1. Interview Quiz for E-Marketing
Q: What is SEO?
A: SEO is a series of technical marketing techniques used to improve a web site's rankings in search engines
like Google. Identifying good keywords, developing quality links, code validation and content markup are
central to SEO.
How many techniques in SEO?
1. White hat seo
 On page optimization
 Off-page optimization
 Search engine optimization
 Directory Submission
 Social bookmarking submission
 Forum posting
 PR Submission
 Blog Posting
 Blog Commenting
 Yahoo answering
 Article submission
2. Black hat seo
3. Gray hat seo
Q: How is SEO different from SEM?
A: SEM or Search Engine Marketing encompasses all aspects of search marketing including PPC, SEO, affiliate
programs, social media campaigns, etc.
Q: Can U tell me 5 On-Page SEO Techniques?
A:
1. Title tag optimization
2. Mata tag Optimization
3. Keyword optimization
4. Alt tag optimization
5. Header (h1, h2, h3, h4, h5, & h6) tag Optimization
Q: How Much U knows about On-page SEO?
A : In search engine optimization, on-page optimization refers to factors that have an effect on your Web site
or Web page listing in natural search results. These factors are controlled by you or by coding on your page.

2. Interview Quiz for E-Marketing
Examples of on-page optimization include actual HTML code, meta tags, keyword placement and keyword
density.
Q: How Much U knows about OFF-page SEO?
A: In search engine optimization, off-page optimization refers to factors that have an effect on your Web site
or Web page listing in natural search results. These factors are off-site in that they are not controlled by you or
the coding on your page. Examples of off-page optimization include things such as link popularity and page
rank.
Q: What is Google?
A: Google is a search engine.
Q: what is search Engine?
A: a search engine is a software program or script available through the Internet that searches documents and
files for keywords and returns the results of any files containing those keywords. Today, there are thousands
of different search engines available on the Internet, each with their own abilities and features. The first
search engine ever developed is considered Archie, which was used to search for FTP files and the first text-
based search engine is considered Veronica. Today, the most popular and well known search engine is Google.
Q: How many search engine U know? (At least five)
A: Google, bing, yahoo, MSN, AltaVista,
Q: What is back links?
A: In search engine optimization (SEO) terminology a backlink is a hyperlink that links from a Web page, back
to your own Web page or Web site. Also called an Inbound Link (IBL) these links are important in determining
the popularity (or importance) of your Web site. Some search engines, including Google will consider Web
sites with more backlinks more relevant in search results pages. May also be written as two separate words,
back link.
Q : Can you tell me some Black Hat SEO techniques?
A: Some Black Hat SEO techniques are:
 Keyword Stuffing
 Cloaking
 Doorway Pages or Gateway Pages
 Link Farming
 Hidden Text, etc.What is crawler?
Q: Have you written anything else about SEO?