SlideShare ist ein Scribd-Unternehmen logo

Site Definition Architecture Basics

•Als PPT, PDF herunterladen•
•
Robin Good
Robin Good

Basic foundations about web site definition and architecture strategy

BildungNews & Politik
1 von 17
Focus on: Site Definition and Architecture Live Event with Robin Good starts at 1pm ET – Thu Oct. 1st
Hey Robin, why are site definition and architecture so important?
Because the Internet is like a huge library information system...
...and if you DON’T build your information system in a standard format well... It may be going to look GOOD, but not many are going to use it.
1) The definition of your site determines how effectively Google and human beings will be able to understand what you are all about
2) The architecture of your site determines how effectively Google and human beings will be able to discover what you have in store for them
This is why defining correctly your site and its architecture are so vitally important
Hey Robin, but I need a simple site with a few categories and articles...... What else do I need to do?
Find out what your audience wants and build a site that has those traits. A.
Think well about your: Site name about your Site domain and about the name of the content Categories and areas you will have on your web site B.
Think what type of content, functions and services the site should provide C.
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What kind of CONTENT and FUNCTIONS best serve your audience interests? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],Organize it
[object Object],Start Simple
How do I know if I am doing things right?
[object Object],[object Object],[object Object],You know if you are moving right when
 

Empfohlen

Time to Improve Your Rotary Website
Time to Improve Your Rotary WebsiteTime to Improve Your Rotary Website
Time to Improve Your Rotary WebsitePhil Sexton
 
Improve Your Personal SEO
Improve Your Personal SEOImprove Your Personal SEO
Improve Your Personal SEOLiz Borod Wright
 
Facebook for Business
Facebook for BusinessFacebook for Business
Facebook for BusinessKelly Pavlovic
 
"Vivere multicanale: storie di nuova quotidianità" - Cristina Papini, Nielsen
"Vivere multicanale: storie di nuova quotidianità" - Cristina Papini, Nielsen"Vivere multicanale: storie di nuova quotidianità" - Cristina Papini, Nielsen
"Vivere multicanale: storie di nuova quotidianità" - Cristina Papini, NielsenOsservatorio Multicanalità
 
The Bioteaming Manifesto
The Bioteaming ManifestoThe Bioteaming Manifesto
The Bioteaming ManifestoRobin Good
 
Digital Viagra - Creare Engagement con i Social Media
Digital Viagra - Creare Engagement con i Social MediaDigital Viagra - Creare Engagement con i Social Media
Digital Viagra - Creare Engagement con i Social MediaGiulio Gaudiano
 
Capire Web e Social Network
Capire Web e Social NetworkCapire Web e Social Network
Capire Web e Social NetworkGiulio Gaudiano
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketingbsdlover
 

Empfohlen

Time to Improve Your Rotary Website
Time to Improve Your Rotary WebsiteTime to Improve Your Rotary Website
Time to Improve Your Rotary WebsitePhil Sexton
 
Improve Your Personal SEO
Improve Your Personal SEOImprove Your Personal SEO
Improve Your Personal SEOLiz Borod Wright
 
Facebook for Business
Facebook for BusinessFacebook for Business
Facebook for BusinessKelly Pavlovic
 
"Vivere multicanale: storie di nuova quotidianità" - Cristina Papini, Nielsen
"Vivere multicanale: storie di nuova quotidianità" - Cristina Papini, Nielsen"Vivere multicanale: storie di nuova quotidianità" - Cristina Papini, Nielsen
"Vivere multicanale: storie di nuova quotidianità" - Cristina Papini, NielsenOsservatorio Multicanalità
 
The Bioteaming Manifesto
The Bioteaming ManifestoThe Bioteaming Manifesto
The Bioteaming ManifestoRobin Good
 
Digital Viagra - Creare Engagement con i Social Media
Digital Viagra - Creare Engagement con i Social MediaDigital Viagra - Creare Engagement con i Social Media
Digital Viagra - Creare Engagement con i Social MediaGiulio Gaudiano
 
Capire Web e Social Network
Capire Web e Social NetworkCapire Web e Social Network
Capire Web e Social NetworkGiulio Gaudiano
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketingbsdlover
 
