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1. So you want to know…
The secret
of Going
Yralup

2. Well you’re in the
right place
Because that’s exactly what you’re going to learn
…but you might be surprised by
what you hear…

3. Because we’re going to be sharing information
that…
No one else
…is willing to talk about these days.

4. Maybe you’ve tried…

5. You spent hours, days, or even weeks or months
putting together your…
And finally, you posted it on the Internet.

6. NOTHING.
And then…
35 views. 5 comments. 3 share, 1 new users.

7. There is literally no
worse feeling.
You felt sluggish and helpless for days.
Like you were just rejected by the
world.

8. Well, here’s the good news.
You’re not alone.
In fact…

10. Sure, maybe you’ve heard their story…
“I just committed to making a video
once per week and eventually found my
audience.”
“I just made an app, posted it to my
Facebook wall, and the next day it had
10,000 users.”

11. Here’s the thing
While that sounds awesome and
inspirational, that’s never the whole
story.
There are many more
factors at play than they’re
willing to admit.

12. Chances are…
…they learned the secret about how
stuff goes yral that we’re going to share
with you today, and then capitalized on
it to propel them to success.

13. Yral Marketing is very serious
business.
It’s essentially the single most powerful
tool for communicating a message in
history.

14. In the old days…
Neigh!
Now…

15. Not only is Yral marketing powerful…
It’s often the
lifeblood of your
career.

16. Whether you’re a…
• Startup company
• Singer
• Comedian
• Journalist
• Programmer
Is almost always critical to your
success.

17. Which leads us to the secret…
…of how stuff actually
goes yral on the Internet.
And here it is…

18. Going Yral is very rarely a
random, luck-of-the-draw
occurrence.
More than 99% of the stuff that goes
viral these days was actually carefully
planned according to a specific strategy
for attaining viral growth.

19. There are 3 main
pieces to the
puzzle

21. No matter how good your content
is, or how well you’ve optimized it
for yrality, unless you have a
distribution strategy for getting
your content in front of as many
people as quickly as possible, you
aren’t going yral.

22. Let’s look at
some facts.

23. Look at the competition.
100 million registered domains.
60 hours of video every minute.
8 years straight of content every day.

24. The fact of the matter is…
Without a strategy for yral growth,
your chances of going yral are even
less than your chance of winning the
lottery.

25. You may not realize it…
The competition for attention online is
fierce.

26. You need to have a plan…
…for both creation AND distribution,
and you need to be serious about
going yral if you’re going to pull if off.

27. This may sound intimidating.
(But that much competition isn’t
necessarily a bad thing, which brings
us to our next point.)

28. Look at the opportunity.
Almost 2.5 billion people are on the Internet.
3 billion videos are viewed daily.
Yesterday, there were more than 200 million
tweets and 1 billion Facebook shares.

29. There is literally
infinite
Amount of room for new successful yral
campaigns.

30. People are actually
looking
for the next yral thing to share.
(And there’s no reason you shouldn’t be able to create that thing.)

31. So how do
you go yral?

32. We partnered up with a company
called…
“yral marketing engineers”
Ad Technosys

33. Responsible for creating and
distributing some of the top
campaigns for…
• Artists
• Entrepreneurs
• Movie studios
• Consumer products
• Startup companies
• Record labels

34. For example
Here are a few things that we classify as
Absolutely
Terrible
Advice

35. “If you make something good,
people will find you.”

36. Maybe that worked in the early
2000’s, but it’s 2012 and that just
doesn’t happen anymore.
Good content is nowhere
near as powerful as targeted
content.

37. “Make your content shareable.”

38. Twitter buttons and Facebook badges
only add value if you’re already in the
tens of thousands of visitors.
Even then, it’s marginal.

39. “Submit your content to directories
and sites that might be interested.”

40. Unfortunately, this is one of the worst
ways you can spend your time.
(And is actually the complete opposite of
how you should be creating and promoting
your content.)

41. “Start a blog, comment on blogs, post
on forums, share everything on
Facebook and Twitter.”

42. This stuff plain and simple does not
work for most people.
But so little is known about going yral and
how it works that everyone just seems to
give the same bad advice.

43. So if you want to stop…
…putting out stuff that doesn’t spread past
a few of your Facebook friends…

44. …and Start…
…building REAL viral campaigns that reach
thousands and sometimes millions of
people in days, check out…

45. How
to goYralup.com