How to do an online marketing analysis?

1. SEO
The
A N A L Y S I S
n j c h e v a l i e r

3. ONSITE ANALYSIS COMPETITIVE
ANALYSIS
KEYWORD
RESEARCH

4. ON-SITE
The analysis
P A R T O N E

5. Health check
Usability review
Content review
Server redirect
Page structure
ON-SITE

6. A LIGHT WEBSITE AND
READABLE BY SEARCH
ENGINE.

7. Health check - Page speed test
Usability review - Page speed test
Content review - Google analytics
Page structure - Webmaster tool
ON-SITE

8. Health check - Page speed test
Usability review - Page speed test

9. Content review - Google analytics

10. Page structure - Webmaster tool

11. COMPETITIVE
The analysis
P A R T T W O

12. FIND THE
RIGHT
DIRECTION

13. Competitive site list
Traffic analysis
Content Analysis
Link analysis
COMPETITIVE

14. Competitive site list - similar web
Traffic analysis - similar web
Content Analysis
Link analysis - open site explorer
COMPETITIVE

15. Competitive site list
Traffic analysis

16. Link analysis

17. KEYWORDS
The analysis
P A R T T H R E E

18. MAKE THE
DIFFERENCE

19. Creating keywords list
Grade keywords
KEYWORD

20. Creating keywords list - Keyword planner
Grade keywords
KEYWORD

21. Creating keywords list - Keyword planner
Grade keywords

22. Health check - Page speed test
Usability review - Page speed test
Content review - Google analytics
Page structure - Webmaster tool
Competitive site list - similar web
Traffic analysis - similar web
Content Analysis
Link analysis - open site explorer
Creating keywords list - Keyword planner
Grade keywords
10 steps to do online analysis