The very brief version of my Sydney 'Creative Circus' presentation.

1. Creativity is
a weapon of
mass construction.

2. #1 DREAM BIGGER.
[AND KEEP TRACK OF IT]

3. #2 Embrace culture, not category.
[FIND THE UNEXPECTED RELEVANCE]

4. #3#3 FOCUS ON
FOCUS ON
THE PRIZE,
THE PRIZE,
NOT THE
NOT THE
MEDIUM.
MEDIUM.

5. 4 MAKE IT REAL.
[DO THINGS PEOPLE CAN FEEL,
BE A PART OF & BELIEVE IN]

6. #5 Be culturally provocative.
[CREATIVITY IS BORN FROM EMOTIONAL TENSION POINTS]

7. D VO ICE.
N
BRAYLE]
SE Y OUR ST NOT
ELEAABOUT VALUE
S,
#6 R [IT’S

8. #7 KEEP THE IDEA ALIVE.

9. #8 COLLABORATE.
[KNOW WHAT YOU’RE BAD AT]

11. #10 BE BRILLIANT.

12. WITHOUT
INSIGHT
WE HAVE
NOTHING.

13. Creative intelligence
can change the World.
[It can change the way people live, think, feel, dream & do]