How to leverage social media influence in B2B
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The document discusses how influencer marketing can be leveraged in B2B markets. It notes that influencer marketing is already a key strategy for major B2B brands. The presentation encourages selecting influencers based on their target audience and involving influencers in content creation, co-creating content with them, and supporting them. It asserts that influencers can support content strategies and that leads are a key measure of the success of B2B influencer outreach.
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How to leverage social media influence in B2B
- 1. Traackr Influencer Marketing How to leverage influencers in B2B markets A PR MOMENT CONFERENCE AT KETCHUM DECEMBER 3RD, 2013
- 2. Traackr Influencer Marketing From @traackr @nicochabs Traackr is the leading influencer marketing platform. We help brands and agencies identify influencers and manage their influencer strategies.
- 3. Traackr Influencer Marketing Does social influence matter in B2B ?
- 4. Traackr Influencer Marketing A SECOND LEVEL OF INFORMATION Can he help me ?
- 5. Traackr Influencer Marketing Influencer marketing is already a key strategy for major B2B brands
- 6. Traackr Influencer Marketing A SECOND LEVEL OF INFORMATION A headline here that might describe the image and some other text.
- 7. Traackr Influencer Marketing A SECOND LEVEL OF INFORMATION A headline here that might describe the image and some other text.
- 8. Traackr Influencer Marketing Influence works in context
- 9. Traackr Influencer Marketing Influence works in context
- 10. Traackr Influencer Marketing A SECOND LEVEL OF INFORMATION Carefully select your influencers based on their TARGET AUDIENCE
- 11. Traackr Influencer Marketing 4 ways influencers can support your content strategy
- 13. Traackr Influencer Marketing Involve Influencers in your content creation A SECOND LEVEL OF INFORMATION all pictures from the Engagers
- 14. Traackr Influencer Marketing A SECOND LEVEL OF INFORMATION Support your influencers Fiorella
- 15. Traackr Influencer Marketing A SECOND LEVEL OF INFORMATION Co-Create Content
- 16. Traackr Influencer Marketing The Future of B2B influencer marketing
- 17. Traackr Influencer Marketing Leads are the measure Influencers of B2B influencer Leads outreach
- 18. Traackr Influencer Marketing Building affinity at scale With the people who have an impact With the relevant content At the right time With affinity
- 19. Traackr Influencer Marketing From @traackr @nicochabs Traackr is the leading influencer marketing platform. We help brands and agencies identify influencers and manage their influencer strategies.