Content Curation Revolution: Critical Factors and Key Emerging Trends
Content Curation Revolution: Critical Factors and Key Emerging TrendsContent Curation Revolution: Critical Factors and Key Emerging Trends
Content Curation Revolution: Critical Factors and Key Emerging TrendsRobin Good
 
How To Create Value
How To Create ValueHow To Create Value
How To Create ValueRobin Good
 
Member-Get-Member Promo
Member-Get-Member PromoMember-Get-Member Promo
Member-Get-Member PromoSSS Philippines
 
More Mind Reach
More Mind ReachMore Mind Reach
More Mind ReachRobin Good
 
Jeet Design Do - English - How To Design That Intercepts
Jeet Design Do - English - How To Design That InterceptsJeet Design Do - English - How To Design That Intercepts
Jeet Design Do - English - How To Design That InterceptsRobin Good
 
[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario
[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario
[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicariobytekmarketing
 
Introduzione alla SEO
Introduzione alla SEOIntroduzione alla SEO
Introduzione alla SEOMichele Chietera
 
Web Writing: Workshop di Scrittura Web ed Editoria Online
Web Writing: Workshop di Scrittura Web ed Editoria OnlineWeb Writing: Workshop di Scrittura Web ed Editoria Online
Web Writing: Workshop di Scrittura Web ed Editoria OnlineGiulio Gaudiano
 
Content Curation Tools - International Journalism Festival 2015
Content Curation Tools - International Journalism Festival 2015Content Curation Tools - International Journalism Festival 2015
Content Curation Tools - International Journalism Festival 2015Robin Good
 
Come e Perché Creare il Tuo Personal Brand
Come e Perché Creare il Tuo Personal BrandCome e Perché Creare il Tuo Personal Brand
Come e Perché Creare il Tuo Personal BrandRobin Good
 
INTRODUZIONE ALLA SEO - Corso WEBAGEL
INTRODUZIONE ALLA SEO - Corso WEBAGELINTRODUZIONE ALLA SEO - Corso WEBAGEL
INTRODUZIONE ALLA SEO - Corso WEBAGELGiulia Bezzi
 
Social Media e Facebook Marketing - Corso di Web Marketing Operativo
Social Media e Facebook Marketing - Corso di Web Marketing OperativoSocial Media e Facebook Marketing - Corso di Web Marketing Operativo
Social Media e Facebook Marketing - Corso di Web Marketing OperativoGiulio Gaudiano
 
Affiliazioni: Cosa Sono e a che Cosa Servono
Affiliazioni: Cosa Sono e a che Cosa ServonoAffiliazioni: Cosa Sono e a che Cosa Servono
Affiliazioni: Cosa Sono e a che Cosa ServonoRobin Good
 
Event Positioning Niche 20090921a
Event Positioning Niche 20090921aEvent Positioning Niche 20090921a
Event Positioning Niche 20090921aRobin Good
 
Video is King: 10 Strategie per Fare Business con i Video
Video is King: 10 Strategie per Fare Business con i VideoVideo is King: 10 Strategie per Fare Business con i Video
Video is King: 10 Strategie per Fare Business con i VideoGiulio Gaudiano
 
Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...
Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...
Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...Jacopo Pasquini
 
The Beginner's Guide to Blog Optimization & Content Promotion
The Beginner's Guide to Blog Optimization & Content PromotionThe Beginner's Guide to Blog Optimization & Content Promotion
The Beginner's Guide to Blog Optimization & Content PromotionRyan Stewart
 
6 figure blogging 1
6 figure blogging 16 figure blogging 1
6 figure blogging 1wanaylainpa
 
Search, Social & Online Reputation Management for Professional Service Providers
Search, Social & Online Reputation Management for Professional Service ProvidersSearch, Social & Online Reputation Management for Professional Service Providers
Search, Social & Online Reputation Management for Professional Service ProvidersPhil Buckley
 
Top10 Usability Guidelines for Bloggers
Top10 Usability Guidelines for BloggersTop10 Usability Guidelines for Bloggers
Top10 Usability Guidelines for BloggersBrian Sullivan
 
