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Bruce Kasanoff and Michael Hinshaw
7 Ways to Dramatically
Advance Your Career
They didn’t waste time updating their resumes…
The fastest way to advance your career is to drive
innovation, rather than fall victim to it.
Copyright 2006 Rocket Raccoon
1. Eliminate
your
industry’s
persistent
pain points
2. Dramatically reduce complexity
3. Cut prices 90% or more… find a cheaper and
better solution to an existing problem
iNav X iPad app vs. Garmin chartplotter. Images from iNav and Overton.
$49 $427 - $854
4. Make stupid objects smart
PlantLink lets flowers text you when they need water.
5. Teach your company to talk
Apple, Google and Amazon are doing this already.
Source: Ubergizmo
6. Be utterly
transparent… be
more open and
honest than any
of your
competitors
7. Make loyalty dramatically easier than disloyalty
Source: Origins.com
Don’t bet your career on a company
that hasn’t changed its business
model since before cell phones were
invented.
Source: http://uhaweb.hartford.edu/gaynor/tree03.html
For more information…
Based on this LinkedIn article:
http://www.linkedin.com/today/post/art
icle/20130617120202-36792-7-ways-to-
dramatically-advance-your-career
Adapted from Smart Customers,
Stupid Companies by Michael
Hinshaw and Bruce Kasanoff. You can
download the Introduction and 1st
chapter for free here:
http://kasanoff.com/free-stuff/
Thanks to Flickr members John Jack
Rice (cover) and Metro Transportation
Library and Archive (#1).
http://www.amazon.com/gp/product/B0083
Q18CW

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7 Ways to Dramatically Advance Your Career

  • 1. Bruce Kasanoff and Michael Hinshaw 7 Ways to Dramatically Advance Your Career
  • 2. They didn’t waste time updating their resumes…
  • 3. The fastest way to advance your career is to drive innovation, rather than fall victim to it. Copyright 2006 Rocket Raccoon
  • 6. 3. Cut prices 90% or more… find a cheaper and better solution to an existing problem iNav X iPad app vs. Garmin chartplotter. Images from iNav and Overton. $49 $427 - $854
  • 7. 4. Make stupid objects smart PlantLink lets flowers text you when they need water.
  • 8. 5. Teach your company to talk Apple, Google and Amazon are doing this already. Source: Ubergizmo
  • 9. 6. Be utterly transparent… be more open and honest than any of your competitors
  • 10. 7. Make loyalty dramatically easier than disloyalty Source: Origins.com
  • 11. Don’t bet your career on a company that hasn’t changed its business model since before cell phones were invented. Source: http://uhaweb.hartford.edu/gaynor/tree03.html
  • 12. For more information… Based on this LinkedIn article: http://www.linkedin.com/today/post/art icle/20130617120202-36792-7-ways-to- dramatically-advance-your-career Adapted from Smart Customers, Stupid Companies by Michael Hinshaw and Bruce Kasanoff. You can download the Introduction and 1st chapter for free here: http://kasanoff.com/free-stuff/ Thanks to Flickr members John Jack Rice (cover) and Metro Transportation Library and Archive (#1). http://www.amazon.com/gp/product/B0083 Q18CW