Rongfei Geng

Hattiesburg, MS United States

Instructor of Record

Photography / Arts

Branding, Identity Development & Visual System Design: designing visual identity systems for web- and mobile-based applications, organizations, social events, space and environment, etc.; Interface Design: interaction and visual design on communicating digital applications’ concept, functions, identity and optimized user experiences and emotional interactions; Design research: using ethnography to qualitatively seek and define design problems, develop empathy, and build prototypes for design solutions; Visual narratives: story-telling through meaning and designed form, such as illustration and expressive typography, in both traditional media (e.g. hand-crafted books) and new media (...