Social media for AITP
Social media for AITPSocial media for AITP
Social media for AITPTina Arnoldi, MA, LPC
 
Im digg tactics
Im digg tacticsIm digg tactics
Im digg tacticsRebecca Bagby
 

Weitere ähnliche Inhalte

Andere mochten auch

Content Curation Revolution: Critical Factors and Key Emerging Trends
Content Curation Revolution: Critical Factors and Key Emerging TrendsContent Curation Revolution: Critical Factors and Key Emerging Trends
Content Curation Revolution: Critical Factors and Key Emerging TrendsRobin Good
 
How To Create Value
How To Create ValueHow To Create Value
How To Create ValueRobin Good
 
More Mind Reach
More Mind ReachMore Mind Reach
More Mind ReachRobin Good
 
Jeet Design Do - English - How To Design That Intercepts
Jeet Design Do - English - How To Design That InterceptsJeet Design Do - English - How To Design That Intercepts
Jeet Design Do - English - How To Design That InterceptsRobin Good
 
[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario
[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario
[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicariobytekmarketing
 
Web Writing: Workshop di Scrittura Web ed Editoria Online
Web Writing: Workshop di Scrittura Web ed Editoria OnlineWeb Writing: Workshop di Scrittura Web ed Editoria Online
Web Writing: Workshop di Scrittura Web ed Editoria OnlineGiulio Gaudiano
 
Content Curation Tools - International Journalism Festival 2015
Content Curation Tools - International Journalism Festival 2015Content Curation Tools - International Journalism Festival 2015
Content Curation Tools - International Journalism Festival 2015Robin Good
 
Come e Perché Creare il Tuo Personal Brand
Come e Perché Creare il Tuo Personal BrandCome e Perché Creare il Tuo Personal Brand
Come e Perché Creare il Tuo Personal BrandRobin Good
 
INTRODUZIONE ALLA SEO - Corso WEBAGEL
INTRODUZIONE ALLA SEO - Corso WEBAGELINTRODUZIONE ALLA SEO - Corso WEBAGEL
INTRODUZIONE ALLA SEO - Corso WEBAGELGiulia Bezzi
 
Social Media e Facebook Marketing - Corso di Web Marketing Operativo
Social Media e Facebook Marketing - Corso di Web Marketing OperativoSocial Media e Facebook Marketing - Corso di Web Marketing Operativo
Social Media e Facebook Marketing - Corso di Web Marketing OperativoGiulio Gaudiano
 
Affiliazioni: Cosa Sono e a che Cosa Servono
Affiliazioni: Cosa Sono e a che Cosa ServonoAffiliazioni: Cosa Sono e a che Cosa Servono
Affiliazioni: Cosa Sono e a che Cosa ServonoRobin Good
 
Event Positioning Niche 20090921a
Event Positioning Niche 20090921aEvent Positioning Niche 20090921a
Event Positioning Niche 20090921aRobin Good
 
Video is King: 10 Strategie per Fare Business con i Video
Video is King: 10 Strategie per Fare Business con i VideoVideo is King: 10 Strategie per Fare Business con i Video
Video is King: 10 Strategie per Fare Business con i VideoGiulio Gaudiano
 
Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...
Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...
Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...Jacopo Pasquini
 

Andere mochten auch (16)

Content Curation Revolution: Critical Factors and Key Emerging Trends
Content Curation Revolution: Critical Factors and Key Emerging TrendsContent Curation Revolution: Critical Factors and Key Emerging Trends
Content Curation Revolution: Critical Factors and Key Emerging Trends
 
How To Create Value
How To Create ValueHow To Create Value
How To Create Value
 
Member-Get-Member Promo
Member-Get-Member PromoMember-Get-Member Promo
Member-Get-Member Promo
 
More Mind Reach
More Mind ReachMore Mind Reach
More Mind Reach
 
Jeet Design Do - English - How To Design That Intercepts
Jeet Design Do - English - How To Design That InterceptsJeet Design Do - English - How To Design That Intercepts
Jeet Design Do - English - How To Design That Intercepts
 
[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario
[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario
[Web Starter 2016] Keyword Research e Keyword Analysis - Paolo Dello Vicario
 
