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Making an Impact in Edtech: A Framework
Autonomy / Entrepreneurial ability

Teaching

Startup

Education nonprofit

CMO

App Development

EDU-focused company

High-Touch

High-Scale

VC
Foundation

Publisher
Non-EDU-focused
small/medium company

District

Education consulting

Cog in wheel
Higher Ed institution
©2013 LinkedIn Corporation. All Rights Reserved.

Non-EDU-focused
large public company
1
Future of Edtech: Higher Ed*

*Horizon Report, 2013
©2013 LinkedIn Corporation. All Rights Reserved.

2
Getting into Edtech: Unsolicited Advice
 This is a dynamic space. Stay hungry, stay plugged in, stay
current, stay connected.
 Make yourself an expert. Get steeped in the customer / market.
It will help you adapt, find opportunities, and amplify your voice.
 Don’t discount substantive ‘traditional’ education experience.
People value it.
 Education can seem like a cult. But it’s permeable. One way in:
Develop (or leverage a pre-existing) knowledge base / skill set.
 Culture matters.
 So does your team (and manager).
 So does YOUR education. Seek opportunities to learn and
grow.
 Think about where you want to be on the two axes of the
‘Impact’ spectrum. This may change over time.
©2013 LinkedIn Corporation. All Rights Reserved.

3
www.linkedin.com/in/ogarriott

©2013 LinkedIn Corporation. All Rights Reserved.

4

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Mapping the Edtech Landscape

  • 1. Making an Impact in Edtech: A Framework Autonomy / Entrepreneurial ability Teaching Startup Education nonprofit CMO App Development EDU-focused company High-Touch High-Scale VC Foundation Publisher Non-EDU-focused small/medium company District Education consulting Cog in wheel Higher Ed institution ©2013 LinkedIn Corporation. All Rights Reserved. Non-EDU-focused large public company 1
  • 2. Future of Edtech: Higher Ed* *Horizon Report, 2013 ©2013 LinkedIn Corporation. All Rights Reserved. 2
  • 3. Getting into Edtech: Unsolicited Advice  This is a dynamic space. Stay hungry, stay plugged in, stay current, stay connected.  Make yourself an expert. Get steeped in the customer / market. It will help you adapt, find opportunities, and amplify your voice.  Don’t discount substantive ‘traditional’ education experience. People value it.  Education can seem like a cult. But it’s permeable. One way in: Develop (or leverage a pre-existing) knowledge base / skill set.  Culture matters.  So does your team (and manager).  So does YOUR education. Seek opportunities to learn and grow.  Think about where you want to be on the two axes of the ‘Impact’ spectrum. This may change over time. ©2013 LinkedIn Corporation. All Rights Reserved. 3