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Market Entry Strategy for Internet Service Provider
Published on September 2011

                                                                                                              Report Summary

There has been a great increase in Indian content on the Internet. Many net entrepreneurs have been quick to realize the huge
potential of the global market. Initially, most sites targeted the global Diaspora of Overseas Indians who had more access to the
Internet, not to mention the credit cards that drive Net commerce. But there is a growing realization that the Net can reach the large
and wealthy Indian Middle class. This group is rapidly plugging into the Net and there is increased use of credit cards. The Business
to Business (B2B) transactions are on the increase and so is the large and growing software industry. The Internet offers the ability to
reach a client, respond to problems on a real time basis, and transfer products instantly with the click of a mouse. The key players in
this industry have already established themselves in most of the tech-savvy cities of India. However, the rural population of India still
remains devoid of these facilities. Based on the competitive analysis done above and after making a study of the opportunities listed
above, the most suitable strategy would be to start with the small towns of UP. Though the number of people with the required
facilities is very few in small towns and rural areas, making it accessible to them through schools, local government offices and banks
and making them aware of its benefits would increase its popularity. Once enough number of subscribers has been obtained through
this way, the services could be extended to the tier 2 and tier 1 cities of UP, followed by other states.




                                                                                                              Table of Content

Executive Summary
Internet Service Provider
ISP interconnection
Industry Overview
Internet Service Providers Association of India
Usage segment
Market Size
Types of Products /Services /Solutions
Market share
Key Players
Key Drivers
Key Challenges / Barriers
Key Opportunities
Market Entry Strategy
Financial Analysis
Top players
Regulatory Advantage & legal frameworks
Recent Mergers & Acquisitions
Major Deals
Industry SWOT
Government Stimulus packages to boost the industry
Success stories
Annexure



Market Entry Strategy for Internet Service Provider (From Slideshare)                                                             Page 1/4
Find Industry reports, Company profiles
ReportLinker                                                                    and Market Statistics
                                                >> Get this Report Now by email!

References
List of Table, Charts
Please note; this needs certain updates. We have all the information available but require 5 business days to complete the process
and ensure it is as up-to-date as possible for each new purchase.




Market Entry Strategy for Internet Service Provider (From Slideshare)                                                       Page 2/4
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ReportLinker                                                                               and Market Statistics
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Market Entry Strategy for Internet Service Provider

  • 1. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Market Entry Strategy for Internet Service Provider Published on September 2011 Report Summary There has been a great increase in Indian content on the Internet. Many net entrepreneurs have been quick to realize the huge potential of the global market. Initially, most sites targeted the global Diaspora of Overseas Indians who had more access to the Internet, not to mention the credit cards that drive Net commerce. But there is a growing realization that the Net can reach the large and wealthy Indian Middle class. This group is rapidly plugging into the Net and there is increased use of credit cards. The Business to Business (B2B) transactions are on the increase and so is the large and growing software industry. The Internet offers the ability to reach a client, respond to problems on a real time basis, and transfer products instantly with the click of a mouse. The key players in this industry have already established themselves in most of the tech-savvy cities of India. However, the rural population of India still remains devoid of these facilities. Based on the competitive analysis done above and after making a study of the opportunities listed above, the most suitable strategy would be to start with the small towns of UP. Though the number of people with the required facilities is very few in small towns and rural areas, making it accessible to them through schools, local government offices and banks and making them aware of its benefits would increase its popularity. Once enough number of subscribers has been obtained through this way, the services could be extended to the tier 2 and tier 1 cities of UP, followed by other states. Table of Content Executive Summary Internet Service Provider ISP interconnection Industry Overview Internet Service Providers Association of India Usage segment Market Size Types of Products /Services /Solutions Market share Key Players Key Drivers Key Challenges / Barriers Key Opportunities Market Entry Strategy Financial Analysis Top players Regulatory Advantage & legal frameworks Recent Mergers & Acquisitions Major Deals Industry SWOT Government Stimulus packages to boost the industry Success stories Annexure Market Entry Strategy for Internet Service Provider (From Slideshare) Page 1/4
  • 2. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! References List of Table, Charts Please note; this needs certain updates. We have all the information available but require 5 business days to complete the process and ensure it is as up-to-date as possible for each new purchase. Market Entry Strategy for Internet Service Provider (From Slideshare) Page 2/4
  • 3. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Fax Order Form To place an order via fax simply print this form, fill in the information below and fax the completed form to: Europe, Middle East and Africa : + 33 4 37 37 15 56 Asia, Oceania and America : + 1 (805) 617 17 93 If you have any questions please visit http://www.reportlinker.com/notify/contact Order Information Please verify that the product information is correct and select the format(s) you require. Market Entry Strategy for Internet Service Provider Product Formats Please select the product formats and the quantity you require. 1 User License--USD 2 200.00 Quantity: _____ Contact Information Please enter all the information below in BLOCK CAPITALS Title: Mr Mrs Dr Miss Ms Prof First Name: _____________________________ Last Name: __________________________________ Email Address: __________________________________________________________________________ Job Title: __________________________________________________________________________ Organization: __________________________________________________________________________ Address: __________________________________________________________________________ City: __________________________________________________________________________ Postal / Zip Code: __________________________________________________________________________ Country: __________________________________________________________________________ Phone Number: __________________________________________________________________________ Fax Number: __________________________________________________________________________ Market Entry Strategy for Internet Service Provider (From Slideshare) Page 3/4
  • 4. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Payment Information Please indicate the payment method, you would like to use by selecting the appropriate box. Payment by credit card Card Number: ______________________________________________ Expiry Date __________ / _________ CVV Number _____________________ Card Type (ex: Visa, Amex…) _________________________________ Payment by wire transfer Crédit Mutuel RIB : 10278 07314 00020257701 89 BIC : CMCIFR2A IBAN : FR76 1027 8073 1400 0202 5770 189 Payment by check UBIQUICK SAS 16 rue Grenette – 69002 LYON, FRANCE Customer signature:   Please note that by ordering from Reportlinker you are agreeing to our Terms and Conditions at http://www.reportlinker.com/index/terms Please fax this form to: Europe, Middle East and Africa : + 33 4 37 37 15 56 Asia, Oceania and America : + 1 (805) 617 17 93 Market Entry Strategy for Internet Service Provider (From Slideshare) Page 4/4