Introduzione alla SEO
Introduzione alla SEOIntroduzione alla SEO
Introduzione alla SEO
 
Web Writing: Workshop di Scrittura Web ed Editoria Online
Web Writing: Workshop di Scrittura Web ed Editoria OnlineWeb Writing: Workshop di Scrittura Web ed Editoria Online
Web Writing: Workshop di Scrittura Web ed Editoria Online
 
Content Curation Tools - International Journalism Festival 2015
Content Curation Tools - International Journalism Festival 2015Content Curation Tools - International Journalism Festival 2015
Content Curation Tools - International Journalism Festival 2015
 
Come e Perché Creare il Tuo Personal Brand
Come e Perché Creare il Tuo Personal BrandCome e Perché Creare il Tuo Personal Brand
Come e Perché Creare il Tuo Personal Brand
 
INTRODUZIONE ALLA SEO - Corso WEBAGEL
INTRODUZIONE ALLA SEO - Corso WEBAGELINTRODUZIONE ALLA SEO - Corso WEBAGEL
INTRODUZIONE ALLA SEO - Corso WEBAGEL
 
Social Media e Facebook Marketing - Corso di Web Marketing Operativo
Social Media e Facebook Marketing - Corso di Web Marketing OperativoSocial Media e Facebook Marketing - Corso di Web Marketing Operativo
Social Media e Facebook Marketing - Corso di Web Marketing Operativo
 
Affiliazioni: Cosa Sono e a che Cosa Servono
Affiliazioni: Cosa Sono e a che Cosa ServonoAffiliazioni: Cosa Sono e a che Cosa Servono
Affiliazioni: Cosa Sono e a che Cosa Servono
 
Event Positioning Niche 20090921a
Event Positioning Niche 20090921aEvent Positioning Niche 20090921a
Event Positioning Niche 20090921a
 
Video is King: 10 Strategie per Fare Business con i Video
Video is King: 10 Strategie per Fare Business con i VideoVideo is King: 10 Strategie per Fare Business con i Video
Video is King: 10 Strategie per Fare Business con i Video
 
Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...
Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...
Le 22 regole del facebook marketing. Come aumentare gli iscritti ad una pagin...
 

Ähnlich wie Site Definition Architecture Basics

The Beginner's Guide to Blog Optimization & Content Promotion
The Beginner's Guide to Blog Optimization & Content PromotionThe Beginner's Guide to Blog Optimization & Content Promotion
The Beginner's Guide to Blog Optimization & Content PromotionRyan Stewart
 
6 figure blogging 1
6 figure blogging 16 figure blogging 1
6 figure blogging 1wanaylainpa
 
Search, Social & Online Reputation Management for Professional Service Providers
Search, Social & Online Reputation Management for Professional Service ProvidersSearch, Social & Online Reputation Management for Professional Service Providers
Search, Social & Online Reputation Management for Professional Service ProvidersPhil Buckley
 
Top10 Usability Guidelines for Bloggers
Top10 Usability Guidelines for BloggersTop10 Usability Guidelines for Bloggers
Top10 Usability Guidelines for BloggersBrian Sullivan
 
Session 4 - Blogging & Website
Session 4 - Blogging & WebsiteSession 4 - Blogging & Website
Session 4 - Blogging & WebsiteNena Brodjonegoro
 
6 figure blogging 2
6 figure blogging 26 figure blogging 2
6 figure blogging 2wanaylainpa
 
Seo the soul of web design Anand Saini
Seo the soul of web design Anand SainiSeo the soul of web design Anand Saini
Seo the soul of web design Anand SainiDr,Saini Anand
 
Blogging for Congregations March 2008
Blogging for Congregations March 2008Blogging for Congregations March 2008
Blogging for Congregations March 2008Lisa Colton
 
A Tale Of Two Wikis
A Tale Of Two WikisA Tale Of Two Wikis
A Tale Of Two WikisGreenReaper
 
Working the Net, Netting the Work
Working the Net, Netting the WorkWorking the Net, Netting the Work
Working the Net, Netting the WorkThe Podcast Asylum
 
