Elite SEM is one of the fastest growing Search Engine Marketing agencies in their field. They join us in the webinar to illustrate how using Work.com helps them provide strategic plans to generate qualified leads at cost-effective rates. Align people around shared goals Onboard new employees quickly Recognize outstanding performance with real rewards from Amazon.com Help managers coach and manage efficiently with 1:1 feedback

1. Improve People Performance with
Salesforce Work.com
Zach Morrison
Vice President
Elite SEM
@eliteSEM

2. Today’s Speakers
Milt Mednick
Work.com Specialist
Salesforce Work.com
@workdotcom
Zach Morrison
Vice President
Elite SEM
@eliteSEM
Today’s Speakers

3. Safe Harbor
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This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such
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the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact
could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues,
or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief,
any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our
services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new
functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in
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any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we
operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth,
new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and
utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of
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forward-looking statements.

4. Our Agenda Today
Salesforce Work.com Overview
Elite SEM Social Performance Case Study
Salesforce Work.com Demo
Q & A

5. Boost Performance with
Salesforce Work.com
Milt Mednick
Work.com Specialist, salesforce.com

6. The World of Work Has Changed
People want
more recognition at work.
Cornerstone OnDemand study
66%
People hate traditional
performance reviews.
Bersin Associate Research
75%
60%
70%
People want to
hear from their managers daily.
Robert Half International & Yahoo Hotjobs Survey
People want to
feel more aligned at work
Roffey Park

7. The Management Challenge
People leave due to poor
relationship with their
manager.
Objective Management Group Inc.
70%
15%
Of managers spend enough
time coaching
Objective Management Group Inc.
10%
Of managers spend enough
time motivating
Objective Management Group Inc.
5%
Of managers spend enough
time driving accountability
Objective Management Group Inc.

8. +
World’s First Social Performance
Management Solution
The Solution
Social
Goals Coaching Rewards CalibrationThanks
Performanc
e
Summaries

9. Boosting Employee Performance
+34%
Increase in
Employee Skill
Development
+39%
Decrease in Time
to Complete
Performance
ReviewsIncrease in
Coaching
+38%
Decrease in New
Employee On-
Boarding TIme
+35%
+45%
Increase in Goal
Setting
+45%
Increase in
Recognizing
Achievements & Sharing
Key Wins
+46%
Increase in
Real-Time Feedback
Given
+46%
Increase in
Ability to Identify
Top Talent
Average Percentage Improvements Reported by Customers
Source: Salesforce.com Customer Relationship Survey conducted March 2013, by an independent third-party, Confirmit
Inc., on 5,200+ customers randomly selected. Response sizes per question vary.

10. Improve People Performance with
Salesforce Work.com
Zach Morrison
Vice President, Elite SEM

11. Elite SEM Accelerates Performance with Work.com
One of the Fastest Growing Search Engine Marketing Agencies in the Country
Employee and Client Base Grew 300% from 2012 to 2013
No Employee Turnover Since Inception in 2004
Manages Over $100 Million in Google Adwords
Challenge: Preserve and promote unique culture as company continues to grow

12. “No Micromanagement Policy” at Elite SEM

13. Create clear milestones allow
employees to set goals for:
1. External Facing Client Goals
2. Internal Facing Project Goals
3. Collaborative Goals
4. Personal Development Goals
5. Onboarding and Training Goals
Unconventional Management Hierarchy
Social Goals Enable Better Alignment and Visibility
30%
Reduction in Meetings

14. Synchronized coaching notes drives better
workplace efficiency
Employees are empowered to request
feedback when they need it
Comprehensive feedback from managers,
peers, and customers
Shared coaching notes streamlines
1:1’s and drives better results
Millennial Performance Management Philosophy
Continuous Coaching Delivers Outstanding Results
Eliminated
Post Meeting Follow-Up Actions

15. Meaningful Peer to Peer Recognition
Rainmaker Reward Program Recognizes Winning Behaviors
Motivate teams and reinforce company
culture and values
Better visibility and exposure across
multiple offices
Creates democratic recognition process
#recognize badge promotes peer
to peer recognition with tangible
rewards from Amazon
100+
#recognize badges distributed
within first 30 days
10

16. Work.com Demonstration