source: http://www.foxbusiness.com/personal-finance/2014/07/15/how-to-stay-positive-with-your-job-search/
Your next job isn’t going to come from a
resume drop
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A shoebox of quotes…

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Men as Allies
Take the Harvard test - https://implicit.harvard.edu/implicit
• We embrace them in our personal lives
engage them in your professional
• Men bring a different but important
point of view
• Educate

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Soft side checklist:
Drive curriculum/skills to be
Collaborative
Show personal interest and act on it
without expecting return
Write your story

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Hack 4:
Homework is not a MOOC point

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Source: IBM Smarter Workforce Institute Career Progression Survey 2014
2014 IBM Smarter Workforce study: “Meaty
Assignments” is #1 way to rise in the ranks
Politic
s
7%
Personal
Attributes
17%
Other
Attributes
17%
Peer
Collaboratio
n
17%
Meaty
Assignment;
skills
42%

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The Missing 33%

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Bakery to a Coder to Changing the World

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Homework checklist:
Skills assessment- plan for new skills
Preparation is required -- Rehearse!
Set Stretch Goals

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Hack 5:
Lifelong relationships are the
breakaway play
313131

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Sitting in the front row grew a lifelong
relationship

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At 16, I need a mentor and networking

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Dads of Daughters
2xas likely to
stay in school
score HIGHER in
STEM Subjects
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MEDIA IS LIFELONG
LOBBY FOR MORE TV FOR WOMEN IN TECHNOLOGY
VS

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Network, network and network
Create a “career advisory team.”
Be present and engage
Relationship checklist:
3636

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IBM at Cloud Expo
Join the Bluemix ½ day session Visit the IBM Booths
3:40 – 5:45pm today
Booth 303
Booth 309
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“Geek Girls are Chic”
Download your
copy today!
https://www.ibm.com/developerworks
/community/blogs/industry-solution-
partners/resource/5250_B-GeekGirls-
R-Chic-Ebook.pdf?lang=en