Enhancing your online profile, for councillors
Enhancing your online profile, for councillorsEnhancing your online profile, for councillors
Enhancing your online profile, for councillorsIngrid Koehler
 
Vanguard Technology - The Blog Factor: Why Starting A Blog Today Is More Impo...
Vanguard Technology - The Blog Factor: Why Starting A Blog Today Is More Impo...Vanguard Technology - The Blog Factor: Why Starting A Blog Today Is More Impo...
Vanguard Technology - The Blog Factor: Why Starting A Blog Today Is More Impo...Vanguard Technology
 
Seo context in online marketing
Seo context in online marketingSeo context in online marketing
Seo context in online marketingPrimary Position
 
Group presentation 2
Group presentation 2Group presentation 2
Group presentation 2amunoz23
 
Online language learning for LCOnline
Online language learning for LCOnlineOnline language learning for LCOnline
Online language learning for LCOnlineMel Leggatt
 

Ähnlich wie Site Definition Architecture Basics (20)

The Beginner's Guide to Blog Optimization & Content Promotion
The Beginner's Guide to Blog Optimization & Content PromotionThe Beginner's Guide to Blog Optimization & Content Promotion
The Beginner's Guide to Blog Optimization & Content Promotion
 
6 figure blogging 1
6 figure blogging 16 figure blogging 1
6 figure blogging 1
 
Search, Social & Online Reputation Management for Professional Service Providers
Search, Social & Online Reputation Management for Professional Service ProvidersSearch, Social & Online Reputation Management for Professional Service Providers
Search, Social & Online Reputation Management for Professional Service Providers
 
Top10 Usability Guidelines for Bloggers
Top10 Usability Guidelines for BloggersTop10 Usability Guidelines for Bloggers
Top10 Usability Guidelines for Bloggers
 
Social media for AITP
Social media for AITPSocial media for AITP
Social media for AITP
 
Im digg tactics
Im digg tacticsIm digg tactics
Im digg tactics
 
Session 4 - Blogging & Website
Session 4 - Blogging & WebsiteSession 4 - Blogging & Website
Session 4 - Blogging & Website
 
6 figure blogging 2
6 figure blogging 26 figure blogging 2
6 figure blogging 2
 
Seo the soul of web design Anand Saini
Seo the soul of web design Anand SainiSeo the soul of web design Anand Saini
Seo the soul of web design Anand Saini
 
Blogging for Congregations March 2008
Blogging for Congregations March 2008Blogging for Congregations March 2008
Blogging for Congregations March 2008
 
A Tale Of Two Wikis
A Tale Of Two WikisA Tale Of Two Wikis
A Tale Of Two Wikis
 
Working the Net, Netting the Work
Working the Net, Netting the WorkWorking the Net, Netting the Work
Working the Net, Netting the Work
 
Enhancing your online profile, for councillors
Enhancing your online profile, for councillorsEnhancing your online profile, for councillors
Enhancing your online profile, for councillors
 
e-PR lecture 3: blogging
e-PR lecture 3: blogginge-PR lecture 3: blogging
e-PR lecture 3: blogging
 
Vanguard Technology - The Blog Factor: Why Starting A Blog Today Is More Impo...
Vanguard Technology - The Blog Factor: Why Starting A Blog Today Is More Impo...Vanguard Technology - The Blog Factor: Why Starting A Blog Today Is More Impo...
Vanguard Technology - The Blog Factor: Why Starting A Blog Today Is More Impo...
 
Seo context in online marketing
Seo context in online marketingSeo context in online marketing
Seo context in online marketing
 
Group presentation 2
Group presentation 2Group presentation 2
Group presentation 2
 
Online language learning for LCOnline
Online language learning for LCOnlineOnline language learning for LCOnline
Online language learning for LCOnline
 
Pinterest HCI Analysis
Pinterest HCI AnalysisPinterest HCI Analysis
Pinterest HCI Analysis
 
Social media and finding a job
Social media and finding a jobSocial media and finding a job
Social media and finding a job
 

Mehr von Robin Good

Formula di Sharewood - Come Creare la tua Comunità di Fans
Formula di Sharewood - Come Creare la tua Comunità di FansFormula di Sharewood - Come Creare la tua Comunità di Fans
Formula di Sharewood - Come Creare la tua Comunità di FansRobin Good
 
