1. VISION
2050 CO2
long term
perspective
-
d nal
-
d nal
ize ter
More than
ize ter
in
intergenerational new business
in
6 billion solidarity models
People are fairly live in Prices reflect real
The successful
healthy and costs, both social
cities and ecological, and companies are those that
public health reward systems through their core
systems are recognize businesses help society
manage the world's
robust Living within the
sustainable behavior
major challenges
capacities of
ecosystems
Success has been
The global
People redefined – nationally
and personally – as
living well within one Framework conditions Economy
planet and has for business – local, A creative society
population has become a universal national, and global – manages the conflicting
begun to stabilize Most people can meet their cultural norm stimulate equity of People, companies and challenges of creating
9 billion
basic human needs, including opportunity for governments are forward-
at around entrepreneurship and sufficient jobs while
the need for dignified lives and inclusion looking, problem-solving, improving labor
9 billion meaningful roles in their and experimental – productivity
communities. Living well understanding that
within the realities of Nature security is achieved
people live
has become a universal
through change in a fast-
One World – cultural norm
changing world
People and
Planet
well, and
Civil Society
Security =
adapting and
changing rapidly in The concept of work
has changed. It now
a fast-changing includes the possibilities
Universal education of world. of part-time, flexitime,
within the
both men and women
through the secondary Government Markets teleworking, co-working,
and years off. People
level enable diverse move easily to where
cultures to be aware of Systemic approaches jobs exist
the realities of the People, companies & are used to manage
planet governments are systems – such as urban
limits of
forward-looking, needs for transport,
problem solving, energy and
resilient &
experimental communications
the planet
We Are Us
Governance Energy and Energy and
resources are used
Governance is
transparent, fair, and
Resources more efficiently, and
harmful emissions
inclusive, enabling have been
and guiding markets Governance systems skillfully Energy and resource
practice subsidiarity through significantly
by clarifying limits use have been reduced
and establishing pooling sovereignty, cooperating
effectively to manage global transformed to meet
frameworks the requirements of
systems and issues: markets,
disease, climate, water, planetary
fisheries, conflicts replenishment and
and commons civilization's
requirements
Much governance Ou s!
rig
r
ht
Nations encourage local
resilience, connecting
neighborhoods to
international organizations,
to manage adaptation to
climate change and
access to water and
Ecosystems
Economic growth has been
4-6x
Circular, closed loop designs
drive industry. The efficiency
happens at city and sanitation of materials use, including
regional levels and decoupled from ecosystem
the management of waste
is efficiently destruction and material and pollution, is many times
Supporting CO2
connected to the consumption, and re-coupled Regulating greater than at the turn of
There are conflicts, to sustainable economic Emissions
wider world Provisioning Cultural the century
disasters, shocks, crime development and meeting Global greenhouse gas
and terrorism, but needs Services emissions have been
resilient societies can stabilized and may be on
withstand shocks and the way down as energy
quickly recover systems are starting to
Oceans no longer Ecosystems head toward net zero
treated as waste degradation has been carbon
dumps but are reversed and ecosystem
services are maintained
cultivated and and enhanced;
managed as biodiversity has been
significant conserved and is
ecosystems prospering
World Business Council for
Improvements to
water, energy and Sustainable Development
agriculture help
humanity remain
within the carrying
capacity of one MacroVU® Analytics
Robert E. Horn
planet Stanford University hornbob@earthlink.net
415-775-7377
Copyright 2010 World Business Council for
Sustainable Development and R. E. Horn