Create a content marketing idea dashboard to track good ideas before they're lost. Learn an easy way to capture, track, and learn from good ideas so you can use them in your content marketing. Learn the 7 essentials of a successful idea dashboard. Discover the 3 most important types of content marketing idea maps and where to learn more c.

1. ideaTracking
Using
mind maps
to create an
idea dashboard
for successful
content marketing
By Roger C. Parker, Published and Profitable (dot) com

2. Ideas are all around us
…but, where • I remember reading
it (where, when?)
are they when
you need them? • I wrote it down
(somewhere)
• I downloaded it (but,
where?)
• I tweeted it (but,
when?) and shared it
(with whom?)
By Roger C. Parker, Published and Profitable (dot) com

3. Good ideas get lost…
Conventional • Too much work, too
much time
solutions just
don’t work! • Quantities become
overwhelming
• Spreadsheets • Hard to categorize
• Notebooks
• Hard to analyze and
• Screen shots apply ideas
• Evernote, Dropbox
• Hard to quickly
locate when needed
By Roger C. Parker, Published and Profitable (dot) com

4. Most important…
…there’s a big • You can catalog lots
of ideas, but
gap between quantity isn’t the
cataloging and point!
applying ideas. • Success involves
learning from the
best ideas…
• …and putting them
to work in your
content marketing
By Roger C. Parker, Published and Profitable (dot) com

5. Keys to an ideal solution
7 ideaTracking 1. Easy
must-have 2. Emphasis on
characteristics learning and action
3. Customizable
4. Visual
5. Searchable
6. Always available
7. Flexible
By Roger C. Parker, Published and Profitable (dot) com

6. Why mind mapping?
1. Multiple views
Collapsed Expanded
By Roger C. Parker, Published and Profitable (dot) com

7. Why mind mapping?
2. Information rich
High density
information
using notes &
links
By Roger C. Parker, Published and Profitable (dot) com

8. Why mind mapping?
3. Visual
Add photos and
icons to aid
recall and show
category,
priority,
progress, and
dates.
By Roger C. Parker, Published and Profitable (dot) com

9. Why mind mapping?
4. Searchable
Filters allow you to
display only what
what you need.
By Roger C. Parker, Published and Profitable (dot) com

10. Why mind mapping?
3. Exportable
Export your
work to edit,
format, and
share.
By Roger C. Parker, Published and Profitable (dot) com

11. ideaTracking intensive
New 3-hour • Ideas, tips, & templates
webinar shows you • 3 one-hour sessions
how to set up your • October 3, 10, & 17
own, personalized • 8:00 to 9:00 PM Eastern
ideaTracking • Handouts and 3 mind
program map templates
• Intro priced, $147
Register today: http://tinyurl.com/ideadash
By Roger C. Parker, Published and Profitable (dot) com

12. What will you learn?
Key webinar benefits
1. Getting started ideaTracking.
2. Choosing the right software.
3. 3 ideaTracking examples & templates.
4. Analyzing the best ideas each day.
5. Tips for turning ideas into books & content.
6. Best practices for avoiding clutter.
7. Cultivating the ideaTracking habit.
By Roger C. Parker, Published and Profitable (dot) com

13. Who should attend, & why?
Learn from top key influencers,
Content marketers identify, track, and develop best
ideas
Follow trends, discover new book
Authors, writers ideas, learn from your competition
Create a system to identify, track,
Business owners, self-
prioritize, and apply best
employed professionals marketing and management ideas
Track trends, help your staff
Inbound marketing
develop needed skills, bring new
agencies & departments staff up to speed
By Roger C. Parker, Published and Profitable (dot) com

14. Session 1: Getting started
Wednesday, • What to look for
when choosing mind
October 3, 2012 mapping software
8:00 PM Eastern
• 3 key examples and
templates
• Evaluating present
and future needs
• Mind mapping best
Register here: practices
http://tinyurl.com/ideadash
By Roger C. Parker, Published and Profitable (dot) com

15. Session 2: Your 1st dashboard
Wednesday, • Identifying your
tracking needs
October 10,
8:00 PM Eastern • Locating the right
experts
• Finding the time
• Creating your own
“idea shorthand”
Register now:
• Evaluating your
http://tinyurl.com/ideadash progress
By Roger C. Parker, Published and Profitable (dot) com

16. Session 3: Best practices
Wednesday, • Mind mapping
efficiency tips
October 17,
8:00 PM Eastern • Advanced searching
and filtering
• Integrating your
tracking and your
editorial calendar
Registration
http://tinyurl.com/ideadash
By Roger C. Parker, Published and Profitable (dot) com

17. Bonuses include…
Downloadable • profileTracker map
examples, • contentTracker map
templates, • titleTracker map
checklists, and • Goal planning worksheet
worksheets • Mind mapping checklist
• Keyboard shortcuts
reference sheet
Registration: • Best-practices links &
http://tinyurl.com/ideadash references
By Roger C. Parker, Published and Profitable (dot) com

18. About Roger C. Parker
• Website & writing tips blog
http://www.publishedandprofitable.com/
• Content Marketing Institute
http://tinyurl.com/RCPcontent
• Mindjet User Profile
http://tinyurl.com/RCPmindmap
• Personal Branding Blog articles
http://tinyurl.com/RCPbranding
How to writing coach
and content marketing • Published books
consultant who has http://tinyurl.com/RCPbooks
written 40 books
By Roger C. Parker, Published and Profitable (dot) com

19. Registration and questions
• Register and guarantee your space
http://tinyurl.com/ideadash
• Ask a question using my online form
http://tinyurl.com/RogerQuestions
• Email
Roger@PublishedandProfitable.com
By Roger C. Parker, Published and Profitable (dot) com