The Future of Sustainable Communications - EkoDesign 2013 Istanbul
The Future of Sustainable Communications - EkoDesign 2013 IstanbulThe Future of Sustainable Communications - EkoDesign 2013 Istanbul
The Future of Sustainable Communications - EkoDesign 2013 IstanbulRobin Good
 
Oltre la Pubblicità: I Nuovi Modelli Vincenti di Business Online
Oltre la Pubblicità: I Nuovi Modelli Vincenti di Business OnlineOltre la Pubblicità: I Nuovi Modelli Vincenti di Business Online
Oltre la Pubblicità: I Nuovi Modelli Vincenti di Business OnlineRobin Good
 
Jeet Design Do - ITA
Jeet Design Do - ITAJeet Design Do - ITA
Jeet Design Do - ITARobin Good
 
Come Creare Valore
Come Creare ValoreCome Creare Valore
Come Creare ValoreRobin Good
 
What Makes The Difference
What Makes The DifferenceWhat Makes The Difference
What Makes The DifferenceRobin Good
 
How To Deliver A Memorable Online Demo
How To Deliver A Memorable Online DemoHow To Deliver A Memorable Online Demo
How To Deliver A Memorable Online DemoRobin Good
 
Mgray Ses2007 Paidlinks
Mgray Ses2007 PaidlinksMgray Ses2007 Paidlinks
Mgray Ses2007 PaidlinksRobin Good
 
Be Your Own Boss!
Be Your Own Boss!Be Your Own Boss!
Be Your Own Boss!Robin Good
 
Diventa Boss Di Te Stesso
Diventa Boss Di Te StessoDiventa Boss Di Te Stesso
Diventa Boss Di Te StessoRobin Good
 
State of the Blogosphere - Q3 2006
State of the Blogosphere - Q3 2006State of the Blogosphere - Q3 2006
State of the Blogosphere - Q3 2006Robin Good
 

Mehr von Robin Good (11)

Formula di Sharewood - Come Creare la tua Comunità di Fans
Formula di Sharewood - Come Creare la tua Comunità di FansFormula di Sharewood - Come Creare la tua Comunità di Fans
Formula di Sharewood - Come Creare la tua Comunità di Fans
 
The Future of Sustainable Communications - EkoDesign 2013 Istanbul
The Future of Sustainable Communications - EkoDesign 2013 IstanbulThe Future of Sustainable Communications - EkoDesign 2013 Istanbul
The Future of Sustainable Communications - EkoDesign 2013 Istanbul
 
Oltre la Pubblicità: I Nuovi Modelli Vincenti di Business Online
Oltre la Pubblicità: I Nuovi Modelli Vincenti di Business OnlineOltre la Pubblicità: I Nuovi Modelli Vincenti di Business Online
Oltre la Pubblicità: I Nuovi Modelli Vincenti di Business Online
 
Jeet Design Do - ITA
Jeet Design Do - ITAJeet Design Do - ITA
Jeet Design Do - ITA
 
Come Creare Valore
Come Creare ValoreCome Creare Valore
Come Creare Valore
 
What Makes The Difference
What Makes The DifferenceWhat Makes The Difference
What Makes The Difference
 
How To Deliver A Memorable Online Demo
How To Deliver A Memorable Online DemoHow To Deliver A Memorable Online Demo
How To Deliver A Memorable Online Demo
 
Mgray Ses2007 Paidlinks
Mgray Ses2007 PaidlinksMgray Ses2007 Paidlinks
Mgray Ses2007 Paidlinks
 
Be Your Own Boss!
Be Your Own Boss!Be Your Own Boss!
Be Your Own Boss!
 
