About the courses and webinars I run. Presented at Society of Authors.

1. Delivering online courses
Russell Stannard
TeacherTrainingVideos.Com

2. Presentation
My model
The courses
The technology

3. The website
Website
YouTube
LinkedIn
FacebookTwitter
Instagra
m

4. An income
Online
courses
Advertising
Google
Consultancy
Private
lessons
Presentations/
Workshops
Webinars

5. Website to sign up
Find out
about me
Sign up to
my
newsletter
Offer range
of courses

7. Why are they interested in my
work?
• Website offers step by step videos to help
teachers introduce technology into their
teaching.
• Website is my marketing machine.
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Image=https://pixabay.com/en/digital-marketing-internet-marketing-1792474/

8. What I have learnt?
• Newsletter is key.
• Engage with those on the newsletter
( questionnaire).
• Reply to as much as possible ( problem).
• A good emailing system can help you
massively.

9. Jab Jab Punch
• Gary Vaynerchuk
Image= https://en.wikipedia.org/wiki/Gary_Vaynerchuk

10. Emailing Tool-Auto Jab

11. Jab Jab punch
• My emailing system jabs
Punches
Software
Webinars
Courses
Collaborations

12. The Punches
Theme
Content
related to
that theme
Webinar

13. Webinars
• Market through my email
• Adobe Connect system-reliable
• Talk+ Recording
• Price around $15-$30
• 7.00 pm UK time ( Not Monday)
• Many people just buy the recording
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•

14. Webinars
• Need reliable system (Adobe/Zoom)
• Need to deliver variety ( video/ screen share/
chat/ webcam/polls)
• Don’t allow audio ( smooth)
• Variety is the key

15. Courses
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•
•
Courses
Own
Other
organisations

16. What you need to think about?
• What platform are you going to use?
• How is the course structured?
• How are you going to deal with
questions/problems?
• How are you doing to deal with feedback?
• What about certification?
•

17. Platform
• Currently using Moodle/ Edmodo.
• Possibly an issue with Edmodo.
• Lots of options
Canvas
Schoolology
Many systems like Udemy ( revenue share)

18. Content
• Predominately through screen capture.
• Interviews
• Links
• Readings
• Audio
• Interaction

19. Key to my courses
• Opening webinar ( get everyone set up)
• Super clear navigation ( wide use of video)
• Nothing but the essential
• Easy path to message me
• Closing webinar
• Detailed feedback

20. Examples
• Content-Only what they need.
• Using screen capture to provide detailed guides.
• Teacher presence.
•

21. Technology
Email
• Constant
contact
• Mail Chimp
Screen capture
• SnagIt/Camtasi
a
• Screen cast-o-
matic
Virtual classroom
• Adobe Connect
• Zoom
Platform
• Edmodo
• Moodle
• Schoolology

22. Equipment
• Good webcam
• Good microphone
• Good computer
https://www.walmart.com/ip/Blue-Microphones-Yeti-USB-Desktop-Microphone/15048443

23. References

24. Russell Stannard
• Grab a card
• russell@teachertrainingvideos.com
• Russellstannard@gmail.com
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