A small set of simple guidelines that can transform those often boring and dull online presentations that most companies deliver when they introduce their newest software releases, into memorable demos that your customers or students will not easily forget.

1. How to Deliver a Memorable Online Demo

2. The Online Demo User Experience is

3. ...often boring, sometimes too much

4. What Is It That Doesn’t Work?

5. Typical Things That Do Not Work

6. a) Technology

7. b) Time

8. c) Customer

9. d) Format Not a born performer Difficult to deliver How to engage? Little reaction from customers Pre-packaged approach one style for everyone Institutional flavor

10. What Can You Do To Deliver A Memorable Demo?

11. 1) Hold no hostages! Send All Product and Institutional Info Beforehand

12. 2) Listen! Understand what your customer really wants to know

13. 3) Ask Stop running your tape

14. 4) Compare Show differences with competitors

15. 5) Illustrate Make Yourself Understood

16. 6) Be Open Listen In For Ideas & Suggestions

17. 7) Take Good Note Every feedback is an opportunity for making it better

18. 8) Feed-back! Show That You Have Taken Good Note

19. 9) Create Something Useful Avoid creating fake, useless examples

20. 10) Leave Something Memorable Something so good they will not easily forget

22. http://www.MasterNewMedia.org/ For more info, please see: Professional Media Publishers newsletter: http://pop.robingood.com