Diventa Boss Di Te Stesso
Diventa Boss Di Te StessoDiventa Boss Di Te Stesso
Diventa Boss Di Te Stesso
 
State of the Blogosphere - Q3 2006
State of the Blogosphere - Q3 2006State of the Blogosphere - Q3 2006
State of the Blogosphere - Q3 2006
 

Kürzlich hochgeladen

ANG SEKTOR NG agrikultura.pptx QUARTER 4
ANG SEKTOR NG agrikultura.pptx QUARTER 4ANG SEKTOR NG agrikultura.pptx QUARTER 4
ANG SEKTOR NG agrikultura.pptx QUARTER 4MiaBumagat1
 
Procuring digital preservation CAN be quick and painless with our new dynamic...
Procuring digital preservation CAN be quick and painless with our new dynamic...Procuring digital preservation CAN be quick and painless with our new dynamic...
Procuring digital preservation CAN be quick and painless with our new dynamic...Jisc
 
Earth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice greatEarth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice greatYousafMalik24
 
ISYU TUNGKOL SA SEKSWLADIDA (ISSUE ABOUT SEXUALITY
ISYU TUNGKOL SA SEKSWLADIDA (ISSUE ABOUT SEXUALITYISYU TUNGKOL SA SEKSWLADIDA (ISSUE ABOUT SEXUALITY
ISYU TUNGKOL SA SEKSWLADIDA (ISSUE ABOUT SEXUALITYKayeClaireEstoconing
 
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)lakshayb543
 
How to Add Barcode on PDF Report in Odoo 17
How to Add Barcode on PDF Report in Odoo 17How to Add Barcode on PDF Report in Odoo 17
How to Add Barcode on PDF Report in Odoo 17Celine George
 
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATIONTHEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATIONHumphrey A Beña
 
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...Postal Advocate Inc.
 
Judging the Relevance and worth of ideas part 2.pptx
Judging the Relevance and worth of ideas part 2.pptxJudging the Relevance and worth of ideas part 2.pptx
Judging the Relevance and worth of ideas part 2.pptxSherlyMaeNeri
 
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptxECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptxiammrhaywood
 
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptxINTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptxHumphrey A Beña
 
GRADE 4 - SUMMATIVE TEST QUARTER 4 ALL SUBJECTS
GRADE 4 - SUMMATIVE TEST QUARTER 4 ALL SUBJECTSGRADE 4 - SUMMATIVE TEST QUARTER 4 ALL SUBJECTS
GRADE 4 - SUMMATIVE TEST QUARTER 4 ALL SUBJECTSJoshuaGantuangco2
 
Proudly South Africa powerpoint Thorisha.pptx
Proudly South Africa powerpoint Thorisha.pptxProudly South Africa powerpoint Thorisha.pptx
Proudly South Africa powerpoint Thorisha.pptxthorishapillay1
 
Transaction Management in Database Management System
Transaction Management in Database Management SystemTransaction Management in Database Management System
Transaction Management in Database Management SystemChristalin Nelson
 
Influencing policy (training slides from Fast Track Impact)
Influencing policy (training slides from Fast Track Impact)Influencing policy (training slides from Fast Track Impact)
Influencing policy (training slides from Fast Track Impact)Mark Reed
 
Karra SKD Conference Presentation Revised.pptx
Karra SKD Conference Presentation Revised.pptxKarra SKD Conference Presentation Revised.pptx
Karra SKD Conference Presentation Revised.pptxAshokKarra1
 
Global Lehigh Strategic Initiatives (without descriptions)
Global Lehigh Strategic Initiatives (without descriptions)Global Lehigh Strategic Initiatives (without descriptions)
Global Lehigh Strategic Initiatives (without descriptions)cama23
 

Kürzlich hochgeladen (20)

ANG SEKTOR NG agrikultura.pptx QUARTER 4
ANG SEKTOR NG agrikultura.pptx QUARTER 4ANG SEKTOR NG agrikultura.pptx QUARTER 4
ANG SEKTOR NG agrikultura.pptx QUARTER 4
 
Procuring digital preservation CAN be quick and painless with our new dynamic...
Procuring digital preservation CAN be quick and painless with our new dynamic...Procuring digital preservation CAN be quick and painless with our new dynamic...
Procuring digital preservation CAN be quick and painless with our new dynamic...
 
YOUVE GOT EMAIL_FINALS_EL_DORADO_2024.pptx
YOUVE GOT EMAIL_FINALS_EL_DORADO_2024.pptxYOUVE GOT EMAIL_FINALS_EL_DORADO_2024.pptx
YOUVE GOT EMAIL_FINALS_EL_DORADO_2024.pptx
 
Earth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice greatEarth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice great
 
ISYU TUNGKOL SA SEKSWLADIDA (ISSUE ABOUT SEXUALITY
ISYU TUNGKOL SA SEKSWLADIDA (ISSUE ABOUT SEXUALITYISYU TUNGKOL SA SEKSWLADIDA (ISSUE ABOUT SEXUALITY
ISYU TUNGKOL SA SEKSWLADIDA (ISSUE ABOUT SEXUALITY
 
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
 
How to Add Barcode on PDF Report in Odoo 17
How to Add Barcode on PDF Report in Odoo 17How to Add Barcode on PDF Report in Odoo 17
How to Add Barcode on PDF Report in Odoo 17
 
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATIONTHEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
 
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
 
Judging the Relevance and worth of ideas part 2.pptx
Judging the Relevance and worth of ideas part 2.pptxJudging the Relevance and worth of ideas part 2.pptx
Judging the Relevance and worth of ideas part 2.pptx
 
FINALS_OF_LEFT_ON_C'N_EL_DORADO_2024.pptx
FINALS_OF_LEFT_ON_C'N_EL_DORADO_2024.pptxFINALS_OF_LEFT_ON_C'N_EL_DORADO_2024.pptx
FINALS_OF_LEFT_ON_C'N_EL_DORADO_2024.pptx
 
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptxECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
 
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptxINTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
 
GRADE 4 - SUMMATIVE TEST QUARTER 4 ALL SUBJECTS
GRADE 4 - SUMMATIVE TEST QUARTER 4 ALL SUBJECTSGRADE 4 - SUMMATIVE TEST QUARTER 4 ALL SUBJECTS
GRADE 4 - SUMMATIVE TEST QUARTER 4 ALL SUBJECTS
 
YOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptx
YOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptxYOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptx
YOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptx
 
Proudly South Africa powerpoint Thorisha.pptx
Proudly South Africa powerpoint Thorisha.pptxProudly South Africa powerpoint Thorisha.pptx
Proudly South Africa powerpoint Thorisha.pptx
 
Transaction Management in Database Management System
Transaction Management in Database Management SystemTransaction Management in Database Management System
Transaction Management in Database Management System
 
Influencing policy (training slides from Fast Track Impact)
Influencing policy (training slides from Fast Track Impact)Influencing policy (training slides from Fast Track Impact)
Influencing policy (training slides from Fast Track Impact)
 
Karra SKD Conference Presentation Revised.pptx
Karra SKD Conference Presentation Revised.pptxKarra SKD Conference Presentation Revised.pptx
Karra SKD Conference Presentation Revised.pptx
 
Global Lehigh Strategic Initiatives (without descriptions)
Global Lehigh Strategic Initiatives (without descriptions)Global Lehigh Strategic Initiatives (without descriptions)
Global Lehigh Strategic Initiatives (without descriptions)
 

Site Definition Architecture Basics

  • 1. Focus on: Site Definition and Architecture Live Event with Robin Good starts at 1pm ET – Thu Oct. 1st
  • 2. Hey Robin, why are site definition and architecture so important?
  • 3. Because the Internet is like a huge library information system...
  • 4. ...and if you DON’T build your information system in a standard format well... It may be going to look GOOD, but not many are going to use it.
  • 5. 1) The definition of your site determines how effectively Google and human beings will be able to understand what you are all about
  • 6. 2) The architecture of your site determines how effectively Google and human beings will be able to discover what you have in store for them
  • 7. This is why defining correctly your site and its architecture are so vitally important
  • 8. Hey Robin, but I need a simple site with a few categories and articles...... What else do I need to do?
  • 9. Find out what your audience wants and build a site that has those traits. A.
  • 10. Think well about your: Site name about your Site domain and about the name of the content Categories and areas you will have on your web site B.
  • 11. Think what type of content, functions and services the site should provide C.
  • 12.
  • 13.
  • 14.
  • 15. How do I know if I am doing things right?
  • 16.
  • 17.